Zocdoc Opens Booking Rails to AI Platforms and Health Insurers

Why AI Could Finally Fix Healthcare Access | Zocdoc CEO Oliver Kharraz — Julie Yoo, Oliver Kharraz

Julie Yoo, Oliver Kharraz

Transactional scheduling cuts patient wait times from a month to under 72 hours by capturing perishable cancellation slots that static provider directories miss.

AI-assisted summary of Why AI Could Finally Fix Healthcare Access | Zocdoc CEO Oliver Kharraz — original source. Check the original for full context.

Source published:

Key ideas

  • Zocdoc is opening its scheduling infrastructure to third parties, allowing payers, search engines, and AI platforms like Google Gemini to embed real-time doctor booking directly into their own interfaces. (0:00)
  • While national doctor wait times have grown from 20 to approximately 31 days, Zocdoc averages under 72 hours by filling last-minute cancellations and backfilling unused schedule capacity. (26:45)
  • Zocdoc maintains over 99% accuracy in provider directory data by using active booking transactions as a continuous, Wikipedia-style verification loop across more than 175 EHR integrations. (2:40)
  • Under its discovery-based business model, cleared by healthcare regulators, Zocdoc charges providers solely for net-new discovery bookings, while direct name searches and existing patient bookings remain free. (23:08)

Detailed notes

## Background Published on October 17, 2026, by a16z General Partner Julie Yoo and Zocdoc CEO Oliver Kharraz via RSS and web podcast feeds, this episode examines how AI and open infrastructure can dismantle long-standing barriers to healthcare access. The show description highlights Zocdoc's two-decade effort to build scheduling plumbing, its partnership with Google Gemini, and why the company is opening its transactional booking rails to third-party AI agents, insurers, and external consumer platforms.

## TL;DR Oliver Kharraz outlines Zocdoc's strategic transition from a standalone consumer marketplace to a foundational access layer powering third-party AI agents, health plan directories, and web portals. He explains that provider directory accuracy depends on continuous transactional verification rather than static rosters, solving messy edge cases across more than 175 disparate EHRs. The discussion reveals how capturing hidden, perishable capacity—such as last-minute cancellations—can compress average national appointment wait times from over 30 days down to under 72 hours. Ultimately, Kharraz and Yoo make the case that healthcare should function like an open city rather than a walled garden, with Zocdoc providing the universal pipes that allow any patient search to terminate in a confirmed booking.

## Atmosphere & style The conversation carries the warm, easy banter of two seasoned health-tech veterans who have spent decades tackling the industry's thorniest structural problems. Pragmatic engineering war stories—like discovering clinic staff using Post-it notes on monitors instead of updating EHR calendars—ground the high-level strategy in relatable operational realities. The dialogue balances visionary optimism about conversational AI with disciplined skepticism toward ungrounded tech hype, leaving listeners with an insider's view of how persistent, incremental technical plumbing actually drives systemic change.

## Bulletin - `00:00` Zocdoc is opening its scheduling infrastructure to third parties, allowing payers, search engines, and AI platforms like Google Gemini to embed real-time doctor booking directly into their own interfaces. - `26:45` While national doctor wait times have grown from 20 to approximately 31 days, Zocdoc averages under 72 hours by filling last-minute cancellations and backfilling unused schedule capacity. - `02:40` Zocdoc maintains over 99% accuracy in provider directory data by using active booking transactions as a continuous, Wikipedia-style verification loop across more than 175 EHR integrations. - `23:08` Under its discovery-based business model, cleared by healthcare regulators, Zocdoc charges providers solely for net-new discovery bookings, while direct name searches and existing patient bookings remain free.

## Key takeaways - `00:00` Zocdoc has shifted strategically from being solely a destination consumer marketplace to functioning as open scheduling infrastructure for the broader healthcare ecosystem. - `02:40` Provider directory accuracy remains broken in static publishing models, but active transaction loops allow Zocdoc to maintain over 99% data accuracy. - `04:47` Electronic Health Record (EHR) integrations alone do not guarantee scheduling accuracy because practice staff often rely on physical workarounds like sticky notes. - `07:05` Healthcare functions like an open city rather than a closed building, making efforts by health systems to build proprietary walled gardens counterproductive. - `10:00` Data shows patients exhibit 75% to 80% organic repeat booking loyalty with the same specialist, proving that artificial system lock-in is unnecessary to retain patients. - `12:02` Conversational AI agents serve as personalized front doors that synthesize medical information, requiring foundational transaction infrastructure like Zocdoc to convert intent into booked care. - `14:45` Zocdoc treats autonomous AI agents as direct extensions of individual patients, delivering unfiltered available scheduling options rather than applying algorithmic gatekeeping. - `16:18` High-acuity specialties have widely adopted open digital booking, with tens of thousands of oncology visits booked in New York City alone. - `20:00` Embedding direct booking into payer directories, such as Blue Shield of California, cuts costs by diverting non-emergent visits away from emergency departments that are 10 to 12 times more expensive. - `23:08` Zocdoc transitioned from a flat subscription to a regulatory-compliant model where providers pay only for discovery bookings, with 97% of new clinicians joining via word-of-mouth. - `26:45` Doctors operate at load factors under 70%, allowing dynamic scheduling to capture perishable capacity and cut patient wait times to under 3 days. - `30:00` Top-tier clinicians frequently experience the lowest schedule utilization because they refuse to double-book, making automated backfilling of last-minute cancellations essential. - `30:00` Zocdoc enforces quality and credentialing standards that are more selective than state medical boards, actively de-listing non-compliant providers. - `31:45` Zocdoc's ultimate objective is to provide public scheduling APIs so that every emerging digital front door can seamlessly connect patients to care.

## Detailed walkthrough ### `00:00` Evolving Zocdoc from a Destination Site to Open Scheduling Infrastructure

Booking a flight or buying an item online takes seconds, yet booking a simple doctor's appointment in healthcare can still stretch across weeks. Julie Yoo, General Partner at Andreessen Horowitz (a16z), welcomes Zocdoc founder and CEO Oliver Kharraz to reflect on their decades-long shared history in health tech. The two joke about being "kindred spirits" who crossed paths and occasionally competed when they probably should have partnered. Yoo emphasizes that Zocdoc is one of the rare health tech businesses to establish itself as a true household consumer name.

Kharraz provides an update on where Zocdoc stands today. While most consumers still know Zocdoc as a destination website and marketplace where patients discover in-network doctors and book appointments immediately, the company has recently made a major strategic shift: unlocking the underlying infrastructure for third parties. Rather than restricting access to the Zocdoc consumer app, the underlying booking pipe is being unbundled so that health insurers, AI platforms, and consumer ecosystems can let patients book doctor visits directly from wherever they initiate their search. As Kharraz explains:

> “So whether you are a payer, you're an AI platform, you have a consumer audience, you can now give them the ability to schedule their doctors seamlessly, no matter where they start the journey.”

`02:40` Why the Provider Directory Problem Persisted—and How Transactability Solved It

The dialogue was sparked by a text exchange after Yoo posted a tweet noting that nothing in life is certain except "death, taxes, and the provider directory problem." Yoo notes that both early-stage startups and legacy incumbents still fail to maintain accurate information on which providers are bookable, where they practice, and what insurance plans they take.

Kharraz responds with a bold perspective: the directory problem is already largely solved if you approach it through the lens of transactionality. Zocdoc maintains scheduling directory data that is over 99% accurate, which contrasts sharply with standard, error-ridden payer directories. Kharraz compares legacy directory maintenance to compiling a static reference work:

> “When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you're able to really put it out there and present it to patients, it's already out of date.”

By contrast, an active transactional model works like Wikipedia: every completed booking acts as an active verification loop. If a mistake occurs, it surfaces and gets corrected on that single transaction, continuously updating the underlying record.

```mermaid flowchart TD accTitle: Static vs. Transactional Provider Directories accDescr: Comparing out-of-date static directory publishers with Zocdoc's real-time transaction verification feedback loop.

subgraph Static["Static Directory Model"] A["Collect Roster Data"] --> B["Publish Directory"] B --> C["Data Rapidly Becomes Stale"] C -.->|"Lacks Verification"| A end

subgraph Transactional["Transactional Model (Zocdoc)"] D["Active Booking Attempt"] --> E["Sync with EHR Schedule"] E --> F{"Appointment Booked?"} F -->|"Success"| G["Data Validated (>99% Accurate)"] F -->|"Failure / Mismatch"| H["Fix Edge Case Immediately"] H --> G G --> D end ```

Achieving true transactability required solving an extraordinarily complex technical "Tetris game" across the ecosystem: - Managing native integrations across hundreds of disparate Electronic Health Record (EHR) systems. - Accurately cross-referencing and mapping tens of thousands of complex insurance plans. - Adapting to unique practice workflows, office variations, and specialty-specific scheduling rules over a 20-year development effort.

`04:47` Cracking the EHR: Post-It Notes and the "1,000 0.1% Solutions"

Yoo breaks down physician data into three distinct layers based on her experience building Kyruus: 1. **Demographic / Administrative:** Medical school, practice location, board certifications, and payer networks. 2. **Clinical "Power" Data:** Real clinical scope, procedural volume, and referral relationships. 3. **Real-Time Availability:** Direct pipes into scheduling systems of record to route patients based on true capacity.

Kharraz confirms that while demographic data is fairly static and straightforward to collect, clinical power data and live calendar capacity must both be pulled from the EHR—and they resist easy standardization. While Zocdoc provides out-of-the-box integrations for over 175 different EHR platforms, the software is deployed and manipulated in drastically inconsistent ways across clinical staff.

To illustrate, Kharraz shares an anecdote about an evasive scheduling glitch. Zocdoc's system reported that a doctor was unavailable when a patient attempted to book, yet the practice's digital calendar and Zocdoc's digital replica appeared identical. After gathering engineering leads in a room, ordering pizza, and offering to walk their dogs to crack the mystery, Kharraz finally went into the practice and sat next to the office manager:

> “And what I realized is that sometimes the doctor would walk out and say, ‘Hey, I'm out next Friday,’ and the office manager would actually take a Post-it note and attach that to their monitor instead of going into the EHR.”

Because clinical workflows often bypass the EHR in favor of physical shortcuts, Zocdoc had to build predictive, mathematical models around real-world behavioral quirks. Kharraz emphasizes that making scheduling truly reliable did not stem from a single breakthrough, but from discovering and engineering "1,000 0.1% solutions." Yoo quips that in the early days of healthcare software, 3M felt like the industry's biggest competitor because of sticky notes.

`07:05` The "City" vs. the "Building": Abandoning Healthcare's Walled Gardens

Yoo highlights Zocdoc's identity as a consumer-first brand, contrasting it with B2B enterprise plays that prioritize hospital systems and health plans. Kharraz argues that beginning with the patient aligns incentives across the board, even if legacy enterprise software pushes the opposite direction.

Traditional health system strategies often rely on closed ecosystems designed to trap patients within their owned networks. Kharraz firmly rejects the premise that an organization should attempt to "own" the patient or monopolize the entryway to medicine:

> “Because healthcare isn't like a building where you lure the patient in and you slam the door shut behind them. It's a lot more like a city, right? And the patient walks the city and depending on what their need is at this current moment, they might knock on different doors.”

In Kharraz's view, patients naturally move across distinct points of access: - Visiting an urgent care clinic when a child is abruptly sick. - Seeking out a world-class subspecialist for a rare, complex diagnosis. - Finding an empathetic, accessible primary care doctor for longitudinal chronic disease management.

Attempting to restrict care through a single proprietary front door creates friction and blinds systems to patient needs. Instead, opening all the doors to healthcare allows technology providers to extract scheduling insights that no single EHR or health system could ever capture on its own.

`10:00` Consumer Loyalty and the Myth of Health System Lock-In

Julie Yoo asks Oliver Kharraz to reconcile two competing perspectives: health systems wanting to keep patients locked inside their own closed networks versus patients seeking the best care across a holistic set of options. Given that Zocdoc sits on millions, if not billions, of patient interaction data points, she asks what the empirical evidence shows about patient loyalty and whether patients actually achieve better outcomes when they are not artificially tethered to a single institution.

Oliver resets the conversation by comparing healthcare to everyday consumer expectations. In other industries, transacting is frictionless: “In e-commerce, you buy. In travel, you book. In healthcare, you're blocked.” He emphasizes that healthcare uniquely erects barriers that make it exceedingly difficult for patients to do business with providers, running counter to how people naturally make decisions. When patients search for care, they exhibit high-consideration behavior—carefully evaluating multiple providers, reading reviews, and checking credentials. Forcing them into an artificially narrow aperture or imposing friction simply causes a health system to fall off their radar entirely.

Counterintuitively for hospital administrators obsessed with retention, Zocdoc’s data demonstrates that once a patient finally selects a provider, they show immense organic loyalty without needing artificial software barriers. Specifically, Zocdoc sees a 75% to 80% rebooking rate with the same provider whenever a patient needs follow-up care in that same specialty. As Oliver puts it: “So it speaks to the fact that it's not really necessary to lock them in through the systems you build. You will gain their loyalty just by being a good doctor to them.”

- **E-commerce vs. healthcare friction:** Standard consumer interactions are immediate, whereas healthcare actively blocks patient engagement through administrative hurdles. - **High-consideration search:** Patients naturally conduct extensive diligence—browsing multiple profiles and reviews—before selecting a clinician. - **Empirical loyalty metric:** Zocdoc tracks a 75% to 80% repeat booking rate with the same specialist, demonstrating that retention stems from clinical quality rather than network lock-in.

---

`12:02` Becoming the Infrastructure for AI Front Doors

Julie shifts the discussion to the emergence of consumer copilot agents—pointing out that the industry is several weeks into the mainstream adoption of personal AI tools and assistants that consumers use to book travel, reserve tables, and navigate complex tasks. She asks Oliver how these emerging autonomous agents alter Zocdoc’s role in the ecosystem, and how Zocdoc plans to help providers manage the incoming wave of automated inquiries.

Oliver explains that conversational AI is driving patient engagement to unprecedented levels because it provides personalized, highly contextual health information that feels immediately relevant and spurs patients to take action. However, an informational response alone cannot deliver care. That bridge is where Zocdoc positions itself: “The AI can give you the information, but Zocdoc can make it actually actionable so that you can go see a provider.”

```mermaid flowchart LR accTitle: Zocdoc as Healthcare Access Infrastructure accDescr: Providers connect once to Zocdoc, which routes real-time availability out to various AI agents and platforms where patients search.

subgraph Supply["Provider Side"] P["Provider Schedules / EHR"] end

subgraph Hub["Infrastructure Layer"] Z["Zocdoc Integration Engine"] end

subgraph FrontDoors["Exploding Front Doors"] A1["Google Gemini"] A2["Consumer AI Agents"] A3["Zocdoc App / Web"] end

subgraph Demand["Patients"] C["End User / Patient"] end

P -->|"Single Integration"| Z Z -->|"Live Availability"| A1 Z -->|"Live Availability"| A2 Z -->|"Direct Booking"| A3 A1 --> C A2 --> C A3 --> C ```

Rather than trying to force every patient into Zocdoc's own direct-to-consumer app, Oliver views Zocdoc as foundational healthcare access infrastructure. With front doors multiplying across platforms—highlighted by Zocdoc’s active partnership with Google Gemini—individual medical practices cannot build custom integrations for every new bot or agent. Zocdoc promises providers that a single integration will distribute their live calendar availability across every emerging platform: “We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens.”

- **The role of AI vs. Zocdoc:** Generative AI personalizes and synthesizes medical information, while Zocdoc provides the transactional layer that converts intent into a confirmed appointment. - **Partner ecosystem:** Zocdoc is partnering with major platforms like Google Gemini to embed real-time bookability directly within AI chat interfaces. - **The distribution promise:** Instead of managing fragmented third-party integrations, clinics plug into Zocdoc once to syndicate their schedules across all AI search interfaces.

---

`14:45` Routing, Patient Agency, and Treating AI as an Extension of the User

Julie explores the governance and fairness challenges of moving from an application layer down to an infrastructure utility. On Zocdoc’s consumer app, users retain full agency: they can sort through seven or eight search results, filter by their personal criteria, and make an autonomous choice. But when an AI agent acts as an intermediary, she asks whether Zocdoc will maintain an objective fairness layer or if it will have to apply judgment and preference logic when routing bookings back to third-party tools.

Oliver responds that Zocdoc has always anchored its design around giving full agency to the patient, presenting unfiltered available options and letting the consumer decide what constitutes the right match. In an agentic world, Zocdoc sees autonomous software not as an independent gatekeeper, but as a direct representative of the individual: “And in our view, you know, these AI agents are just going to be extensions of the patients, right?”

Because each personal agent will gather and apply that specific human's preferences, constraints, and decision criteria, Zocdoc draws no distinction between a human user and an AI agent querying its scheduling APIs. Zocdoc's responsibility remains surfacing the complete set of matched, bookable slots and letting the patient—or the agent executing the patient’s will—make the final selection.

---

`16:18` Expanding into High-Acuity Subspecialties and Clinical Qualification

Julie pivots to the supply side of the marketplace. In Zocdoc’s early years, adoption centered primarily on lower-acuity, transactional specialties such as primary care, dental, and urgent care. Back then, highly specialized practices were culturally hesitant to embrace open digital scheduling. Julie asks what shifted across the market and within provider psychology to persuade complex medical practices to make their schedules openly bookable.

Oliver counters that Zocdoc’s breadth across subspecialties has been established for years, even if primary care and dentistry naturally see higher everyday booking volumes than neurosurgery. Zocdoc currently supports over 250 distinct specialties. To illustrate the scale of high-acuity adoption, Oliver shares a striking metric from an internal meeting earlier that day: “I just came out of a meeting where I learned that we have literally tens of thousands of oncology bookings going through Zocdoc in New York City alone.” Patients turn to Zocdoc for everything from routine dental hygiene to acute cancer care, largely because it eliminates the painful alternative of calling clinic reception desks and playing what he terms "scheduling Tetris" with an office manager.

Addressing historical concerns that high-acuity specialties require rigid clinical triage before an appointment slot can be assigned, Oliver notes that progress has occurred on two fronts: 1. **Consumer judgment and referrals:** Providers have recognized that patients exercise remarkably sound judgment regarding their clinical needs. Most complex specialty bookings are preceded by a formal referral from a primary care doctor, meaning the patient uses Zocdoc not to guess a diagnosis, but to research, vet, and "pre-meet" the specialist online. 2. **Technological filtering:** Intelligent matching and filtering tools on the platform have advanced substantially, guiding consumers to the right provider without relying on the brittle, antiquated scheduling rule sets traditionally hardcoded into legacy electronic health records (EHRs).

---

`19:24` The Next Generation of AI-Native Practice Management and EHRs

Julie turns to what many healthtech founders consider the industry's ultimate holy grail: building a truly AI-native electronic health record (EHR) and practice management system. Recognizing that Zocdoc has steadily expanded upstream and downstream from its core search marketplace—vertically integrating deeper into the administrative and workflow layers of medical practices—she asks Oliver to explain his vision for Zocdoc’s role in modernizing practice operations and whether the company aims to redefine core clinical software.

`20:00` Expanding Beyond Zocdoc.com and Partnering with Payers

Julie Yoo asks whether Zocdoc ultimately envisions itself becoming a system of record for scheduling and practice administrative tasks, or how it navigates operating alongside deeply entrenched incumbent software platforms in healthcare. Oliver Kharraz explains that Zocdoc is guided primarily by consumer needs in an industry notorious for neglecting the patient experience. Historically, the company operated under the assumption that every interaction had to take place directly on Zocdoc.com. However, Kharraz notes that the company underwent a major philosophical shift and now builds infrastructure that embeds directly into existing provider workflows—including software that powers online scheduling on a provider’s own homepage, tools deployed inside provider call centers, and internal routing products designed to eliminate operational friction across various modalities.

This omnichannel approach extends into the payer landscape, where health plans historically struggled with inaccurate, static member directories. Julie points out that insurance is often the "tail that wags the dog," since securing an appointment is meaningless if a patient discovers the visit will not be reimbursed. Kharraz points to Zocdoc’s partnership with Blue Shield of California as a prime example of their healthcare access infrastructure at work: members browsing Blue Shield's directory can directly book confirmed appointments on the spot. For health plans, instant access provides an immediate financial and clinical return by directing members to outpatient clinics and keeping them out of emergency rooms, which are ten to twelve times more expensive than ambulatory care and frequently yield worse health outcomes. Kharraz reflects on how quickly payer adoption escalates once integrated:

> “What was interesting for us on this journey is actually that the amount of change on the payer side is relatively minimal, right? They can now plug into our healthcare access infrastructure. So once they realize that that's happening, you start with one area in a payer and then suddenly other people come and say, can I use this also? And I have this use case and this other use case. And pretty quickly, you're working with the entire organization, which is very, very exciting to us.”

```mermaid flowchart TD accTitle: Zocdoc Integration Touchpoints accDescr: How Zocdoc infrastructure connects patients, providers, and payers across channels.

subgraph Channels["Patient Entry Points"] A["Zocdoc.com & App"] B["Provider Homepages & Call Centers"] C["Payer Member Directories<br/>(e.g., Blue Shield of CA)"] end

subgraph Core["Zocdoc Access Infrastructure"] D["Real-Time Scheduling & Verification Engine"] end

subgraph Outcomes["Downstream Impact"] E["Timely Outpatient Care"] F["Diversion from High-Cost Emergency Rooms<br/>(10x–12x Cost Savings)"] end

A --> D B --> D C --> D D --> E E --> F ```

- **Payer integration footprint**: Embeds directly into insurer directories (such as Blue Shield of California) with minimal IT overhead for the health plan. - **Cost avoidance**: Ambulatory care redirection diverts non-emergent visits away from emergency departments that cost 10 to 12 times as much.

---

`23:08` Regulatory Clearance and the Discovery-Based Business Model

Julie probes the mechanics of Zocdoc’s three-sided marketplace, asking how the company monetizes relationships across consumers, providers, and payers, particularly given stringent healthcare regulations like the federal Anti-Kickback Statute and the Stark Law. Kharraz recounts the company's early days, when Zocdoc operated strictly as a flat-rate subscription service charging every clinician the same monthly fee simply to be listed. That uniform pricing proved suboptimal—prohibitive for smaller or lower-volume practices while vastly undercharging high-volume clinics. To transition to a value-aligned pricing model without running afoul of federal kickback prohibitions on referral fees, Zocdoc engaged directly with healthcare regulators to demonstrate that facilitating open appointment access actively served patients, doctors, and payers alike.

The resulting regulatory clearance enabled Zocdoc’s modern business model: charging providers strictly for a "discovery booking," where a patient searches generally and gets matched with a new clinician. If a patient is simply searching for their existing doctor by name and books an appointment, Zocdoc provides that booking software to the provider completely free of charge. By stripping out upfront financial barriers, practices can join the network without financial risk. Kharraz notes that the model has sparked organic momentum across the clinical community, explaining:

> “One stat that I'm particularly proud of is that 97% of the providers we signed up, you know, that's word of mouth. Their friends tell them this is a system that really works. You should join too.”

On the health plan side, monetization is structured differently depending on the specific enterprise contract. Payers pay to unlock turnkey access to Zocdoc’s entire scheduling network and directory tools, enabling their members to instantly book validated in-network providers with verified insurance participation, eliminating billing surprises and out-of-network leakage.

- **Discovery vs. direct booking**: Providers pay only when Zocdoc introduces a net-new patient via discovery searches; bookings for patients searching for a specific doctor by name are 100% free. - **Provider acquisition channel**: 97% of newly onboarded providers join via peer-to-peer word-of-mouth recommendations rather than aggressive outbound sales. - **Payer monetization**: Enterprise agreements grant health plans full network access, automated real-time insurance verification, and embedded directory scheduling.

---

`26:45` Cracking the Capacity Problem: Slashing Wait Times to Under 72 Hours

Julie raises the chronic issue of appointment backlogs, citing that when she previously worked at Kyruus, the average wait time for a primary care doctor in Boston hovered around 45 days. She asks whether national wait times have improved and what drives capacity bottlenecks. Kharraz shares a grim reality: across the broader United States healthcare landscape, appointment availability has actually deteriorated over time. While the national average wait time sat around 20 days when Zocdoc first launched, it has since ballooned to approximately 31 days.

In stark contrast, patients booking through Zocdoc regularly see a doctor within 72 hours—frequently within three days or less across a wide variety of medical specialties. Kharraz explains that this dramatic difference does not stem from creating new doctors out of thin air, but from systematically capturing hidden, perishable capacity. Medical practices experience a relentless churn of last-minute cancellations, no-shows, and reschedulings that conventional scheduling fails to backfill. Drawing a historical parallel to the travel industry, Kharraz points out:

> “If we compare that with airplanes, right? Like airplanes used to fly 60% full, but that was in the 70s. With the advent of the internet, we had the Kayaks and the Expedias and the Bookings.com, and now airplanes have a load factor of over 90%. In the wild, doctors have load factors around 70%, just under 70%. Now, with Zocdoc, we fill that last-minute capacity, and this is how we can get to the three-day average time.”

Kharraz emphasizes that Zocdoc dynamically manages its provider supply to maintain this standard: whenever appointment inventory drops within a specific specialty, geographic zip code, or insurance plan quadrant, network teams actively recruit local providers to replenish open slots. Julie then counters with a common consumer skepticism: if a physician has an open slot available within three days, doesn't that imply they are a low-quality doctor whom nobody else wants to see? Kharraz prepares to debunk that perception by detailing the statistical mechanics of provider scheduling and clinical quality.

| Metric | Traditional Healthcare System | Travel Industry (1970s vs. Modern) | Zocdoc Network | |:--- |:--- |:--- |:--- | | **Average Appointment Wait Time** | ~31 days nationally (up from ~20 days; up to 45 days in Boston) | N/A | **≤ 3 days (under 72 hours)** | | **Capacity Utilization / Load Factor** | Just under 70% (lost to cancellations, no-shows, and gaps) | 60% in the 1970s → **>90% today** via aggregators (Kayak, Expedia) | Near-optimal utilization via real-time last-minute backfilling | | **Network Optimization Strategy** | Passive waitlists and manual phone rescheduling | Dynamic revenue management algorithms | Proactive provider recruitment targeted by zip code, specialty, and insurance quadrant |

`30:00` Counterintuitive Utilization, Last-Minute Cancellations, and Provider Vetting

Julie Yoo explores the operational mechanics of platform accountability, pressing Oliver Kharraz on whether Zocdoc enforces strict service level agreements (SLAs) or de-lists providers who fail to demonstrate satisfactory patient outcomes or honor schedule commitments. Kharraz responds that quality control operates firmly on both sides of the marketplace, highlighting a paradoxical dynamic in physician scheduling. High-demand clinicians frequently struggle with schedule efficiency because their patient demographics lead to unpredictable churn. As Kharraz explains: “So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book.”

To illustrate how the platform salvages this wasted capacity, Kharraz shares an anecdote involving the dean of a prominent academic medical center in New York. The physician initially hesitated to join the platform, telling Kharraz that because his calendar was already fully booked three months into the future, listed availability on Zocdoc seemed unnecessary. Kharraz persuaded him to test the system anyway, and the integration captured roughly 40 appointments that would have otherwise expired unfilled due to standard last-minute patient cancellations. Instead of empty clinic hours, patients desperate for expedited care secured prompt visits, and the dean achieved substantially higher operational utilization—keeping him active on Zocdoc to this day.

Regarding network standards, Kharraz stresses that Zocdoc does not passively accept anyone holding an active medical license. “In terms of who gets to be on ZocDoc, we are more selective than your neighborhood state board, we have our own qualification entities and rules,” he explains, noting that the company maintains proprietary credentialing standards and routinely expels doctors who fail to satisfy those requirements.

```mermaid flowchart TD accTitle: Salvaging Doctor Schedule Utilization accDescr: Flowchart showing how Zocdoc captures last-minute cancellations from fully booked doctors to serve urgent patient demand.

subgraph Clinic["Provider Schedule Dynamics"] Dean["High-Demand Specialist / Academic Dean<br>Booked 3 Months Out"] Cancel["Busy Patients Cancel Last-Minute<br>No Double-Booking Policy"] Dean --> Cancel end

subgraph Platform["Zocdoc Integration"] Sync["Automated Schedule Sync<br>& Qualification Vetting"] Match["Instant Availability Surfacing"] Cancel --> Sync Sync --> Match end

subgraph Demand["Patient Access"] UrgentPatients["Patients Needing Prompt Care<br>~40 Appointments Preserved"] Match --> UrgentPatients end ```

- High-demand providers often suffer from poor utilization because they refuse to double-book, leaving them exposed when patients with hectic schedules cancel on short notice. - A New York academic medical center dean who was booked three months out recovered approximately 40 appointments through last-minute Zocdoc bookings. - Zocdoc enforces internal qualification rules and vetting criteria that exceed basic state licensing board requirements, de-platforming providers who breach standards.

---

`31:45` Opening Every Front Door in Healthcare: Infrastructure, AI, and the Future

Looking toward the horizon, Yoo asks Kharraz to outline Zocdoc’s forward-looking product roadmap and share what anxieties keep him awake at night after decades of evolving the business model and expanding market reach. Kharraz deflects the existential worry with humor, quipping, “Oh, my superpower is sleeping.” Turning serious, he articulates the company’s core long-term objective: converting Zocdoc’s proprietary plumbing into an open, universal healthcare access infrastructure. Rather than forcing all digital interactions into the standalone Zocdoc app, the company aims to ensure that scheduling functionality seamlessly powers every point of patient origination.

Kharraz summarizes this cross-platform ambition: “Our goal is to connect every single provider and make sure that every single front door in healthcare opens, right?” He envisions an interoperable ecosystem that equips external tech ecosystems to book appointments natively: “This is why we've opened up our healthcare access infrastructure so that every payer, every AI platform, every consumer platform, review platform, search site, they can connect their patients directly to a doctor and it will work and it will work well.” For Kharraz, solving this coordination problem represents a lasting, tangible contribution to American healthcare delivery and overall societal welfare.

In his closing reflections, Kharraz emphasizes that realizing this vision depends on talent, noting that Zocdoc is actively hiring. While generative AI will make workers significantly more productive, he maintains that high-caliber human engineers and operators remain indispensable to building reliable infrastructure. For emerging startups building in digital health or generative AI, Yoo and Kharraz confirm that access to Zocdoc's scheduling APIs is publicly available via direct inquiry on their website. Yoo congratulates Kharraz on the company's sustained longevity and impact across the evolving healthcare landscape.

```mermaid flowchart LR accTitle: Zocdoc Open Access Infrastructure accDescr: Architecture diagram showing diverse front-door channels connecting through Zocdoc APIs to underlying provider schedules.

subgraph FrontDoors["Universal Front Doors"] AI["AI Agents & Chat Platforms"] Payers["Health Plan Directories"] Search["Search Engines & Review Sites"] end

subgraph Core["Access Layer"] API["Zocdoc Open Infrastructure & APIs"] end

subgraph Delivery["Care Delivery"] EHR["EHR Integrations & Provider Calendars"] end

AI --> API Payers --> API Search --> API API --> EHR ```

- Zocdoc’s central strategic objective is opening its scheduling infrastructure to third-party search engines, consumer review sites, health plan directories, and conversational AI agents. - The company is actively recruiting, driven by the philosophy that human talent augmented by AI is critical to scaling healthcare access tools. - Early-stage startups and external developers can directly apply for and integrate Zocdoc’s scheduling APIs through the company's website.

## Notable quotes > `02:40` When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you're able to really put it out there and present it to patients, it's already out of date. — Oliver Kharraz

> `30:00` So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book. — Oliver Kharraz

> `12:02` We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens. — Oliver Kharraz

> `12:02` The AI can give you the information, but Zocdoc can make it actually actionable so that you can go see a provider. — Oliver Kharraz

## Mentioned Zocdoc, Oliver Kharraz, Julie Yoo, Andreessen Horowitz, Google Gemini, Blue Shield of California, Kyruus, 3M, Kayak, Expedia, Booking.com, Anti-Kickback Statute, Stark Law

## Video description Why is booking a doctor's appointment still so difficult, and can AI finally change that? Zocdoc CEO Oliver Kharraz argues that the real problem isn't finding doctors, but connecting patients to accurate availability and making appointments bookable wherever they start their search. Oliver joins a16z General Partner Julie Yoo to discuss how Zocdoc spent nearly 20 years building the infrastructure behind online scheduling, and why it's now opening that technology to AI agents, insurers, and other platforms. They explore Zocdoc's partnership with Gemini, why patients shouldn't be locked into a single healthcare platform, and how surfacing last-minute availability can reduce appointment wait times from weeks to days. They also discuss what happens when AI becomes a new front door to healthcare and why Oliver believes the future of Zocdoc extends far beyond its own app.

[Source](https://mgln.ai/e/1344/afp-848985-injected.calisto.simplecastaudio.com/3f86df7b-51c6-4101-88a2-550dba782de8/episodes/60df6c4d-a29a-4c66-994e-bbd659a2e577/audio/128/default.mp3?aid=rss_feed&awCollectionId=3f86df7b-51c6-4101-88a2-550dba782de8&awEpisodeId=60df6c4d-a29a-4c66-994e-bbd659a2e577&feed=JGE3yC0V)

中文简报

Zocdoc向AI平台及健康保险公司开放预约底层通道 事务性排班通过捕捉静态医疗机构名录错过的易失效退号时段,将患者等待时间从一个月缩短至72小时以内。 Oliver Kharraz概述了Zocdoc的战略转型,即从一个独立的面向消费者的交易平台,转变为赋能第三方AI智能体、健康计划名录及网络门户的基础访问层。他解释称,医疗服务提供者名录的准确性依赖于持续的事务性验证,而非静态花名册,这解决了跨越175个以上不同EHR系统的复杂边缘情况。讨论揭示了捕捉隐藏且易失效的可用容量(如临时取消的号源)如何将全美平均就诊等待时间从30天以上压缩至72小时以内。最终,Kharraz和Yoo主张医疗保健系统应像开放城市而非高墙花园那样运作,由Zocdoc提供通用管道,让任何患者的搜索都能以确认的预约而告终。 Zocdoc正向第三方开放其排班基础设施,允许支付方、搜索引擎以及像Google Gemini这样的AI平台直接在其自身界面中嵌入实时医生预约功能。 (0:00) 尽管全美看病等待时间已从20天延长至约31天,Zocdoc通过填补临时取消的预约和回填未利用的日程容量,将平均等待时间缩短至72小时以内。 (26:45) Zocdoc在175个以上的EHR集成中,利用活跃的预约交易构建起类似于维基百科模式的持续验证闭环,从而将医疗机构名录数据的准确率保持在99%以上。 (2:40) 在其获得医疗监管机构批准的基于发现的商业模式下,Zocdoc仅对净新增的发现性预约向医疗机构收费,而直接姓名搜索和现有患者的预约仍然免费。 (23:08)

Reading summary

Zocdoc CEO Oliver Kharraz argues that modernizing healthcare access requires shifting from closed walled gardens to an open transactional infrastructure that syndicates real-time clinical availability across AI platforms, health plans, and search engines. Unbundling the Booking Pipe for AI Platforms (12:02) Rather than confining appointment booking to its standalone marketplace application, Zocdoc is unbundling its core scheduling technology into open infrastructure. Under this model, third-party consumer ecosystems, insurance portals, and conversational AI agents—such as Google Gemini—can query live calendar inventory and confirm appointments directly where patient intent originates. Kharraz asserts that medical practices cannot maintain bespoke technical integrations for every emerging interface, positioning Zocdoc as a single integration hub that syndicates availability across fragmented access points. Solving Directory Staleness Through Real-Time Transactionality (2:40) Traditional insurer directories behave like static reference books, becoming outdated almost immediately after publication. In contrast, Kharraz describes Zocdoc’s model as an active feedback loop comparable to Wikipedia, where every scheduled visit verifies provider rosters, insurance participation, and calendar availability in real time, sustaining directory accuracy above 99% across over 175 native electronic health record (EHR) integrations. Recovering Perishable Capacity to Shorten Wait Times (26:45) While average national appointment wait times have climbed from 20 days to roughly 31 days (reaching up to 45 days in markets like Boston), Zocdoc matches patients to appointments in under 72 hours. Kharraz explains that this does not require increasing provider supply, but rather capturing perishable, wasted capacity caused by cancellations and reschedulings. Because medical practices operate at utilization rates just under 70%—analogous to commercial airlines in the 1970s—automated backfilling can salvage lost hours. Regulatory Clearance and Discovery-Based Pricing (23:08) To navigate federal Anti-Kickback Statute and Stark Law prohibitions on paid referrals, Zocdoc collaborated with healthcare regulators to establish a discovery-based monetization structure. Practices pay a fee only when matched with a net-new patient via broad platform searches; bookings for returning patients or direct doctor searches remain completely free. Kharraz notes that 97% of participating providers join through word-of-mouth recommendations, while health plans like Blue Shield of California license the infrastructure to guide members toward ambulatory care and avoid emergency room costs that are 10 to 12 times higher. Patient Retention Versus Health System Lock-In (7:05) Kharraz challenges health system strategies that attempt to lock consumers inside closed hospital networks, comparing patient navigation to traversing a city where different needs require knocking on different doors. Zocdoc’s interaction data indicates that artificial retention barriers are unnecessary: once patients select a specialist through transparent evaluation, they demonstrate an organic 75% to 80% repeat booking rate for follow-up care in that specialty. Furthermore, the platform has scaled beyond routine primary care into more than 250 specialties, handling tens of thousands of complex oncology bookings in single metropolitan areas. Zocdoc's strategic expansion rests on the premise that universal, programmatic connectivity can bridge informational front doors with clinical capacity, though its long-term impact depends on how successfully health systems and third-party developer ecosystems embrace open, non-proprietary scheduling rails.

精炼阅读摘要

Zocdoc 创始人兼首席执行官 Oliver Kharraz 与 a16z 普通合伙人 Julie Yoo 指出,医疗预约困难的核心症结在于封闭孤立的日程体系与静态名录的失效;Zocdoc 正在从传统的独立消费者平台转型为底层开放调度基础设施,通过与商业健康险、搜索引擎及人工智能代理对接,将患者的就医意图实时转化为有效门诊预约。 基础设施转型:赋能AI时代多样化入口 (0:00) 过去消费者普遍将 Zocdoc 视为寻找网络内医生并直接预约的独立消费端平台,但该公司现已调整战略,将其核心调度管道解耦为面向第三方的开放基础设施。Kharraz 解释称,无论用户从商业保险平台、垂直搜索网站还是对话式 AI 平台发起寻找医生的需求,Zocdoc 的技术管线都能支持第三方直接嵌入无缝预约功能,而不再强制要求所有交互都发生在 Zocdoc 官方网站或应用程序内。 随着以 Google Gemini 为代表的个人 AI 助手和消费端智能体迅速普及,患者获取个性化、强相关医疗信息的门槛大幅降低,然而纯粹的信息交互并不能等同于获取医疗服务。Zocdoc 将自身定位于连接“信息”与“实际行动”的基础设施层:诊所无需为层出不穷的新型 AI 工具分别开发接口,只需单点接入 Zocdoc 的排期引擎,即可将其可用日程分发至所有主流智能体,同时确保智能体作为患者意愿的延伸,客观匹配并呈现真实可约号源。 交易驱动数据:以维基百科模式攻克名录失准 (2:40) 长期以来,全美医疗机构与支付方普遍受困于医生名录信息过时、脱节的问题。Julie Yoo 引述行业痛点指出,名录错误几乎与“死亡和税收”一样难以避免。Kharraz 对此提出不同判断,认为名录难题之所以旷日持久,是因为传统维护方式如同编纂静态的《大英百科全书》,在付印发布之时便已脱节;而 Zocdoc 依托真实的在线交易构建起类似“维基百科”的动态校验闭环,每一次实际预约尝试都会实时验证号源有效性与医保准入,使名录准确率常年维持在 99% 以上。 实现这种交易级准确率的代价是耗时数十年的工程积累。Zocdoc 攻克了超过 175 种不同电子病历(EHR)系统的原生对接,处理了数万种复杂的医保计划映射。为了适应诊所基层人员千差万别的使用习惯——例如医护人员为了图省事,习惯在电脑显示器上张贴便利贴记录医生休假,而非录入 EHR 系统——工程团队必须开发定制的预测与数学模型来捕捉实际行为模式,依靠“一千个 0.1% 的解决方案”确保了跨系统排期的实时可靠。 解构医疗围墙花园:自主选择与高复购留存 (7:05) 传统大型医院系统通常倾向于建立封闭的“围墙花园”,试图将患者圈禁在自有医疗网络内部。Kharraz 明确反对这种垄断患者入口的做法,他指出医疗生态更像一座患者按需敲门的开放城市:家长会在孩子突发急症时寻找紧急护理诊所,在面对复杂罕见病时求助顶级亚专科专家,而在管理慢性病时则寻找易于沟通的初级保健医生。人为设置排他性壁垒不仅违背就医规律,也让医疗系统失去了全面洞察患者真实需求的机会。 针对医院管理层对“患者流失”的顾虑,Zocdoc 的交易数据给出了反直觉的证据:当患者拥有充分自主权去比较医生背景、评价与资质后,展现出极强的自然忠诚度。统计显示,患者在特定专科需要后续复诊时,选择同一医生的重复预约率高达 75% 至 80%。这表明医疗机构的留存根本无需依赖软件封锁,而是取决于临床服务品质。目前平台已支持超过 250 个细分专科,甚至在纽约市单地就实现了数万次高复杂度的肿瘤科预约,证明高复杂度专科同样能通过精准过滤与转诊机制接纳开放预约模式。 盘活易损运力:将平均候诊压缩至72小时内 (26:45) 与全美平均预约等待时间从早期的约 20 天恶化至约 31 天(波士顿等地区甚至高达 45 天)的严峻现实相反,Zocdoc 平台上的患者普遍能在 72 小时内就诊。Kharraz 强调,这并非由于额外增加了医生资源,而是技术系统性地盘活了传统预约机制中流失的隐性、高易损性产能。常规诊所每天都充斥着临时取消、改期和爽约造成的号源空缺,由于缺乏即时回填工具,实际产能利用率往往低于 70%,其运作效率类似于 1970 年代尚未引入聚合预订平台的航空业(当时客座率仅约 60%)。 Julie Yoo 提出消费者普遍存在的顾虑:三天内就能约到的医生是否代表其水平欠佳?Kharraz 澄清了这一误区,指出排期机制中存在特殊的反直觉现象——最优质、需求最高的名医往往由于严格遵守“不重叠预约”(No Double-booking)原则,且服务的人群日常日程繁忙,因最后一刻临时退订而导致的号源浪费反而最严重。例如纽约某知名医学院院长原本号源排期已满至三个月后,接入 Zocdoc 后成功回填了约 40 个因临时取消而濒临作废的时段,有效盘活了名医的闲置运力。 商业模式重构:对齐支付方诉求与合规要求 (20:00) 为了在严格的医疗反回扣法案(Anti-Kickback Statute)与斯塔克法案(Stark Law)合规框架下实现健康增长,Zocdoc 放弃了早期向每位医生收取固定月度订阅费的做法,转型为价值对齐的“探索性匹配”模式:平台仅在通过通用搜索为诊所引入全新患者时收取匹配服务费;如果患者是按姓名精准预约其既有医生,该软件工具对诊所完全免费。这一零前期门槛的定价机制大幅降低了诊所的尝试风险,推动 97% 的新增合作医生通过同行口碑推荐自发加入。 在支付方一侧,Zocdoc 与商业保险公司(如加州蓝盾 Blue Shield of California)展开企业级合作,将其调度管道直接集成至保险会员名录中。参保会员在浏览名录时即可一键锁定网络内已确认受保的就诊号源,彻底避免账单意外纠纷。更重要的是,即时获取门诊号源能直接将患者从急诊室分流,而急诊就医成本通常比门诊高出 10 至 12 倍且临床成效更不可控,这种调度基建因而为健康险公司带来了显著的控费与临床效益。 Zocdoc 通过将封闭的日程系统解耦为开放的交易基建,展示了以市场化供给匹配化解医疗获取难题的可行路径。然而,这一愿景能否在全行业形成普遍范式,仍有赖于传统医疗系统能否真正摒弃专有封闭的数据围墙,以及底层分散的 EHR 软件供应商在 API 互操作性上提供持续的技术配合。

Detailed notes — zh

## Background 本期内容由 a16z 普通合伙人 Julie Yoo 与 Zocdoc 创始人兼 CEO Oliver Kharraz 于 2026 年 10 月 17 日在播客平台联合发布。节目围绕医疗预约为何长期困难重重展开探讨,介绍 Zocdoc 如何花费近二十年搭建打通数百种排期系统的底层基建,并正在将其全面开放给 AI Agent、保险支付方及第三方平台,以彻底解决医疗准入问题。 ## TL;DR 对话深入探讨了传统医疗名录失效的根本原因,指出静态名录早已过时,唯有依靠底层真实的挂号交易与动态排期才能实现 99% 以上的数据准确率。Zocdoc 正在从传统的中心化挂号网站,全面转型为全网通用的“医疗接入底层基础设施”,通过接入 Google Gemini、保险支付方以及诊所呼叫中心,让号源触达各类医疗“前门”。通过类比航空业盘活临期取消和闲置运力,平台将全美平均长达 31 天的初级保健就医等待时间成功压缩至 72 小时以内,同时保留了患者极其看重的自主决策权与极高的医生忠诚度。 ## Atmosphere & style 整场对谈专业而充满行业老兵的默契,Julie Yoo 与 Oliver Kharraz 作为深耕数字健康领域数十年的同行,交流既有战略高度又极为接地气。从吐槽诊所前台电脑边贴满的“3M 便利贴”等行业荒诞现实,到反思传统巨头圈地筑起的“围墙花园”,对话在严谨的商业逻辑、生动的真实案例与幽默的行业调侃间自如切换。听众能真切感受到两位医疗科技探索者在面对顽疾行业时的韧性,以及在 AI 浪潮下彻底重构医疗可及性的笃定与乐观。 ## Bulletin - `00:00` Zocdoc 正在从传统的目的地网站转型为开放式的医疗接入底层基础设施,通过单次技术集成将医生的实时号源分发至 Google Gemini、保险支付方及各类消费级应用中。 - `02:37` 基于真实挂号交易的动态校验机制使 Zocdoc 的排期数据准确率突破 99%,攻克了覆盖 175 种以上 EHR 系统及数万种细分医保方案的传统名录失效难题。 - `26:14` 全美常规初级保健的平均预约等待时间已恶化至 31 天,而 Zocdoc 借鉴航空业客座率调度逻辑盘活临期取消与爽约的闲置运力,成功将看诊等待期压缩至 72 小时以内。 - `24:12` Zocdoc 重塑了向医生收费的商业模式:仅对促成新患者匹配的“发现型预约”收费,对定向预约的纯履约软件功能完全免费,驱动平台新增医生中 97% 依靠自发口碑入驻。 ## Key takeaways - `02:37` 传统医疗静态名录如同出版《大英百科全书》般面世即过时,而基于真实挂号交易闭环的系统则类似维基百科,能在每次交易中持续自愈和校准底层数据。 - `05:00` 医疗排期标准化的最大障碍往往不在接口协议,而在于诊所真实的线下工作流断层,例如医生口头打招呼或使用便利贴排班导致的系统数据脱节。 - `07:22` 医疗体系不应是封闭的“围墙花园”,患者更像是在城市中自主穿行,根据急诊、专科或慢病等不同阶段的即时需求敲响不同的健康大门。 - `10:00` 虽然患者看病前属于高审慎决策并仔细比对医生,但就诊后的忠诚度极高:在同一专科内再次预约时,约有 75% 到 80% 的患者会回访同一位医生,无需系统强制绑定。 - `12:35` 面对层出不穷的 AI Agent 和前端入口,Zocdoc 扮演统一接入底座的角色,使医生仅需单次对接即可将实时可用时间分发到全网各大 AI 平台。 - `14:48` 在 AI Agent 时代,Zocdoc 坚持将选择权全额赋予患者及其代理,作为客观撮合基础设施返回所有匹配选项,不搞后台主观筛选或路由干预。 - `16:08` Zocdoc 已全面渗透至严肃专科领域,目前平台覆盖 250 个细分专科,打破了高门槛专科依赖电话人工筛查和排班的传统刻板印象。 - `20:00` 与加州蓝盾等保险机构深度合作,将底层预约基建嵌入医保会员目录,能有效将患者从费用高出 10 至 12 倍的急诊室分流至门诊,实现降本增效。 - `30:00` 顶尖专家往往面临反直觉的“利用率悖论”:由于不采取超额挂号且患者日常繁忙易临期取消,其时间浪费严重;实时调度平台能盘活这些被废弃的黄金号源。 - `31:40` Zocdoc 已正式对外开放排班调度 API,鼓励各类初创团队、评价平台和 AI 应用直接调用其基础设施,无缝直连全美底层医疗供给。 ## Detailed walkthrough ### `00:00` 医疗预约的困境与 Zocdoc 的平台化转型 在旅游业中,人们轻点几下就能订好机票;在电商领域,消费者动动手指即可购买商品。然而在医疗健康行业,仅仅是预约一位医生,至今往往仍需要耗费数周时间。a16z 通用合伙人 Julie Yoo 与 Zocdoc 创始人兼 CEO Oliver Kharraz 就此展开对话,探讨为何医疗预约排期长期如此棘手,以及人工智能(AI)将如何打破这一僵局。Oliver Kharraz 指出,Zocdoc 历时近二十年搭建起了一套能够打通数百种不同排期系统的底层基础设施,而如今公司的战略重心正在发生重大转变:将这项能力全面开放给外部的 AI Agent、保险支付方(payers)以及拥有广泛 C 端用户的第三方平台。 两人在医疗健康科技领域拥有数十年的交集与探索。Julie Yoo 感叹双方曾是“志同道合的同行(kindred spirits)”,既在类似赛道上竞争过,也见证了 Zocdoc 成为数字健康领域极少数真正建立起家喻户晓国民品牌的标志性企业。谈及 Zocdoc 的演进,Oliver Kharraz 表示,大多数消费者对 Zocdoc 的认知仍然是一个目的地网站(destination website)——患者在此搜索接受自身医保的医生并立即完成预约。这一核心功能仍在持续运作,但全新的变革在于将撮合双边市场的底层基建对外开放。无论患者在 Gemini 等前沿 AI 平台、保险公司 App 还是普通消费级应用中发起健康搜索,底层都能无缝调用 Zocdoc 的基础设施完成最终的挂号排期。 ```mermaid flowchart LR accTitle: Zocdoc Infrastructure Expansion accDescr: Diagram showing how Zocdoc's core infrastructure powers both its traditional marketplace and new third-party platforms. subgraph Core["Zocdoc 核心基建"] direction TB EHR["集成 175+ 种 EHR 系统"] Rules["动态排班规则与医保映射"] end subgraph Entry["患者触达场景 (前端入口)"] direction TB Dest["Zocdoc 官网 / App"] AIAgents["AI 代理 (如 Gemini)"] Payers["商业保险应用 (Payers)"] end EHR --> Rules Rules --> Dest Rules --> AIAgents Rules --> Payers ``` --- ### `02:37` 破除“大英百科全书”困境:用真实交易破解医生名录死结 这次对话的契机源于 Julie Yoo 在社交媒体上发布的一条半开玩笑的推文:“人生中唯三确定的事,只有死亡、税收,以及医生名录问题(provider directory problem)。”在医疗行业,无论是初创企业还是老牌机构,都长期受困于名录数据不准的难题——究竟谁在执业、谁接受哪些医保、当前能否预约,始终缺乏统一权威的“黄金档案(golden record)”。面对 Julie 关于行业底层激励为何失效的追问,Oliver Kharraz 却给出了一个出人意料的论断:在他看来,这个问题在很大程度上其实已经被解决。Zocdoc 目前系统内对接医生的预约排期数据准确率已超过 99%,远高于传统保险公司平均的名录水准。 其破局的关键在于“促成真实的挂号交易(enabling the transaction)”。Oliver Kharraz 运用了一个生动的比喻来阐释传统名录与实时交易系统的本质差异:“当你发布一份医生名录时,你往往是在做出版《大英百科全书》的生意;等你真正把它印出来呈现在患者面前时,它早就过时了,你永远在后面追着问题跑。”(“When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you able to really put it out there and present it to patients it already out of date You constantly chasing the problem”)相反,基于真实交易的系统则类似于维基百科(Wikipedia),每一次增量的预约交易都在自动校验并更新底层数据;哪怕出现一次错误,系统排查后就能永久修复该路径。然而,要真正实现无缝交易极为艰难,背后牵涉到 175 种以上的各类电子健康档案系统(EHR)、数万种细分医保方案的规则映射,以及不同科室、不同诊所千差万别的复杂排班流程。 - **99%+ 准确率**:Zocdoc 接入的医生排期数据准确率达到 99% 以上,彻底告别了传统静态名录的幽灵医生和失效信息。 - **20年基建沉淀**:Zocdoc 花费近二十年时间攻克数百种 EHR 与数万种保险计划的标准化映射,如同解开一场庞大复杂的“俄罗斯方块(Tetris)”。 --- ### `05:00` 攻克诊所“便利贴”:深入 EHR 背后的真实工作流 Julie Yoo 将医生数据的构成拆解为三个不同梯度的象限:第一层是人口统计学与资质等基础信息(如医学院毕业院校、执业地点、资质认证、接受的医保);第二层是临床能力与专业范畴(如具体开展的术式、上下游转诊网络);第三层则是最核心的实时空闲度与产能调度(即直接接入排班真实数据源)。Oliver Kharraz 解释道,第一类信息变动极少,因此大多数尝试解决名录问题的人都会扎堆于此,但这根本无法解决实际排期。后两类信息虽然理论上都可以从 EHR 中提取,但其真正的壁垒在于极难标准化。 即使 Zocdoc 已经开箱即用支持 175 种以上的 EHR 接口,诊所终端的实际操作习惯却千奇百怪。Oliver Kharraz 分享了一个排查排期 Bug 的经典经历:当时系统频繁显示某位医生在某个时段无法预约,但在诊所电脑上的日程副本文档与 Zocdoc 抓取到的数据看似毫无二致。为了找出症结,他把公司最顶尖的工程师们召集在一间屋子里攻坚,甚至亲自为他们订披萨、帮他们遛狗,但团队依然一筹莫展。最终,Oliver 亲自坐到了诊所前台办公室经理(Office Manager)的身边实地观察,才猛然发现了真相——医生偶尔路过前台时会口头打招呼说“我下周五不坐诊”,而前台人员并不会登录 EHR 系统修改排班,只是顺手写了一张便利贴(Post-it note)贴在电脑显示器边框上。 针对这个细节,Julie 调侃道:“我们过去常开玩笑说,3M 才是我们最大的竞争对手,全怪他们的便利贴。”(“We used to joke that 3M was our biggest competitor because of post-it notes.”)Oliver 指出,一旦理解了这些现实中真实发生的工作流断层,便可以通过数学与算法模型去识别、对齐和解决它们。实现真正可靠的挂号准确率,背后不是靠某一个灵丹妙药,而是靠解决上千个“1% 极值问题”的顽固坚持。 --- ### `07:22` 医疗不是围墙花园,而是患者自主行走的城市 在商业路径的选择上,Zocdoc 与大多数扎根 B2B 端、深度绑定大型医疗集团(Health Systems)的健康科技企业大相径庭,它始终坚持高度契合 C 端消费者利益的模式。谈及这种差异化定位对攻克难题的作用,Oliver Kharraz 强调核心在于“以患者为中心”的底层哲学:“我们坚信一切都必须始于患者。当患者获胜时,所有人都赢了——医生赢了,Zocdoc 也赢了。”(“We just firmly believe that everything has to start with the patient. And when the patient wins, everyone wins.”)这种思维方式在医疗行业极为罕见,因为传统医疗软件更倾向于构建“围墙花园(walled gardens)”,试图将患者牢牢锁死在自己的单一系统内,声称自己独占了医疗的“主入口(front door)”。 Oliver Kharraz 直言这种独占患者的假设从根本上就是错误的: > “医疗并不像一栋大楼——你把患者诱导骗进大门,然后把门在他们身后狠狠关上。它更像是一座城市;患者穿行在城市之中,根据当下不同的需求敲响不同的门。如果孩子突发急病,他们可能会奔向急诊中心(urgent care);如果患上罕见病,他们会去寻找最顶尖的专科医生;而如果面对慢性病,他们需要的是能够长期陪伴的健康管理者。” > (“Because healthcare isn't like a building where you lure the patient in and you slam the door or shut behind them. It's a lot more like a city, right? And the patient walks the city and depending on what their need is at this current moment, they might knock on different doors. They might go to an urgent care center if their kid is sick or they might look for the most specialized doctor if they have a rare disease or someone who can be there for the journey if they have a chronic condition.”) Julie Yoo 随后提出了行业内长期存在的反向质疑:若没有一个统一的守门人(Gatekeeper)或单一主入口,患者在不同的门之间自由跳转,是否会以牺牲医疗的连续性与协同性(longitudinal coordination)为代价?这正是传统医疗体制试图通过全科医生(PCP)和封闭式医疗网来极力避免的痛点。双方由此展开了对医疗入口究竟应当集中还是开放的深入探讨。 ### `10:00` 医疗体验的阻碍与惊人的患者忠诚度 Julie Yoo 与 Oliver Kharraz 深入探讨了患者在寻求医疗照护时面临的核心痛点。Julie 提出,许多医疗机构倾向于将患者锁定在单一系统或专属网络内,但患者是否真的需要这种束缚才能获得更好的诊疗?Zocdoc 拥有数以百万甚至数十亿计的数据点,能直接反映患者对医生的真实忠诚度。 Oliver Kharraz 首先对比了日常商业与医疗行业的巨大反差: > “In e-commerce, you buy. In travel, you book. In healthcare, you're blocked.” Oliver 指出,医疗体系人为制造了重重障碍,让患者极难与医生建立联系,而这完全违背了患者的初衷。在 Zocdoc 的数据中,患者在看病前往往表现出极高的审慎度——他们会仔细比较多位医生、通读评价,了解医生的背景与专长。如果医疗机构人为收窄选择面、增加沟通难度,只会被患者彻底淘汰。然而,一旦患者做出了选择,后续所展现出的忠诚度高得惊人:在同一专科内再次预约时,约有 75% 到 80% 的患者会选择同一个医生。Oliver 强调: > “So it speaks to the fact that it's not really necessary to lock them in through the systems you build. You will gain their loyalty just by being a good doctor to them.” - **75% 至 80%**:患者在同一专科内再次预约时,回访同一位医生的比率。 - **高审慎决策(High-consideration engagement)**:患者在预约前会深度查看背景和评价,自主筛选医生。 --- ### `12:35` AI 时代的医疗接入基础设施与 Gemini 合作 随着各种个人消费级 AI 助手与智能体(Agent)的爆发,消费者正越来越多地借助 AI 完成预订与日常任务。Julie Yoo 询问,在这个由 AI Agent 主导的时代,Zocdoc 的角色是否发生了根本转变,以及 Zocdoc 如何帮助医生应对来自各类第三方工具的预约洪流。 Oliver 回应称,AI 极大地推高了患者的参与度,提供了更具针对性、个性化的信息,极易促成实际行动。但信息并不等于履约: > “The AI can give you the information, but Zocdoc can make it actually actionable so that you can go see a provider.” 目前,Zocdoc 已与 Google 的 Gemini 展开合作,并对所有希望具备即时预约能力的平台开放。面对市面上层出不穷的智能体和“前端入口(front doors)”,医生不可能逐一对接。Zocdoc 对医生的核心承诺是:只需与 Zocdoc 进行一次技术集成,Zocdoc 就会把医生的可用时间分发到全网各大平台。Oliver 总结道: > “Our role in this is really just that of healthcare access infrastructure, right? We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens.” ```mermaid flowchart TD accTitle: Zocdoc分发架构 accDescr: 展示医生通过Zocdoc单点对接将号源分发至各大AI Agent与前端入口的流程 subgraph 供给端 Provider["医生 / 诊所系统"] end subgraph 基础设施层 Zocdoc["Zocdoc 接入中间件<br/>(统一可用号源)"] end subgraph 前端入口与AI智能体 Gemini["Google Gemini"] Agents["各类消费级 AI Agents"] App["Zocdoc App / Web"] end Provider -->|"单次集成"| Zocdoc Zocdoc -->|"实时号源分发"| Gemini Zocdoc -->|"实时号源分发"| Agents Zocdoc -->|"直接预约"| App ``` --- ### `14:48` 路由公平性与患者自主权的保留 当 Zocdoc 进一步演变为基础设施与中间件层时,Julie 提出了一个关键的算法伦理问题:在过去的 Zocdoc App 界面上,患者可以依靠自己的意志比对并挑选医生;但如果未来由 AI Agent 直接调用 Zocdoc API,返回了十几个医生选项,Zocdoc 是否会在后台路由层加入主观筛选?Zocdoc 如何确保决策的透明度与公平性? Oliver 明确表示,Zocdoc 从未试图剥夺终端用户的自主权: > “So we have always sort of given all the agency to the end user, to the patient, right? Like we present the options the patient chooses. And in our view, you know, these AI agents are just going to be extensions of the patients, right?” 在 Zocdoc 的底层逻辑中,人类患者与代表其意志的 AI Agent 并没有本质区别。每个 Agent 都会根据患者设定的偏好或决策标准进行判断。Zocdoc 的职责是客观呈现所有可用的匹配选项,最终的选择权始终在患者及其 Agent 手中。 --- ### `16:08` 专科供给扩张与告别“电话排期俄罗斯方块” 对话转向了 Zocdoc 供给侧的演进。Julie 回忆道,早期的 Zocdoc 更多聚焦在初级保健(Primary Care)、急诊(Urgent Care)和牙科等轻症领域,高门槛的专科医生(Specialists)往往因为严格的患者准入门槛而对开放式排班持保留态度。 Oliver 反驳了这种刻板印象,指出 Zocdoc 覆盖的专科深度早已发生剧变: > “Now, obviously, many more patients go to a primary care doctor or a dentist than to a neurosurgeon. That's the case for sure. But we have 250 different specialties on the platform and all of them are being booked.” 他透露,就在节目录制前,他刚参加完一场内部会议,数据显示光是在纽约市一地,通过 Zocdoc 预约肿瘤科(Oncology)的患者就已达数以万计。患者无需再打电话与前台秘书玩耗时费力的“排期俄罗斯方块(scheduling Tetris)”,就能在 Zocdoc 上更快地约到高度细分的专科名医。 - **250 个细分专科**:平台目前全面支持从心理健康、牙科到神经外科、肿瘤科等所有专科的在线预约。 - **数以万计的肿瘤科预约**:仅纽约市单一市场,严肃专科的预约量就已规模化运转。 --- ### `17:40` 严肃专科准入放开与下一代 EHR 展望 针对高精尖专科(如肿瘤科)曾高度依赖人工临床资格筛查(Clinical Qualification)的问题,Julie 询问医生为何现在愿意接受全自助预订,以及这是否归功于 AI 驱动的排班规则。 Oliver 解释,这种转变是双向奔赴的结果: > “Both the technology that helps patients filter down providers that are a good match for them has improved by leaps and bounds over the years. And then providers have also gotten increasingly confident because they actually realize that the vast majority of patients have pretty good judgment on their own, whether they should see this provider.” 很多复杂的专科患者其实手握初级保健医生的转诊建议,他们使用 Zocdoc 并非盲目挂号,而是为了在就诊前全面对比医生的履历、专业背景和档案,进行充分的“预先了解(pre-meet)”。因此,所谓的患者资质壁垒在实际运营中早已被打破。 在节目的最后几分钟,Julie 将话题引向医疗创业者眼中的“圣杯”——下一代 AI 原生电子病历与诊所管理平台(AI-native Practice Management and EHR platform),并询问作为流量入口与连接中枢的 Zocdoc,在向系统内部垂直整合方面的长远布局与愿景。 ### `20:00` 从单一网站转向医疗接入底座:赋能诊所呼叫中心与保险公司 在被问及 Zocdoc 是否希望成为诊所内部排班和行政能力的“记录系统”(System of Record),以及如何在根深蒂固的医疗系统巨头之间立足时,Oliver Kharraz 明确表示,驱动 Zocdoc 的始终是“患者的需求以及什么最适合患者”。在医疗健康这个普遍不以消费者为中心的领域,Zocdoc 将自己定位为高度以消费者为导向的实体。公司团队发生了一个深刻的心态转变:不再执着于“一切都必须在 Zocdoc.com 上发生”。如今,Zocdoc 正在把自己的核心能力嵌入到生态链的各种触点中,例如直接运行在医生自己的官方主页上、部署在诊所的呼叫中心内部,或是作为医生机构的内部工具来为患者消除就医摩擦。 这一战略延伸的典型代表是 Zocdoc 与医疗保险机构(Payers)的深度合作。Julie Yoo 指出,医保往往是医疗体验中“摇动整只狗的尾巴”(决定性因素)——哪怕预约再及时、系统再流畅,如果无法获得医保报销,一切都毫无意义。Oliver Kharraz 以加利福尼亚蓝盾(Blue Shield of California)的合作为例,现在会员在其官方目录上就能直接预约医生,而底层全部由 Zocdoc 的接入基础设施驱动。这种合作能有效分流患者,防止他们涌入急诊室(ER)等高成本场景——急诊的费用往往是门诊治疗的 10 到 12 倍,且就医体验与结果通常更差。这种三赢局面不仅让支付方获益,而且接入过程对保险机构而言改动极小。Oliver Kharraz 惊喜地发现,合作往往从保险公司内部的一个局部场景切入,随后其他团队便纷至沓来询问“我们是否也能接入”,迅速扩展为全机构层面的合作。 ```mermaid flowchart TD accTitle: Zocdoc 多渠道接入架构 accDescr: 展示 Zocdoc 如何作为底层调度引擎连接患者入口与医生产能 subgraph FrontDoor["多元化患者入口"] A["Zocdoc.com / App"] B["诊所官网与呼叫中心"] C["医保会员目录 (如 Blue Shield)"] end subgraph Infrastructure["Zocdoc 医疗接入调度中枢"] D["实时可约产能聚合"] E["医保资格与网络即时匹配"] end subgraph Outcomes["交付结果与价值"] F["门诊就医 (平均 3 天内)"] G["避免高成本急诊 (降低 10-12 倍费用)"] end FrontDoor --> Infrastructure Infrastructure --> Outcomes ``` - **高昂急诊替代效应**:通过实时预约门诊,保险机构成功引导患者避开比常规门诊昂贵 10 至 12 倍且临床结果往往更差的急诊室。 - **合作快速渗透**:保险机构内部对该基础设施的采纳呈滚雪球效应,在极短时间内从单点用例扩展至整个组织。 ### `24:12` 重塑商业模式:挑战反回扣法规与 97% 的口碑获客奇迹 在谈及如何协调保险机构、医疗机构与消费者三方关系时,Julie Yoo 提到了 Zocdoc 在法律合规层面所做的探索,尤其是在触及《斯塔克法案》(Stark Law)和《反回扣规程》(Anti-Kickback Statute)等监管红线时如何推动政策边界。Oliver Kharraz 回顾了创业早期的商业模式:最初 Zocdoc 采用固定订阅制(Subscription Business),向每位入驻医生收取完全相同的月费。然而这种一刀切模式很快遇到了瓶颈——对业务量大的医生而言太便宜,对刚起步或小规模的医生而言又过于昂贵。为此,Zocdoc 主动向联邦监管机构陈情,详尽论证了按价值付费与透明调度系统如何切实造福患者、医生与支付方,并最终获得了官方许可,转型为当前更具弹性的商业模式。 在现行模式下,Zocdoc 仅在产生“发现型预约”(Discovery Booking)时向医生收费——即患者进行广泛搜索并首次被匹配给该医生。与此相对,如果患者本身就是冲着特定医生而来,Zocdoc 仅仅充当预约流程的软件承载工具,这类预约则完全免费。Oliver Kharraz 强调:“那本就是应当免费的软件,我们就让它免费。”这种极低的财务门槛消除了建立合作初期的摩擦。这一策略带来了极为亮眼的飞轮效应:当前 Zocdoc 平台上 97% 的新增签约医生都是通过自发口碑(Word of Mouth)加入的,同行之间的推荐证明该系统真正解决了医生的痛点。而在保险支付端,Zocdoc 则通过打包提供全网医生接入能力、预约调度以及医保网络即时核对(确保匹配度后再放行就医)等一站式服务进行商业变现。 > “值得注意的是,如果患者一开始就是为了寻找某位特定的医生,而我们所做的仅仅是促成这次预约,我们不会对这种预约收费。那本就是应当免费的软件,我们就让它免费。” —— Oliver Kharraz - **商业模式分流**:针对患者通过通用搜索发现新医生的“发现型预约”收费;对定向指定医生的履约软件功能保持完全免费。 - **97% 口碑获客**:无需重度依赖销售团队推销,入驻医生中有 97% 均由同行医生口碑推荐而来,且该比例近年来持续攀升。 - **一站式医保核验**:在合作平台端实现医生医保定点资格的即时核对,彻底消除了患者挂错号、自费看诊的财务风险。 ### `26:14` 击穿行业 31 天等待魔咒:用航空业“负荷率”逻辑盘活闲置运力 面对 Julie Yoo 关于医疗等待时间指标的提问(Julie 提到当年她离开 Kyruus 时波士顿初级保健的平均等待时间高达 45 天),Oliver Kharraz 直言整个医疗大环境令人沮丧:“悲哀的现实是,从宏观来看,自我们创业以来情况反而恶化了。”当初全美平均等待时间不到一个月,如今全美初级保健的平均挂号等待时间已经攀升至 31 天。然而在 Zocdoc 平台上,患者通常可以在 3 天(72 小时)甚至更短的时间内看上医生,并且这一时效覆盖了极其广泛的专科领域。 实现这一突破的核心机制,在于 Zocdoc 能够敏锐捕捉并重新利用医生日程表中因临阵取消(Last-minute Cancellations)、爽约(No-shows)和改期所释放出的即时闲置运力。Oliver Kharraz 用航空业的演变打了一个生动的比方:在 20 世纪 70 年代,客机的客座率(Load Factor)通常只有 60% 左右;随着互联网时代的到来,Kayak、Expedia 和 Booking.com 等聚合平台的出现,使现代航空公司的载客率飙升到了 90% 以上。而现实世界中的医疗行业,医生的平均运力负荷率仅略低于 70%。Zocdoc 通过动态监控“专科—邮政编码—保险种类”的三维产能网格,一旦发现某个区域供给不足便针对性补充运力,从而把等待期压缩到 72 小时以内。针对这种高效调度,Julie Yoo 提出了一个业内常见的冷嘲热讽:在医疗界,如果一个医生 3 天内就能约上,大家往往会怀疑“这个医生是不是医术不行才没人去”,因为最顶尖的名医通常都要排队数月,这也引出了二人对于医疗质量判定哲学的深入讨论。 > “在现实世界中,医生的产能负荷率大约只有 70% 稍弱。现在借助 Zocdoc,我们填补了那些临时的最后空缺,这就是我们能够实现平均三天等待时间的原因。” —— Oliver Kharraz - **全美就医恶化 vs Zocdoc 时效**:全美常规等待看诊时间已恶化至平均 31 天,而 Zocdoc 依托弹性调度将各专科看诊等待期压至 72 小时以内。 - **产能负荷率对比(Load Factor)**: - 1970 年代航空客座率:约 60% - 现代在线旅游平台赋能后的航空客座率:90%+ - 现实医疗门诊产能负荷率:略低于 70%(存在超 30% 的严重闲置与浪费) - **动态网格管理**:Zocdoc 运营团队根据专科、地理邮编及保险覆盖的细分象限,精准调度补充供给,确保任意节点上的患者均能获得极速看诊体验。 ### `30:00` 顶级医生的“利用率悖论”与平台准入门槛 Julie Yoo 向 Oliver Kharraz 提问,探讨 Zocdoc 如何最大化利用系统中现有的医疗服务能力,以及平台在服务等级协议(SLA)方面是否具备实质性的约束与惩戒手段,比如当某些医疗服务提供者无法在平台上交出合格的诊疗效果或履约表现时,Zocdoc 是否会直接将其下架清退。 Oliver Kharraz 确认了双方约束机制的存在,并首先揭示了一个在医疗行业中极其反直觉的现象。Oliver Kharraz 指出:“So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book.”(一个反直觉的现象是,最好的医生往往诊疗时间利用率最差,因为他们诊治的患者通常生活极其繁忙,临时取消预约的频率更高,而这些顶尖医生又不会进行超额双重预约。) 他分享了一个生动的真实案例:纽约一家知名学术医疗中心(Academic Medical Center)的院长最初对入驻 Zocdoc 持怀疑态度,曾对他说:“我的预约已经排到了三个月之后,我觉得我不应该上 Zocdoc。”然而,在接入平台后,Zocdoc 仅利用他最后一刻被临时取消而原本会彻底浪费的空档,就为他额外匹配并接诊了大约 40 名患者。这些患者极其渴望能迅速挂上这位顶级专家的号,并最终通过 Zocdoc 成功就诊。那位院长不仅大幅提升了时间利用率,也让患者切实受益,因此至今仍然留在 Zocdoc 系统中。 关于平台的准入门槛与筛选机制,Oliver Kharraz 强调 Zocdoc 绝非对所有医生来者不拒。平台的准入标准甚至比各州当地的医疗执业委员会还要严格,内部设有专门的资质认证实体与核验规则。平台会持续对入驻医生进行资格审核,一旦发现不符合要求的医生,会坚决将其清除下架。 - **顶级医生的利用率痛点**:高知名度医生因不搞超额挂号(Double booking),一旦患者临时取消(Last-minute cancellations),原本高价值的出诊时间便彻底闲置浪费。 - **动态撮合价值**:通过实时捕捉临期取消的空闲时间,Zocdoc 能在数小时到数天内将迫切需要就医的患者与顶级专家精准连接。 - **平台准入纪律**:建立高于行业常规标准的独立资质认证体系,未达标者直接清退。 --- ### `31:40` 开放基础设施愿景、API 生态与 AI 赋能 谈到公司未来的发展方向,Julie Yoo 询问 Oliver Kharraz,在经历业务版图拓展、进军新市场以及商业模式演进之后,Zocdoc 未来路线图上最看重的一两件事是什么,以及面对未来有什么事情会让他“夜不能寐”。Oliver Kharraz 幽默地回答道:“我的超能力就是睡觉,我晚上从来不失眠。” 谈及业务的终极抱负,Oliver Kharraz 表示,Zocdoc 的核心目标是连接每一位医疗服务提供者,并确保医疗健康领域的每一个“前门”(Front door)都能畅通无阻地打开。Oliver Kharraz 阐述道:“This is why we've opened up our healthcare access infrastructure so that every payer, every AI platform, every consumer platform, review platform, search site, they can connect their patients directly to a doctor and it will work and it will work well.”(这正是我们开放医疗接入基础设施的原因,让每一家医保支付方、每一个 AI 平台、每一个消费平台、评价网站和搜索引擎,都能将他们的患者直接连接到医生,并且让这套流程运转良好。) 对于正在该领域探索的初创公司,Julie Yoo 确认了 Zocdoc 已经对外开放 API,开发者与创业团队直接在官网上提交申请即可获取对接支持。在团队建设上,Oliver Kharraz 也发出了招聘邀请,他坚信 AI 的普及并不会淘汰优秀的员工,反而会让优秀人才发挥出数倍的生产力。Oliver Kharraz 总结道:“I strongly believe that people are going to be a necessary and much more productive through AI, but we want the strongest possible team.”(我坚信在 AI 时代人类依然不可或缺,并且会变得更加高效,但我们渴望组建一支最强大的团队。) ```mermaid flowchart TD accTitle: Zocdoc 开放医疗接入基础设施架构 accDescr: 展示各类医疗前门通过 Zocdoc 基础设施直连底层医生供给的流程图 subgraph FrontDoors ["医疗服务接入前门 (Front Doors)"] AI["AI 平台 / 代理 (Gemini 等)"] Payer["医保支付方平台 (Payers)"] Consumer["消费类搜索 / 评价网站"] end subgraph Infrastructure ["核心基础设施层"] ZocdocAPI["Zocdoc 调度 API & 基础设施"] Matching["实时空缺匹配与资质审查"] end subgraph Providers ["医疗供给层"] Clinics["独立诊所 & 专科医生"] Hospitals["学术医疗中心 (AMC)"] end AI --> ZocdocAPI Payer --> ZocdocAPI Consumer --> ZocdocAPI ZocdocAPI --> Matching Matching --> Clinics Matching --> Hospitals ``` - **全域医疗前门集成**:打破平台孤岛,无论患者是从搜索引擎、评价类产品、保险 App 还是新兴的生成式 AI Agent 开始寻找医生,底层都能无缝调用 Zocdoc 的实时排班基础设施。 - **初创企业生态支持**:初创团队可直接在 Zocdoc 官网申请调用底层调度 API,快速构建医疗预约功能。 - **人才与 AI 理念**:Zocdoc 正在积极招募人才,依托 AI 放大员工效能,为全美提升医疗可及性奠定技术底座。 ## Notable quotes > `10:00` In e-commerce, you buy. In travel, you book. In healthcare, you're blocked. — Oliver Kharraz > `12:35` Our role in this is really just that of healthcare access infrastructure, right? We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens. — Oliver Kharraz > `30:00` So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book. — Oliver Kharraz > `02:37` When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you able to really put it out there and present it to patients it already out of date You constantly chasing the problem — Oliver Kharraz ## Mentioned Julie Yoo, Oliver Kharraz, Zocdoc, a16z, Gemini, Google, Blue Shield of California, Kyruus, 3M, Kayak, Expedia, Booking.com, Stark Law, Anti-Kickback Statute ## Video description Why is booking a doctor's appointment still so difficult, and can AI finally change that? Zocdoc CEO Oliver Kharraz argues that the real problem isn't finding doctors, but connecting patients to accurate availability and making appointments bookable wherever they start their search. Oliver joins a16z General Partner Julie Yoo to discuss how Zocdoc spent nearly 20 years building the infrastructure behind online scheduling, and why it's now opening that technology to AI agents, insurers, and other platforms. They explore Zocdoc's partnership with Gemini, why patients shouldn't be locked into a single healthcare platform, and how surfacing last-minute availability can reduce appointment wait times from weeks to days. They also discuss what happens when AI becomes a new front door to healthcare and why Oliver believes the future of Zocdoc extends far beyond its own app. [Source](https://mgln.ai/e/1344/afp-848985-injected.calisto.simplecastaudio.com/3f86df7b-51c6-4101-88a2-550dba782de8/episodes/60df6c4d-a29a-4c66-994e-bbd659a2e577/audio/128/default.mp3?aid=rss_feed&awCollectionId=3f86df7b-51c6-4101-88a2-550dba782de8&awEpisodeId=60df6c4d-a29a-4c66-994e-bbd659a2e577&feed=JGE3yC0V)

Source quotes

[10:00] Oliver Kharraz: In e-commerce, you buy. In travel, you book. In healthcare, you're blocked. [12:35] Oliver Kharraz: Our role in this is really just that of healthcare access infrastructure, right? We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens. [30:00] Oliver Kharraz: So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book. [2:37] Oliver Kharraz: When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you able to really put it out there and present it to patients it already out of date You constantly chasing the problem

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[2:40] Oliver Kharraz: When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you're able to really put it out there and present it to patients, it's already out of date. [30:00] Oliver Kharraz: So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book. [12:02] Oliver Kharraz: We don't need every booking to happen on Zocdoc.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens. [12:02] Oliver Kharraz: The AI can give you the information, but Zocdoc can make it actually actionable so that you can go see a provider.

Original transcript

[0:00] In travel, you book a flight. In e-commerce, you buy a product. But in healthcare, simply booking an appointment can still take weeks. In this episode, A16Z general partner Julie Yu sits down with ZocDoc founder and CEO Oliver Karaz to discuss why healthcare scheduling remains so difficult and how AI could change that. Oliver explains how ZocDoc built the infrastructure to connect patients with doctors across hundreds of scheduling systems and why the company is now making that technology available to AI agents and other platforms. They also discuss ZocDoc's partnership with Gemini, why no single company should own the front door to healthcare, and how better scheduling can help patients see doctors in days rather than weeks. And ultimately, what changes when finding and booking the right doctor becomes as easy as booking a flight. I'm so excited to be here with Oliver Karaz, who is the CEO of ZocDoc. Oliver and I go way back. You and I are kindred spirits and both having tried to solve a lot of similar problems in healthcare over the years and, dare I say, decades almost. And I feel like we competed at times. We probably should have just partnered with each other. But it been fun to share notes with you as ZocDoc has continued to evolve And arguably ZocDoc is one of the few companies in health tech that has truly built a household iconic name for itself So huge kudos for doing that. Maybe, Oliver, we can start with you just providing the audience with an update. What is ZocDoc today and how has it evolved the most over the last several years that you've been building the business? Yeah, thank you, Julie. Good to be here. And in fact, it's been decades, but it feels like days and I always enjoyed learning from you. So a lot of your listeners will probably think of ZogDog as a destination website where they go and can find a doctor that accepts their insurance and then they'll book an appointment right there and then. And that's something that we of course still do, but what is new now is that we take this infrastructure that we have built that enables that marketplace and we make it available to third parties. So whether you are a payer, you're an AI platform, you have a consumer audience, you can now give them the ability to schedule their doctors seamlessly, no matter where they start the journey. The genesis of this conversation actually was you and I just texting each other after I put a tweet out there a few weeks ago saying tongue in cheek that nothing is certain in life except death taxes and the provider directory problem And you and I have both tried to solve this problem from different angles but it still persists right I mean that part of why I wrote it was we continue to encounter whether it our startup companies who are trying to build in this area and themselves ask the question, like, why hasn't this been solved? Incumbents who also struggle to maintain precise information about who their providers are, who's doing what, who's bookable, who takes what insurance, etc. What's your view on why this problem has persisted? What is the fundamental incentive that we've failed as an industry to align that you think is the biggest blocker to having a true golden record for every licensed medical practitioner in this country? Yeah, so I think actually the problem is to a large extent solved. If we look at what we're doing, we have the ability to schedule into the providers that are connected to us. We have data that's more than 99% accurate, which compares quite favorably with your average insurance directory. And the reason, and the Gordon not here was actually enabling the transaction. When you put out a provider directory, frequently you're in the business of publishing the Encyclopedia Britannica, right? By the time you able to really put it out there and present it to patients it already out of date You constantly chasing the problem Once you have the transaction it much more like Wikipedia right Every incremental transaction actually validates the information you have. You make any mistake, you make exactly once and then you know what's going in. Now, of course, as you know, the actual transactability and the ability for a patient to book seamlessly was an extremely hard problem to solve. There are hundreds of different EHRs. There's tens of thousands of insurance plans that need to be mapped. There are many, many different ways to work in this, different workflows and different practices, different specialties. And it turns into this Tetris game that we needed to solve. And it took us 20 years to get to where we are today that this infrastructure is available for anyone who wants to plug in and to provide that experience for their patients. Okay, that's amazing. So that is a bold claim. And I'm so glad that you are confident that we have solved this problem. Can we actually double click on that a little bit, Oliver? When I think back to the way that we approach this problem at Kairos, we largely, just to abstract out the problem a little bit, there's three buckets of data that matter about a doctor. There's the basic demographic information, who is the doctor, what are they credentialed in, what insurance they take, organizational affiliations, et cetera. There's a second bucket of data, which is their kind of power. [5:00] data? What do they actually do clinically in practice? And maybe even things like who do they refer to or who refers to them, things of that sort. And then the third, which you alluded to already, is what is their actual availability? And that means wiring into the source of truth, like scheduling systems and understanding what the capacity of the system is and how to effectively route. Can you just walk us through what is the approach? Do you have to take a unique approach to each of those buckets? Which one is the hardest thing? to solve wherever you had the most success in doing something that you think is novel relative to everyone else who's tried their hand at this problem over the years? Yeah, so I think problem one is distinct from the others, right? This is information that doesn't change as often. Where did they go to med school? Like, where is their practice located? That seems to be the most tractable problem, and that's why most people focus there. The second two problems are related and you can both extract them from the EHR, but they are very, very difficult to standardize. I'll give you sort of an idea. Yes, you can write integrations to the EHRs, which we do. We have them out of the box for 175 different EHRs plus, but then they're being used very differently. I'll give you one complete example. that said that this doctor isn't available at the time we wanted to book the patient into. And We couldn't figure out why, because the copy of the calendar and the practice and our copy seemed identical. And we brought all the smartest people at DocTalk in a room. I brought them pizza. I walked their dogs. They couldn't figure it out. So I sat next to the office manager. And what I realized is that sometimes the doctor would walk out. and say, hey, I'm out next Friday. And the office manager would actually take a post-it note and attach that to their monitor instead of going into the HR. Well, once you know these things are happening, you can solve for that. Math is your friend. And it turns out that just one example, there were literally 1,000.1% solutions that we had to figure out to make the EHR integration for scheduling truly accurate. And that took us several years to do. And I think many folks just got frustrated with this task and we were stubborn enough to persist. answer question two and three that you laid out based on a single integration into their EHR. We used to joke that 3M was our biggest competitor because of post-it notes. The other kind of unique distinction that ZocDoc has relative to a lot of others in the space is the fact that you've always been consumer aligned. And to the point I made earlier, you guys are now a household brand. I think consumers do view ZocDoc as a go to place when they do need a doctor's appointment, as opposed to many companies, including mine, which took much more of a B2B approach and aligned with health systems, provider organizations, etc. To what extent do you think that played into your ability to crack this nut? uniquely and differently and better than others who are going... sort of through the system, so to speak? And can you give some examples of maybe where your consumer driven approach was ultimately the thing that got, you know, providers to change behavior or that helped solve this problem in a unique way? Yeah, I think this speaks to the fact that We just firmly believe that everything has to start with the patient. And when the patient wins, everyone wins. The provider wins, ZocDoc wins. And so that's a mindset that we brought to the providers we partnered with. And it's interestingly not a mindset that is easily reinforced by a lot of the other software they use. There is a general walled garden preference in healthcare frequently, where the idea is that we own the front door to care, that we own the patient. And the reality is that that's a flawed premise. Because healthcare isn't like a building where you lure the patient in and you slam the door or shut behind them. It's a lot more like a city, right? And the patient walks the city and depending on what their need is at this current moment, they might knock on different doors. They might go to an urgent care center if their kid is sick or they might look for the most specialized doctor if they have a rare disease or someone who can be there for the journey if they have a chronic condition. that you need to open up. all the doors in order for this to truly work. And then you will sort of take learnings that you would never be able to get from a single EHR because you're focused around the problem the way the patient sees it. Okay. And just to sort of reinforce that somewhat contrarian view, Oliver, I think the notion that no single party should own the front door, and in fact, there is no single front door, we should enable care no matter where the patient wants to go, is somewhat at odds with kind of the belief that I think has been long held by people in the system, which is that if you think about it that way, you might sacrifice some of the coordination that is necessary to ensure that a patient is getting the right care at the right time longitudinally to a point that they [10:00] actually resolve whatever health issues that they have. How do you sort of reconcile those two points of view. And maybe if you could even share, what do you actually see in your data? You guys have probably millions, if not billions of data points about how patients themselves view loyalty to a provider and in what circumstances do they actually get better care if they are looking at a holistic set of provider options as opposed to just being tethered to any one health system or any one provider affiliation. Can you just speak to some examples of why you believe what you believe? Yeah, I mean, so first of all, Let's just reset how everything else works in our everyday experience, right? In e-commerce, you buy. In travel, you book. In healthcare, you're blocked. That is very, very unique. We make it really difficult. for patients to do business with us. And that's not what patients actually want. When we see patient behavior, they typically check multiple providers. They spend a lot of time going through the reviews and understanding what these providers went to. There's a very high consideration sort of engagement relative to other things they do in their lives. narrowing the aperture of what you offer to them and making it hard for them to engage with you, just lets you fall off the radar. And so, But on the flip side, once they make that commitment, We see actually extremely high loyalty to the providers that they go to, a roughly 75 to 80% rebooking rate with the same provider when a patient books in the same specialty. So it speaks to the fact that it's not really necessary to lock them in through the systems you build. You will gain their loyalty just by being a good doctor to them. Yeah, and it's interesting to have this conversation in light of where we are today, right? We're a few weeks into the sort of like the era of instinct and muse and all of these consumer agents that, you know, people are now using to do exactly the types of things that you're describing, Oliver, booking appointments, you know, travel, restaurants, and of course, inevitably, their healthcare experiences. What's your view and maybe has anything changed fundamentally about how you view the role of ZocDoc in this era of personal consumer co-pilot agents? And also the role that you play on behalf of your provider customers in terms of how they can reconcile all the inbound that I'm sure they're anticipating getting from all these tools? Yeah, so for sure. If I think about the role of AI here, it's really making... patient engagement go through the roof. They get much more personalized information. It feels much more specific. And it's much more likely to lead to action. And that's where ZocDoc comes in. The AI can give you the information, but ZocDoc can make it actually actionable so that you can go see a provider. So that is a dynamic that is just beginning, but already very, very strong. Now, AI, as you mentioned, we are partnering with Gemini. We're certainly here to partner with anyone who wants to have that immediate bookability. And what's interesting about this is that the number of sort of quote unquote front doors is really exploding. Because there are lots of different agents. There's a lot of different modalities on how consumers can use them. to them one-off. And so our promise to the provider is Do a single integration with Zocktar. We then distribute your availability to all the different platforms that are out there and sort of take that distribution worry off your hands. Our role in this is really just that of healthcare access infrastructure, right? We don't need every booking to happen on Doctrack.com or our app. We just want to make sure that whatever door the patient is knocking on, that door actually opens. Yeah. And the interesting question that arises from that dynamic. First of all, that's great to hear that you are into it. I think there's a lot of companies right now that serve this marketplace type role in a variety of industries who are taking different approaches and having very different reactions to how they deal with these agents. So I agree that there's a huge opportunity for you to become the utility layer to all this activity. How do you think about choice. And I think what you guys today, you have a UI, you have an app, like I use your app and I, as a consumer, can apply my own agency to determining what my preferences are. If I have seven choices, how do I rank order those choices and pick the ultimate one that I think is best for me? As the role of ZocDoc goes more towards the middleware layer, the utility layer, obviously, you lose some of that. [15:00] interaction that might be considered like a fairness layer in some ways to the consumer. What's your rubric for how you think about like routing? You know, like, are you guys applying judgment to the routing layer where if your system brings back 12 choices, you apply, you know, some preference on behalf of the consumer? Or have you thought through ways that you could actually still surface that level of agency to the end user? So we have always sort of given all the agency to the end user, to the patient, right? Like we present the options the patient chooses. And in our view, you know, these AI agents are just going to be extensions of the patients, right? They, you know, obviously every agent might have their own wages, all that, but they probably gather the preferences or the decision criteria of the patient in some way and then apply it. the patient and the agent, we don't differentiate between these two things. And we'll serve them both, you know, whatever options, are available to them and then they decide what's the best match. Maybe can you speak a little bit to how the supply side of your marketplace has evolved over time? I know initially, and this was, you know, again, years ago, a lot of the focus was on kind of the lower acuity specialty areas like primary care, urgent care, even dental, you know, things of that sort. And it was just culturally more challenging to get the true specialists aligned in a way that they would play nice on platforms like this. those practices, getting on board with kind of open scheduling practices? And, you know, what, what changed or what did you guys do? Or what do you think has changed in the in the market to drive that evolution? So we've been pretty broad for a while, actually. Now, obviously, many more patients go to a primary care doctor or a dentist than to a neurosurgeon. That's the case for sure. But we have 250 different specialties on the platform and all of them are being booked. I just came out of a meeting where I learned that we have literally tens of thousands of oncology bookings going through ZocDoc in New York City alone. someone or have a dental issue or mental health issue to I need to see someone very self-specialized. And, you know, all of that is available on DocDoc and it's available much sooner than if you got on the phone and played scheduling Tetris with an office manager. How does this relate to, you know, kind of the argument in the past, especially with, you know, kind of high-end specialty practices like oncology or what have you, was that there's a great deal of clinical qualification that needs to happen before... You, you know, take that precious slot and, you know, give it to a certain patient. You know, what are you seeing there in terms of how, again, the providers are just, you know, playing in that zone? Like, are they are they now comfortable with fully self-service, you know, kind of selection on the consumer's part? Are there AI tools that they can use to, you know, sort of implement some of what used to be these like really rigid scheduling rules that were largely baked into the EHR platforms? in this environment. So I think it has moved on both directions, right? Both the technology that helps patients filter down providers that are a good match for them has improved by leaps and bounds over the years. And then providers have also gotten increasingly confident because they actually realize that the vast majority of patients have pretty good judgment on their own, whether they should see this provider. from their primary care doc that has the sort of ongoing relationship. And they just use DocTalk because it's a tool for them to really screen the market and pre-meet providers that they might want to see on the profile. So that's something that has just been getting better and better over the last years. And I'm sure we're going to further improve through AI, but it has not been a blocker for us, even predating the release of this latest series of AI tools. One of the big areas of activity that we see a lot of, which is in some ways like a holy grail problem set for entrepreneurs, is who will build the next generation AI native practice management and EHR platform. And I know ZogDoc has already started to vertically integrate into certain capabilities system zone, but are natural extensions of the work that you're already doing from top of funnel perspective. What's been your, you know, what was your vision there? Like, are you guys [20:00] Do you view yourselves ultimately over time becoming more of a system of record for things like scheduling and other administrative capabilities within the practice? Or, you know, how do you see yourself playing a role vis-a-vis existing platforms and, you know, very incumbent, like very entrenched systems in that in that universe? Yeah, I think, look, we're driven by what the patient wants and what works for the patient. Obviously, we think of ourselves as an entity that is very consumer-oriented in a space that's generally not. And so areas where we can take friction out on behalf of the patient, make it easier to go, be seen, to understand who's the right doctor for them, over the phone, through other modalities. These are all things that we are now supporting. And again, for us, it's been also a bit of a mind shift away from, hey, everything has to happen on Zoxchoff.com. We now have products, for example, that can live on the provider's own homepage. We have products that can live in their call center. We have products that are internal to them to help them take friction out for the patient. And so this is a journey that we'll continue to be on. we have unique capabilities and expertise so that we can add value to the journey of the patient and by extension of the doctor. Yeah, to that end, you have also recently announced some partnerships on the insurance side. And in some ways, that's, you know, the tail that whacks the dog on all of this is I could, you know, have the best appointments booked in the most timely fashion, but if I'm not going to get reimbursed for it, then it's all moot. And so can you speak a little bit to that of, you know, what role do the payer partnerships play in, you know, making the experience better for the patients and providers? And what gets unlocked as you guys extend that strategy? Yeah, and so one of our classical implementations here, is with, for example, Blue Shield of California, where on their own member directory, you can now book directly a doctor's appointment, and that's powered by ZocDoc, ultimately. that. And they can keep patients out of high cost modalities like the emergency room that are 10 to 12 times as expensive as ambulatory care and have worse outcomes. And so it's really a win-win-win. What was interesting for us on this journey is actually that the amount of change on the payer side is relatively minimal, right? They can now plug into our healthcare access infrastructure So once they realize that that's happening, you start with one area in a payer and then suddenly other people come and say, can I use this also? And I have this use case and this other use case. And pretty quickly, you're working with the entire organization, which is very, very exciting to us. And honestly, not something that I would have expected going into that, but I'm very positively excited. in a very positive state of mind here to find that. And so we think that we will be in a position to serve a large number of members in the coming year. In a situation like that, so you have like, the trifecta of, you know, payers, providers and consumers now like directly engage with you in a formal relationship fashion. What is your business model in that context? Like and has that changed as you've moved towards away from just providers and now getting involved with payers? You know, how do you think about monetization, incentives? And I know you've done a lot of work, even like legally, you know, to try to push the envelope on how people think about things like Stark and anti-kickback. Maybe you can share some of those war stories and a little bit of the journey of how you got to your current business model. Yeah, for sure. And we started out as a subscription business where we charged every doctor the same amount of money just to be on the platform. a lot fewer and everyone paid the same amount of money. And ultimately, it was maybe too expensive for some and too cheap for others. We were very blessed by presenting this issue to the regulator and also laying out why a system like ZocTalk is really beneficial for the patient, for the provider, for the payers. And we ultimately got permission. [25:00] to operate the model that we operate today, which is we charge a provider for a discovery booking, meaning a booking where the patient was doing a general search and we connected them to that doctor. Notably, we don't charge for bookings where a patient is looking for a specific doctor to begin with, and all we do is facilitate the booking. That's software that should be free, and we make it free. a very, very low bar for the doc financial bar for the doctor to come and join ZocDoc. There are many ways how you can use us for free and it just takes sort of the initial friction out of this entire relationship building. So that's sort of how we're building our provider network today. And it works fantastically. One stat that I'm particularly proud of is that 97% of the providers we signed up us, you know, that's word of mouth. Their friends tell them this is a system that really works. You should join too. And then, you know, they come to us and we onboard them. And that's been sort of a number that has been going up over the last few years. And we're very glad to see that. That just tells us we're doing something right for the doctors. On the payer side, we are monetizing slightly differently and it depends on the specific relationship. They get access to the entire network of providers. They can schedule their patients with us, they can, you know, to the extent, you know, for that they are, for example, in the iApp platform, they can immediately... Check also the insurance participation of the patient, of the provider, make sure this is really a match before they send the patient on their way. And it's all turnkey out of one relationship. We always focus on it being a win-win-win to make sure that this is really seamless and that we minimize any financial friction for our partners. You mentioned a few metrics, Oliver. things like wait times, distribution of capacity utilization across a group of providers and making sure that every provider is getting utilized in sort of relatively equal ways, things of that sort. Can you share what kind of impact you've had? Are you seeing reductions in wait times. And I think it was like 45 days was the average wait time for a primary care doctor's appointment in Boston at the time that I left Kairos. Has that gotten better? And what have been the drivers of impact in either direction? Has it gotten worse, actually, in certain areas? And why do you think that's the case? So the sad story is, broadly, since we started, it's gotten worse. When we got started, now is 31 days. However, using ZocDoc, you can see a doctor typically within three days or less, right? So 72 hours. And that's true for a broad range of specialties. And it's true because doctors have last-minute cancellations. They have no-shows, they have reschedules. This last-minute capacity that we're surfacing to the patient and recapture. And this is one of the most incredible things about the entire healthcare system. If we compare that with airplanes, right? Like airplanes used to fly 60% full, but that was in the 70s. With the advent of the internet, we had the kayaks and the Expedias and the bookings.com, and now airplanes have a load factor of over 90%. In the wild, doctors have load factors around 70%, just under 70%. Now, with ZopDoc, We fill that last-minute capacity, and this is how we can get to the three-day average time. And quite frankly, we manage our network for a patient to be able to have that experience. So when we see that there's low capacity in one of our specialty zip code insurance quadrants, then we will add providers there. patient experience and patient metrics than we are by any other metric. And that's because we believe that When the patient wins, everyone wins. That's incredible. And one of the, like a cynical view about what you just described is that if you're able to book an appointment within three days, whether it's DocDoc or any other mechanism, something's wrong with that doctor. Why do they have availability when all the best doctors are booked out for months? What's your take on that and your philosophy around quality and how consumers should think about that? judging, you know, the [30:00] of whatever capacity is available in the system? And do you have examples where you have teeth behind SLAs, for instance, or if providers do not demonstrate certain outcomes on your platform, you would pull them off? Any teeth behind that contact? So yes, on both sides. So one kind of counterintuitive bit is that actually the best doctors tend to have the worst utilization because they frequently treat patients that have very busy lives and cancel on them more often and they don't double book. And there's a funny anecdote where one of the deans of one of the academic medical centers we work with here in New York said, hey, I'm booked out three months in the future. I don't think I should be on ZocTrak. And it was something in the order of magnitude of 40 patients because sure enough, he had last-minute cancellations that would have gone to waste. But we were able to connect a patient with him who were... obviously keen to see him last minute, but found him through ZocDoc. And so he got better utilization and these patients got to see him. And to my knowledge, he's still on the system today because that's obviously the kinds of service that good doctors want to deliver to their patients. In terms of who gets to be on ZocDoc, we are more selective than your neighborhood state board, we have our own qualification entities and rules. And we do make sure that the doctors that are on ZocDoc all pass that. And we do remove doctors that don't. Thinking ahead, what's next for ZocDoc? You guys have accomplished so much and expanded the footprint of your product, expanded the number of markets that you sell into, evolved your business model, what is maybe one or two big things that you look forward to that is on the roadmap for your company? And what keeps you up at night? What are you fearful about in terms of the future for the business? Oh, my superpower is sleeping. I don't know. I don't really stay up at night that long, but I'll say that. Our goal is to connect every single provider and make sure that every single front door in healthcare opens, right? This is why we've opened up our healthcare access infrastructure so that every payer, every AI platform, every consumer platform, review platform, search site, they can connect their patients directly to a doctor and it will work and it will work well. And I think that's a contribution to U.S. welfare and healthcare that we would be very proud of. Amazing. Anything that we didn't cover, Oliver, that you want to speak to? Well, I mean, I think that's really the aspiration. We are hiring. I strongly believe that people are going to be a necessary and much more productive through AI, but we want the strongest possible team. So if you're excited about it by making it easier for patients to connect to care wherever they are, I would like to seek us out. Very much looking forward to meeting. Amazing. And I presume that if you're a startup building in this space and you want access to the ZocDoc APIs, available on your website? It's right. Just find it on the website. Submit your information. We'll get back to you. Thank you so much, Oliver. Congratulations on everything you've done over the long arc of time that you and I have been in this space. And we look forward to what's coming in the future for ZogDog. Good to be here. Thank you so much. the content here is for informational purposes only, should not be taken as legal business, tax, or investment advice, or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any A16Z fund. Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast. For more details, including a link to our investments, please see a16z.com forward slash disclosures. Thank you.