Lauris Beinerts
Executive refusal to accept basic physical constraints forces technical experts to abandon scientific reality and accept impossible project deliverables.
AI-assisted summary of The Expert (Short Comedy Sketch) — original source. Check the original for full context.
Source published:
Key ideas
- A corporate client commissions a strategic project requiring seven red lines that are all strictly perpendicular to each other, with several drawn in green and transparent ink. (0:00)
- When the technical expert demonstrates that Euclidean geometry prevents seven lines from being mutually perpendicular, executives instruct him to ignore geometry and blame the color of his pen. (2:13)
- Market research is leveraged to push for impossible aesthetic features, including shaping a geometric line into a cuddly kitten or a bird. (5:10)
- The project scope expands to include an on-site business trip to inflate a red balloon in the shape of a kitten, driving the engineer into total psychological resignation. (5:10)
Detailed notes
## Background Published on YouTube by Lauris Beinerts on March 23, 2014, this short comedy sketch is based on the short story 'The Meeting' by Alexey Berezin. The page description characterizes it as a funny business meeting that illustrates the immense difficulty an engineer faces when trying to fit into the corporate world.
## TL;DR The sketch depicts a corporate meeting where a technical expert, Anderson, is tasked by a client with drawing seven red lines that must all be mutually perpendicular, with some drawn in green ink and others in transparent ink. Despite Anderson's persistent efforts to explain the physical and geometric impossibilities of these demands, both the client and his own project manager dismiss his logical objections as unconstructive. The absurd requirements escalate to drawing a line in the shape of a kitten and inflating a red balloon, eventually forcing a defeated Anderson to maniacally accept the impossible tasks.
## Atmosphere & style The tone of the sketch is highly satirical, dry, and agonizingly relatable, capturing the quiet desperation of a lone voice of reason trapped in a corporate echo chamber. The dynamic between the exasperated engineer and the cheerfully ignorant executives creates a tense, comedic atmosphere that slowly builds in absurdity. Watching it feels like a slow descent into madness, tracing an emotional arc from professional patience to complete, wide-eyed resignation in the face of corporate bureaucracy.
## Bulletin - [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) A corporate client commissions a strategic project requiring seven red lines that are all strictly perpendicular to each other, with several drawn in green and transparent ink. - [02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) When the technical expert demonstrates that Euclidean geometry prevents seven lines from being mutually perpendicular, executives instruct him to ignore geometry and blame the color of his pen. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) Market research is leveraged to push for impossible aesthetic features, including shaping a geometric line into a cuddly kitten or a bird. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) The project scope expands to include an on-site business trip to inflate a red balloon in the shape of a kitten, driving the engineer into total psychological resignation.
## Key takeaways - [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) High-level strategic objectives—such as increasing market penetration and maximizing brand loyalty—are arbitrarily tied to technically incoherent project requirements. - [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) Vendor project management actively silences technical objections from domain experts to prevent appearing uncooperative or negative to clients. - [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) The client treats physical realities—such as ink color determining line color—as flexible corporate negotiating positions. - [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) Client executives twist an expert's minor concession regarding color blindness into proof that drawing red lines with green ink is feasible in principle. - [02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) A basic geometric demonstration shows that two lines can be mutually perpendicular, but a third perpendicular line runs parallel to the second, ruling out seven mutually perpendicular lines. - [02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) When confronted with geometric constraints, the client produces a rough triangle and deflects from structural impossibility by attacking the engineer's use of a blue pen. - [02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) Executives dismiss rigorous technical expertise as a narrow perspective that fails to appreciate the strategic 'overall picture.' - [02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) The client insists that physical and geometric laws should simply be ignored because the deliverable quantity is small. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) Market research findings lead design specialists to demand categorical impossibilities, such as rendering a geometric line as a kitten or a bird. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) Attempting to compromise by offering invisible transparent lines only prompts stakeholders to layer on additional contradictory demands, including green ink. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) Scope creep introduces entirely unrelated tasks—such as inflating a balloon on-site—solely because of a superficial association with the color red. - [05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) Relentless corporate denial of objective reality eventually forces the technical expert into manic, resigned compliance with impossible demands.
## Detailed walkthrough ### [00:00](https://www.youtube.com/watch?v=BKorP55Aqvg&t=0s) The Brief: Seven Red Lines
The meeting opens in a corporate conference room where a client executive outlines an ambitious corporate mandate loaded with corporate buzzwords: “Our company has a new strategic initiative to increase market penetration, maximise brand loyalty, and enhance intangible assets.” To achieve these high-level corporate goals, the client announces that they have launched a project requiring exactly seven red lines and are engaging the vendor's specialized services. The vendor team eagerly assures the client of their capabilities, introducing Walter as the project manager and Anderson as their technical specialist and “expert in all matters related to drawing red lines.” The client then introduces their design specialist, Justine, who immediately delivers the core technical specifications for the assignment: “We need you to draw seven red lines. All of them strictly perpendicular; some with green ink and some with transparent. Can you do that?”
```mermaid flowchart TD accTitle: The Impossible Project Requirements accDescr: Flowchart showing the client's conflicting project requirements and constraints. subgraph ClientDemands["Client Specifications"] A["Deliver 7 Red Lines"] B["Mutually Perpendicular"] C["Green & Transparent Ink"] D["Line in Form of a Kitten"] end subgraph RealityChecks["Physical Constraints"] E["Ink Determines Color"] F["Euclidean Geometry (Max 3 in 3D)"] G["Lines are Not Animals"] end A -.->|"Contradicts"| C B -.->|"Violates"| F C -.->|"Impossible"| E D -.->|"Incompatible"| G ```
When Anderson reflexively begins to explain that such an outcome cannot be delivered, Walter cuts him off immediately, urging patience and warning against negativity: “Let's not rush into any hasty answers, Anderson! The task has been set and needs to be carried out. At the end of the day, you are an expert.” Anderson attempts to ground the conversation in basic physical reality, stating that a red line by definition must be red, and drawing one with green ink is essentially impossible. When the client challenges the very definition of "impossible," Anderson concedes that color-blind individuals might not distinguish the difference, though he points out that the target market cannot possibly consist solely of the color-blind. The client latches onto this concession as proof of feasibility, declaring, “So in principle this is possible.”
The exchange descends further into absurdity when the team suggests using blue ink instead. Anderson patiently explains that applying blue ink simply yields blue lines. When he asks Justine to describe how she envisions red lines drawn with invisible, transparent ink, the client dismisses his inquiry as childish stalling: “C'mon, Anderson! What do we have here, kindergarten? Let's not waste our time with these unproductive quarrels. The task has been set; the task is plain and clear.”
- Strategic business objectives cited: increase market penetration, maximize brand loyalty, and enhance intangible assets. - Project deliverables: seven red lines, all strictly perpendicular, drawn with a mix of red, green, and transparent ink. - Anderson's fundamental physical axiom: a line can be drawn with any ink, but producing a red line requires red ink.
[02:13](https://www.youtube.com/watch?v=BKorP55Aqvg&t=133s) The Perpendicularity Problem and the Triangle Demonstration
Anderson pivots from ink colors to examine the geometric constraints, asking how seven lines can be strictly perpendicular. Justine clarifies that she expects them to be perpendicular “to everything. Among themselves.” Taking a pen and paper to demonstrate elementary Euclidean geometry, Anderson draws a baseline and a second line perpendicular to it, which the room readily verifies. However, when he adds a third line perpendicular to the first, he points out that while it is perpendicular to the base, it runs parallel to the second line and will never cross it: “Two lines can be perpendicular. All seven can't be simultaneously perpendicular to each other.”
The client takes the pen to offer an alternative, sketching three intersecting lines across the sheet and asking, “How about this?” Anderson inspects the drawing and deadpans that it is a triangle, not perpendicular lines, and contains only three lines rather than the mandated seven. The clients immediately latch onto an irrelevant aesthetic detail, asking why the sketch is drawn in blue. When Anderson explains that he simply used his own blue pen for a rough demonstration, the client faults his materials instead of the geometry: “That's the problem, your lines are blue. Draw them with red ink!” Anderson insists that swapping the ink color will not alter geometric laws, only to be accused of contradicting his earlier claim that red lines require red ink. Desperately trying to articulate the core issue, Anderson identifies the barrier as geometry, to which the client instantly fires back: “Just ignore it! We have a task. Seven red lines. It's not twenty; it's just seven.”
- Anderson's geometric proof: two lines can intersect at 90 degrees, but a third line perpendicular to the first runs parallel to the second, proving all seven cannot be mutually perpendicular. - Client's counter-demonstration: a hand-drawn triangle consisting of three blue lines. - Management's evaluation of the engineer: accused of lacking a broad strategic perspective, with the client remarking, “Anderson, I understand; you're a specialist of a narrow field, you don't see the overall picture.” - The client's demand for constructive thinking: “Any fool can criticise, no offence, but you're an expert, you should know better!”
[05:10](https://www.youtube.com/watch?v=BKorP55Aqvg&t=310s) The Kitten Compromise and the Red Balloon
Faced with unwavering executive pressure, Anderson attempts an appeasing compromise: he offers to draw two genuinely perpendicular red lines and complete the remaining five with transparent ink, leaving them completely invisible. The clients agree to this concession provided that at least a couple are drawn in green ink. Justine then introduces an additional requirement derived from consumer research: “Can you draw one of the lines in the form of a kitten?” When Anderson objects that a drawing of a cat ceases to be a geometric line, Justine clarifies that she specifically wants a cuddly kitten rather than an adult cat, and the client reprimands Anderson for shooting down ideas before hearing her out. When Anderson stands firm on the impossibility of the request, Justine simply asks, “What about a bird?”
The project manager summarizes the final scope: seven red lines, two drawn with red ink, two with green ink, and three with transparent ink. Just as the meeting wraps up, the client remembers an additional deliverable: an actual red balloon that needs inflating. Anderson bewilderedly asks what inflating balloons has to do with his role, only to be told, “It's red.” Walter immediately accepts the task on Anderson's behalf, authorizing travel expenses for an on-site business trip to inflate the balloon. As the meeting concludes, Justine politely raises one final request: “When you inflate the balloon, could you do it in the form of a kitten?” Anderson, completely resigned to corporate absurdity, snaps into maniacal, wide-eyed compliance: “I can do anything, I can do absolutely anything. I'm an expert!”
- Final negotiated line distribution: two red ink lines, two green ink lines, and three transparent ink lines. - Justine's creative design rationale: “Market research tells our users like cute animals. It'd be really great if—” - New secondary project task: an all-expenses-paid business trip for Anderson to inflate a single red balloon on-site.
## Mentioned Lauris Beinerts, Alexey Berezin, Orion Lee, James Marlowe, Abdiel LeRoy, Ewa Wojcik, Tatjana Sendzimir, Connor Snedecor, Matthew Riley, Simon Oldham, Karina Beinerte, James Hanline, Emily Russell, James Bryant, Janis Stals, Benjamin Charles, Anderson, Walter, Justine, The Meeting, The Hospital Club, Canon 7D, Final Cut Pro 7, Libre Office Calc
## Video description Subscribe for more short comedy sketches & films: http://bit.ly/laurisb Buy Expert shirts & hoodies at https://laurisb.myshopify.com/ Funny business meeting illustrating how hard it is for an engineer to fit into the corporate world! Watch the next episodes: http://bit.ly/SquareProjectEp1, http://bit.ly/SquareProjectEp2 & http://bit.ly/SquareProjectEp3
Starring: Orion Lee, James Marlowe, Abdiel LeRoy, Ewa Wojcik, Tatjana Sendzimir.
Subtitles available in many, many languages (enable them using the "Subtitles/Closed Captions" button). A big thank-you to everyone who translated! You can add new subtitles here: http://www.youtube.com/timedtext_video?v=BKorP55Aqvg
Written & Directed by Lauris Beinerts Based on a short story "The Meeting" by Alexey Berezin Produced by Connor Snedecor & Lauris Beinerts Director of Photography: Matthew Riley Sound Recordist: Simon Oldham Production Designer: Karina Beinerte 1st Assistant Director: James Hanline Make-up Artist: Emily Russell Editor: Connor Snedecor Sound Designer: James Bryant Colourist: Janis Stals Animator: Benjamin Charles
The original short story about drawing seven red lines "The Meeting" (in Russian): http://alex-aka-jj.livejournal.com/66984.html
The Expert shirt campaign is over, but let me know if you'd be interested, you can check it here: https://bonfire.com/the-expert
We made this video using: - Canon 7D camera: http://amzn.to/1FuXXVv - Final Cut Pro 7: http://amzn.to/1Lt7UrZ - Web-based Cyrillic converter: http://2cyr.com/ - The Hospital Club premises for a stage test (only partially recorded...): http://thehospitalclub.com/ - Libre Office Calc to make sense of the shot list... - 7 different markers and an empty juice pack to get the right sound - 7 red lines - A bottle of single malt whiskey
Funny short comedy films / sketches / skits & any other videos / movies made by Lauris Beinerts.
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Семь красных линий Гуманитарий и инженер Дизайнер и заказчик 工程师心里的痛只有工程师能懂 史上最悲催工程师 如何用透明笔画出红色线条
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[Source](https://www.youtube.com/watch?v=BKorP55Aqvg)