Micro Men - 720p (2009)

Micro Men - 720p (2009) — gimpymoo

gimpymoo

AI-assisted summary of Micro Men - 720p (2009) — original source. Check the original for full context.

Source published:

Key ideas

  • The fierce rivalry between Clive Sinclair and ex-employee Chris Curry drove the 1980s British microcomputer boom, culminating in Acorn securing the landmark BBC Computer Literacy Project contract over Sinclair. (29:21)
  • Aggressive cost engineering shaped the UK consumer market, led by Sinclair's sub-£100 ZX80 and ZX81 mail-order machines, which forced Acorn to iterate rapidly from the Atom to the BBC Micro. (21:19)
  • By 1984–1985, an over-saturated domestic microcomputer market collapsed under massive unsold inventories of the Acorn Electron and catastrophic hardware delays with the business-targeted Sinclair QL. (68:40)
  • As Acorn faced stock suspension and Sinclair bled capital into the Sinclair C5 electric tricycle, commercial pragmatists like Alan Sugar's Amstrad displaced both Cambridge visionaries. (77:53)

Detailed notes

## Background Published on YouTube by channel gimpymoo in July 2013, the video presents the BBC television drama Micro Men (2009). According to the description, the affectionate comic drama dramatizes the British home computer boom of the early 1980s, centering on the fierce market battle between legendary inventor Clive Sinclair and his former employee Chris Curry, founder of Acorn Computers, around the BBC Computer Literacy Project.

## TL;DR The film follows the split between inventor Clive Sinclair and his former colleague Chris Curry, who leaves to co-found Acorn Computers and battle Sinclair for dominance in the emerging home computer market. After Acorn pulls off a last-minute engineering sprint to secure the BBC Computer Literacy Project contract with the BBC Micro, Sinclair hits back with the massive commercial success of the ZX Spectrum, fueling a nationwide boom in gaming and home computing. However, both firms overreach through catastrophic miscalculations—Sinclair with the flawed QL and his Sinclair C5 electric vehicle, and Acorn with massive unsold inventory of the Acorn Electron. Facing financial collapse during the 1985 market crash, the rivals clash in an undignified pub brawl before quietly reconciling over how their amateur pioneering era was overtaken by commercial mass-merchandisers like Amstrad.

## Atmosphere & style The film carries a brisk, affectionately comic, and distinctly British tone, blending kitchen-table eccentricities with the high-stakes anxiety of the emerging technology race. The dynamic between Alexander Armstrong's grandiose, imperious Clive Sinclair and Martin Freeman's grounded, increasingly exasperated Chris Curry creates a sharp tragicomic friction that drives the narrative. Watching it feels like a kinetic, scrappy period piece full of hand-soldered motherboards, tea-stained workshops, and petty ego battles, which gradually darkens into bittersweet pathos as both pioneers watch their visionary dreams unravel under the cold realities of retail commerce.

## Bulletin - [29:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1761s) The fierce rivalry between Clive Sinclair and ex-employee Chris Curry drove the 1980s British microcomputer boom, culminating in Acorn securing the landmark BBC Computer Literacy Project contract over Sinclair. - [21:19](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1279s) Aggressive cost engineering shaped the UK consumer market, led by Sinclair's sub-£100 ZX80 and ZX81 mail-order machines, which forced Acorn to iterate rapidly from the Atom to the BBC Micro. - [01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) By 1984–1985, an over-saturated domestic microcomputer market collapsed under massive unsold inventories of the Acorn Electron and catastrophic hardware delays with the business-targeted Sinclair QL. - [01:17:53](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4673s) As Acorn faced stock suspension and Sinclair bled capital into the Sinclair C5 electric tricycle, commercial pragmatists like Alan Sugar's Amstrad displaced both Cambridge visionaries.

## Key takeaways - [00:09](https://www.youtube.com/watch?v=XXBxV6-zamM&t=9s) Clive Sinclair's early commercial venture, Sinclair Radionics, collapsed after component failures in the Black Watch and disappointing pocket TV sales consumed nearly £8 million in National Enterprise Board funding. - [06:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=404s) To evade government oversight from the NEB, Sinclair established Science of Cambridge as a clandestine corporate shell run by Chris Curry. - [12:31](https://www.youtube.com/watch?v=XXBxV6-zamM&t=751s) Disagreements over pursuing microcomputers versus electric vehicles caused Curry to split from Sinclair and co-found Acorn Computers with Hermann Hauser. - [17:53](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1073s) Acorn recruited key Cambridge Processor Group engineers Steve Furber and Roger Wilson to build systems around the MOS Technology 6502 microprocessor. - [24:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1440s) Sinclair launched the sub-£100 ZX80 by mail order in 1980, sparking a British price war through aggressive component reduction and membrane keyboards. - [26:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1576s) Acorn counter-launched the Atom with full mechanical keys and expanded memory, while Sinclair resolved wobbly 16K RAM expansion packs by publicly suggesting Blu-Tack. - [45:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2700s) When the BBC initiated the Computer Literacy Project, Acorn engineers Wilson and Furber built a compliant working prototype within a desperate 72-hour sprint. - [48:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2920s) Acorn won the BBC contract after successfully severing an umbilical clock wire minutes before the BBC delegation inspected the prototype, infuriating Sinclair. - [55:13](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3313s) The BBC TV series 'The Computer Programme' and the Department of Industry's 'Micros in Schools' initiative catalyzed an explosive nationwide gaming and home computing boom. - [01:03:11](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3791s) Despite Sinclair Research being valued at £136 million from the ZX Spectrum, Clive Sinclair resented being associated with games like Jet Set Willy and demanded serious technological breakthroughs. - [01:05:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3900s) Sinclair's rushed launch of the Sinclair QL suffered from severe hardware flaws, broken Microdrives, and delivery delays, causing corporate adoption to fail. - [01:11:04](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4264s) Curry's overestimation of consumer demand left Acorn with massive unsold Acorn Electron inventory when major retailers cancelled orders after missing the Christmas sales window. - [01:13:11](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4391s) Clive Sinclair siphoned £12 million of company resources into the Sinclair C5 electric tricycle, which was met with public ridicule on UK roads. - [01:16:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4604s) Escalating marketing rivalries and derogatory print advertisements culminated in a physical brawl between Sinclair and Curry in a Cambridge pub. - [01:17:57](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4677s) Trading in Acorn shares was suspended and both pioneering Cambridge firms were overtaken by Alan Sugar's Amstrad as the British microcomputer boom came to a close.

## Detailed walkthrough ### [00:09](https://www.youtube.com/watch?v=XXBxV6-zamM&t=9s) The Visionary Inventor and the Fall of Sinclair Radionics

A 1970s television broadcast presents an exuberant portrait of British entrepreneurial ambition, spotlighting individuals who possess absolute faith in the future and refuse to take no for an answer. Among them is Clive Sinclair, introduced as an electronics wizard capable of beating American and Japanese competitors at their own game. Sinclair declares his driving philosophy and bold prediction for personal transport: “I consider it very much my role to foresee the future, for example I anticipate totally automatic personalized cars powered by electricity drawn from internal batteries or the mains, that's a very real goal.” Since the early 1960s, Sinclair’s company, Sinclair Radionics, had made significant technological breakthroughs, from miniature amplifiers and personal radios to the world's first slimline pocket calculator.

Sinclair produced dozens of calculator models before overseas manufacturers flooded the British market with cheaper alternatives. Undeterred, he turned his sights to horology, developing the world's first digital quartz watch—the Sinclair Black Watch. However, the device was plagued by defective components, turning the venture into an unmitigated commercial and technical disaster. Facing imminent financial ruin, Sinclair was forced to surrender equity and operational control to the government's National Enterprise Board (NEB) in exchange for state rescue funds. Alongside NEB representatives, a defiant Sinclair attempts to pivot toward the future, publicizing their joint venture: the world's first pocket television, designed to prove that British innovation can still conquer international markets.

- **Breakthrough Innovations**: Miniature audio amplifiers, personal radios, and the world's first slimline pocket calculator. - **The Black Watch**: Sinclair's venture into digital quartz watches, doomed by component failures that forced government intervention. - **State Intervention**: The National Enterprise Board (NEB) took a substantial stake in Sinclair Radionics to finance future R&D, notably the Microvision pocket TV.

---

[02:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=158s) Clash with the National Enterprise Board

Inside the boardroom, the reality of state oversight turns hostile. An NEB bureaucrat coldly denies funding for Sinclair’s pet project, the electric vehicle, pointing to the dire state of the company's financial accounts. When Sinclair protests that the vehicle is an authentic breakthrough rather than a mere concept, the official cuts him off bluntly, reminding him that the board is accountable to taxpayers and running a proper commercial business rather than an amusement arcade. The meeting ends with a refusal to allocate another penny to automotive research, dismissed with a patronizing “nothing personal.”

Furious at what he perceives as bureaucratic short-sightedness, Sinclair vents his frustration to Chris Curry in the hallway, asking: “What is the point of funding an invention if you can't stomach the inventor?” Back on the factory and office floor, Sinclair explodes in a rage, berating an engineer over malfunctioning components and yelling that he does not care about technical excuses, only results. Looking around at the terrified staff, he fumes that he is surrounded by sheer incompetence at every level—from senior managers who do not know their heads from their elbows to junior staff who cannot even pick up a telephone.

```mermaid flowchart TD accTitle: Tension Between Sinclair and the NEB accDescr: Diagram illustrating the clash between Clive Sinclair's vision and the National Enterprise Board's financial constraints.

subgraph StateControl["National Enterprise Board (NEB)"] NEB["NEB Bureaucrats"] Taxpayer["Taxpayer Capital & Budget Limits"] end

subgraph SinclairRadionics["Sinclair Radionics"] Clive["Clive Sinclair"] Projects["Pocket TV & Electric Car"] end

Taxpayer -->|"Demands Commercial Return"| NEB NEB -->|"Cancels R&D Funding"| Projects Clive -->|"Demands Freedom to Innovate"| NEB Clive -.->|"Frustration Erupts Over"| Staff["Radionics Engineering Staff"] ```

---

[04:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=256s) Elegance, Ambition, and Hermann Hauser

At a nearby pub, Sinclair downs drinks with his loyal team, nursing his bitterness over the NEB's penny-pinching bean counters. He complains that technical instruments and hi-fi gear have reached a dead end, and laments watching the pocket calculator market get stolen by Japanese competitors manufacturing cheap plastic goods. Reciting Robert Browning to bolster his team's spirits, he insists: “A man's reach must exceed his grasp, or what's a heaven for?” He lectures his staff that true innovation must always be guided by the distinctive Sinclair aesthetic: practicality, simplicity, and elegance above all else.

Chris Curry interrupts the monologue to introduce a friend, Hermann Hauser. Sinclair initially mistakes Hauser for German, which Hauser quietly corrects to Austrian. When Sinclair reiterates his sermon about elegance, Hauser dryly references the Black Watch, noting that for all its sleek appearance, the watch did not actually work. Curry attempts to smooth over the awkwardness by mentioning that Hauser is currently completing a physics PhD at the Cavendish Laboratory on oxidization. Unimpressed by academia, Sinclair fires back with a condescending slight: “Some of us didn't go to university, did we Chris? We prefer the cut and thrust of the real world.”

- **Sinclair's Design Pillars**: Practicality, simplicity, and above all, elegance. - **Hermann Hauser's Background**: Austrian physicist conducting doctoral research on oxidization at Cambridge's Cavendish Laboratory. - **Sinclair's Distrust of Academia**: Sinclair openly scoffs at university degrees, boasting that real-world commercial experience is superior.

---

[06:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=404s) The Secret Lifeboat: Science of Cambridge

Shortly after the pub confrontation, Sinclair summons Chris Curry outside for a private meeting in his Rolls-Royce. Describing six months of state control under the NEB as intolerable interference, Sinclair reveals that he has arranged a clandestine exit strategy. He tells Curry that he is being relieved of his duties at Sinclair Radionics, but clarifies that Curry will remain firmly in his employment. Sinclair owns a dormant corporate shell called Science of Cambridge and instructs Curry to set up shop in a rented office on King's Parade to run independent operations under the radar.

Sinclair encourages Curry to raid the Radionics stockroom for surplus calculator chips to fund low-level hobbyist projects. Curry tentatively mentions that he and Hermann Hauser have already been discussing the design of a basic microcomputing kit. Sinclair waves this aside as a mere holding exercise, explicitly laying out Curry's assignment: “What you'll be doing is preparing the ground for me to move in when this Stalinist shibboleth crumbles, as it surely will. You, Chris, will be keeping the flame alive.”

---

[08:25](https://www.youtube.com/watch?v=XXBxV6-zamM&t=505s) Chess and Ambition

At home, Chris Curry and Hermann Hauser sit down over a chessboard. Curry defends Sinclair’s volatile temperament, explaining that despite driving everyone mad, Sinclair has an infectious, unshakeable conviction in his ideas and shows deep personal loyalty to the staff he took on as young men, such as himself and engineer Jim Westwood. For Curry, running the King's Parade venture is a golden opportunity to prove his managerial abilities, and he excitedly anticipates Sinclair's upcoming inspection of their new computing kit.

Hauser listens patiently before using the chessboard to challenge Curry’s subservience. Hauser asks what a pawn really is, answering his own question: “A piece whose only function is to protect the king, to lay down his life if necessary as part of a great plan. But the object of the game, this is to kill the king. Now are you a pawn, Chris, or a bigger piece on the board?” Hauser then declares checkmate, though Curry immediately points out that the board state is nothing of the sort, to which Hauser playfully admits he does not actually know the rules of chess.

---

[10:17](https://www.youtube.com/watch?v=XXBxV6-zamM&t=617s) The MK14 and the Liquidation of Radionics

Sinclair arrives at the sparse King's Parade office to inspect Curry’s handiwork: the Science of Cambridge MK14 microcomputer kit. The device features an unadorned printed circuit board, a CPU, RAM chips, a 5-volt regulator, and an eight-digit LED calculator display. Sinclair inspects the exposed board with disdain, wondering aloud why anyone would want such a primitive contraption at home. Curry enthusiastically explains that hobbyists will buy it to learn machine-code programming and chip architecture, predicting that building kits will cultivate an appetite for fully assembled, more powerful microcomputers.

Sinclair scoffs at Curry’s commercial instincts, remarking: “Hardly going to have IBM quaking in their boots. It's a bloody ugly thing.” He complains about the cheap office furnishings and insists the crude kit does not fit the prestigious Sinclair brand, viewing it strictly as a stopgap until he escapes the NEB's clutches to pursue serious inventions. Meanwhile, disaster strikes Sinclair Radionics. The Microvision pocket television registers dismal sales figures. Faced with mounting losses after pumping nearly £8 million of public funds into Radionics, the NEB refuses further subsidies and calls in the receivers to liquidate and break up the company.

- **MK14 Kit Hardware**: Exposed PCB with a microprocessor, dynamic RAM chips, 5V regulator, keyboard input, and an 8-digit LED display. - **Curry's Computing Vision**: The kit serves as an educational bridge that will create customer demand for fully integrated consumer microcomputers. - **NEB Bailout Total**: Nearly £8,000,000 in public money sank into Sinclair Radionics prior to receivership.

---

[12:31](https://www.youtube.com/watch?v=XXBxV6-zamM&t=751s) The Breakup Dinner

Free from the receivership of Sinclair Radionics, Clive Sinclair hosts a celebratory gathering at his home with his wife Ann and Chris Curry. While the NEB seized Radionics' traditional instrument and calculator divisions, Sinclair managed to retain intellectual rights to his two true obsessions: the pocket television and the electric vehicle. High on optimism, Sinclair outlines plans to pour all his energy and resources into developing authentic Sinclair products. Curry attempts to steer the discussion toward the future, suggesting that Science of Cambridge should pivot to develop a sophisticated, ready-built microcomputer.

Sinclair brushes the suggestion aside as an amusing hobbyist toy, comparing it unfavorably to the Commodore PET and mockingly asking whether Curry’s Austrian friend put him up to it. Curry presses harder, insisting the microcomputer is a viable commercial frontier. When Sinclair flatly refuses funding, Curry pushes Sinclair on his automotive fixation, shouting: “The car? For Christ's sake, Clive, look at the car!” Enraged by the insolence, Sinclair snaps, screaming at Curry to get out of his house.

```mermaid flowchart TD accTitle: Divergence of Sinclair and Curry accDescr: Diagram showing the philosophical split between Clive Sinclair's prestige inventions and Chris Curry's microcomputer focus.

subgraph Split["The Philosophical Break"] Argument["Clash over Microcomputers vs Electric Vehicle"] end

subgraph SinclairPath["Clive Sinclair"] TV["Pocket Microvision TV"] EV["Electric Vehicle Project"] FirmBelief["Authentic Sinclair Innovations"] end

subgraph CurryPath["Chris Curry & Hermann Hauser"] MK14["MK14 Micro Kit Success"] HomePC["Pre-built Home Microcomputers"] NewCo["Independent Cambridge Venture"] end

Argument -->|"Sinclair expels Curry"| SinclairPath Argument -->|"Curry seeks partnership"| CurryPath ```

---

[14:46](https://www.youtube.com/watch?v=XXBxV6-zamM&t=886s) A Fresh Start on King's Parade

The following morning, a shaken Curry confides in Hermann Hauser, horrified that he insulted Sinclair’s sacred electric car and fearing his career is ruined. Hauser offers a different perspective, arguing that the outburst was an act of liberation: Curry tasted independence as an executive and can never go back to being an underling. When Curry asks what he should do next, Hauser mentions that his father wants him to return to Austria to manage the family wine business. However, Hauser prefers staying in Cambridge, has become fascinated by computers, and offers to become Curry's business partner. Curry asks in astonishment if Hauser would truly surrender a family estate for electronics, to which Hauser deadpans: “Have you ever tried Austrian wine, Chris? If you had, you might understand.”

Armed with a £10,000 severance cheque from Sinclair—described as an American-style golden handshake—Curry and Hauser visit a local bank manager to secure enterprise financing. The traditional bank manager finds the prospect of a computer business charmingly eccentric, calling it very science-fictional. After asking which Cambridge college Hauser attended to establish social credentials, the manager happily approves their financial footing. Free from Sinclair's shadow, Curry steps out into Cambridge to launch an independent computer enterprise.

- **Severance Settlement**: Clive Sinclair awards Chris Curry a £10,000 parting settlement. - **Founding Partnership**: Chris Curry and Hermann Hauser join forces to establish a dedicated microcomputer firm in Cambridge. - **Initial Financing**: Cambridge bank manager grants loan approval based largely on Hauser's collegiate pedigree.

[17:53](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1073s) Recruiting the Cambridge Processor Group

Chris Curry and Hermann Hauser tap into Cambridge's most abundant local resource: university talent. They visit the Cambridge Processor Group, a hub of young enthusiasts who build computer systems purely for fun, viewing them as Acorn’s secret weapon. Hauser approaches Steve Furber, while Chris identifies Roger Wilson, noting that Roger spent his entire summer vacation designing and programming an automated cow-feeding system for an agricultural firm in Harrogate.

```mermaid flowchart TD accTitle: Acorn Recruitment of Cambridge Talent accDescr: Diagram showing how Hauser and Curry tapped into the Cambridge Processor Group to recruit key engineers. subgraph AcornFounders["Acorn Founders"] C["Chris Curry"] H["Hermann Hauser"] end

subgraph CPG["Cambridge Processor Group"] SF["Steve Furber"] RW["Roger Wilson"] end

subgraph Engineering["System Development"] ATOM["Acorn Atom & MOS"] end

C -->|"identifies cow-feeder project"| RW H -->|"approaches at university"| SF RW --> ATOM SF --> ATOM ```

Hauser observes high-end commercial workstations costing around £2,000, lamenting how prohibitively expensive computers remain for young engineers. Gathering over tea, the Acorn group discusses hardware architecture and past Sinclair kits, such as the MK14 and the System 2000/3000 Hi-Fi systems that notoriously rarely worked. The team settles on the MOS Technology 6502 microprocessor as the only viable processor. Rather than offering bare-board kits indefinitely, Chris insists on providing a molded keyboard and a built-in assembler. Chris emphasizes that Acorn's products will be led by engineers rather than marketing directives.

---

[21:19](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1279s) Sinclair Computers and the £99 Vision

Clive Sinclair gathers his team to announce a brand-new corporate entity: Sinclair Computers. Clive outlines the foundational philosophy of his career: being first to market and showing consumers what they need before they even realize it. While the MK14 catered to hobbyists and commercial units remained trapped in expensive research laboratories, Clive envisions a machine affordable enough for ordinary households. Dismissing industry forecasts that computer prices might drop to £100 within five years as “poppycock,” he vows to hit that threshold within mere months.

Clive mandates that whatever compromises are necessary, the final machine must retail for the magic sum of £99. “At that price, the man on the Clapham omnibus will want one, even if he has absolutely no idea what to do with it,” Clive declares. He instructs his engineers to beg, borrow, or steal components to meet the target form factor and price point, while across town, Acorn aims to produce an initial run of 8,000 to 10,000 machines with a superior custom programming language.

- Sinclair targets a strict retail price cap of £99 to capture the general public. - Acorn focuses on building a full, robust machine powered by the 6502 processor and an in-house programming language. - Clive sets a tight development timeline of months rather than years to beat all rivals to market.

---

[24:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1440s) The Launch of the ZX80

BBC's *The Money Programme* highlights the microchip revolution, profiling Clive Sinclair's nine-month sprint to launch the ZX80 by mail order in March 1980. Weighing just 12 ounces and measuring 9 by 7 inches, the £99 micro connects directly to a domestic television and an ordinary cassette recorder, promising hundreds of future software titles for education and home use.

Back at Acorn, the engineering team dissects a brand-new ZX80 with mixed admiration and scorn. Examining the membrane keyboard and internals, Roger Wilson remarks, “Jesus, it's like trying to read Braille through a pair of gardening gloves.” While they critique its cramped BASIC, limited Z80-derived architecture, and lack of dedicated video hardware, they acknowledge its clever cost-cutting. Chris worries that Clive has cornered the public imagination by breaking the £100 barrier first, but Hermann Hauser reassures him that being second allows them to study Sinclair's hand and counter with superior specs:

> “Look at the positive: Clive is playing his hand first. If he is bluffing, we will know. If he is holding the full house, we will be able to look through the pack and find the three aces with which to beat him.”

---

[26:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1576s) Atom vs. ZX80 and the Blu-Tack Fix

Clive Sinclair checks in on Jim Westwood regarding progress on the ZX81 prototype, pressing him to eliminate the notorious screen flicker that occurs during processing cycles. Clive casually inquires whether Jim has been in touch with Chris Curry, remarking that it is a pity Chris is not around to share in the excitement.

```mermaid flowchart LR accTitle: Technical Comparison between Acorn Atom and Sinclair ZX80 accDescr: Block diagram illustrating the memory and hardware advantages of the Acorn Atom over the Sinclair ZX80. subgraph ZX80["Sinclair ZX80 (£99)"] Z_RAM["1K RAM"] Z_ROM["4K ROM"] Z_KEY["Membrane Keyboard"] end

subgraph Atom["Acorn Atom"] A_RAM["2K RAM (expandable)"] A_ROM["8K ROM"] A_KEY["Mechanical Full-Travel Keyboard"] end

Atom -.->|"Doubles memory & adds real keys"| ZX80 ```

Chris promotes the newly launched Acorn Atom to the press, flaunting 2K of RAM, 8K of ROM—double the ZX80's specifications—and a real, integrated keyboard designed to spare typists arthritis. When journalists suggest he is waging a personal vendetta against Sinclair, Chris maintains it is simply a contest of engineering superiority.

Meanwhile, Clive gives an interview warning that the personal computer boom is plagued by "kite flying"—firms announcing unfinished machines they cannot manufacture. When asked by a *Sinclair User* reporter about the ZX80's wobbly external 16K RAM pack attachment that routinely crashes the computer when bumped, Clive blithely offers a quintessential homebrew workaround:

> “We are aware of this issue. Our engineers have looked into it, and I am informed that the use of a piece of Blu-Tack about the size of a runner bean will resolve the problem.”

---

[29:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1761s) The BBC Project Emerges

Back at Sinclair headquarters, Clive grows impatient with the lab's pace on the ZX81, demanding absolute secrecy to prevent competitors from stealing their lead. At home, his obsession with work strains his marriage, leaving his wife Ann ignored during family milestones like their sons' school prize-giving.

At Acorn, Chris Curry discovers that the BBC is launching a massive Computer Literacy Project to accompany an upcoming television series, requiring an official microcomputer for on-air demonstrations. Recognizing that this contract amounts to the biggest state-sponsored advertising campaign in history, Chris realizes that whichever company secures the BBC badge will dominate the domestic market. Industry rumors suggest Newbury Laboratories' "NewBrain" is the frontrunner, though Chris believes its architecture is ill-suited to the brief. The phone rings; it is Clive Sinclair, requesting an urgent face-to-face meeting.

- The BBC plans a nationwide television series to make the UK the most computer-literate country in the world. - The broadcaster needs a standardized microcomputer to feature in on-air tutorials and sell into schools. - Early speculation tabs the Newbury NewBrain as the BBC's preferred candidate.

---

[32:10](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1930s) The Transport Café Truce

Clive summons Chris to a gritty roadside transport café, praising its unpretentious, quintessentially British nature while ordering bowls of oxtail soup for them both. After trading barbed pleasantries about market niches and whether Acorn's success will sour under pressure, Clive brings up the BBC contract. Clive condemns the BBC's plan to partner with Newbury as an intolerable breach of its non-commercial public charter, warning that a BBC-branded computer would unfairly distort the free market.

Clive proposes that Acorn and Sinclair join forces to write a joint protest to the BBC demanding an open competition, framing his appeal as an act of solidarity to keep Cambridge at the epicenter of computing:

> “I think we should both write to the BBC making our feelings clear. It is in both our interests that Cambridge remain at the heart of the computer industry.”

Returning to Acorn, Chris dissects the real motive behind Clive’s overture. He explains to Hermann that Clive is not trying to halt the BBC project on principle—he is stalling Newbury to buy time so Sinclair can swoop in and grab the contract himself once an open tender is declared. Knowing that Sinclair winning the contract would extinguish every rival micro maker in Britain, Chris resolves that Acorn cannot assist Clive; instead, Acorn must throw its own hat in the ring.

[35:52](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2152s) Mensa Ambitions and the BBC Spec

At Acorn, Chris Curry and Hermann Hauser review the competitive landscape. While Clive Sinclair is manufacturing computers at a staggering rate—averaging 2,076 per week and 8,996 per month—Curry insists that the Acorn Atom is simply the superior machine. He sums up their strategic contrast cleanly: quantity is Sinclair's strength, but quality belongs to Acorn. All they need to do is persuade the BBC of that fact, even as they suspect Clive will jump at any contract in the offing despite not having a chance.

Meanwhile, Clive Sinclair remains utterly dismissive of the BBC’s technical requirements. Confident that his upcoming hardware will easily dominate, he ignores warnings from his team that the broadcaster's specifications differ substantially from what Sinclair Research is currently developing. Clive has no intention of being dictated to by television producers, famously insisting: “We are the computer experts; they can stick to making *Doctor Who* and *Watch with Mother*.” Confident that Newbury Laboratories’ rival NewBrain project will inevitably collapse, Clive expects the BBC will ultimately come begging to him.

Clive takes the podium as the newly appointed President of British Mensa, championing a society where high intellect is celebrated among peers. Musing with attendees afterward, he lays out his core philosophy of miniaturization—envisioning a future where every book ever written fits onto a chip the size of a sugar cube—while balancing his simultaneous pursuits: the flat-screen portable television, home computers, and personal electric vehicles.

- Sinclair manufacturing output: 2,076 units per week; 8,996 units per month. - Sinclair projects underway: Sinclair Research home computer, flat-screen pocket TV, and personal electric transport (C5). - Clive Sinclair's Mensa philosophy: absolute commitment to miniaturization, efficiency, and convenience.

---

[40:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2416s) The Newbury Collapse and the Four-Day Gamble

Chris Curry works the phones to get a hearing with the BBC, only to be hit with a bombshell: Newbury Laboratories has officially pulled out of the project. Returning to his office from the Mensa symposium, Clive receives the exact same intelligence from Nigel Searle. The BBC is suddenly scrambling for alternative proposals from dragon, Oric, Camputers, and Acorn. Incensed to hear Acorn listed as a serious contender, Clive demands to speak directly to Chris Curry, declaring with theatrical indignation: “He’s sharper than a serpent’s tooth!” Even though Nigel assures him that Acorn cannot possibly be ready, Clive resolves to let Curry embarrass himself.

```mermaid flowchart TD accTitle: BBC Micro Contract Race accDescr: Newbury drops out, triggering a race between Sinclair and Acorn for the BBC Computer Literacy Project contract.

subgraph RaceTrigger["Contract Reopened"] A["Newbury NewBrain Fails"] --> B["BBC Solicits Urgent Proposals"] end

subgraph Competitors["Key Competitors"] B --> C["Sinclair Research<br/>(Refuses to follow BBC specs)"] B --> D["Acorn Computers<br/>(Promises prototype in 4 days)"] B --> E["Other Contenders<br/>(Dragon, Oric, Camputers)"] end

subgraph Outcome["Acorn Sprint"] D --> F["Hauser tricks Furber & Wilson<br/>into building prototype"] end ```

Back at Acorn, panic sets in. Curry reveals that the BBC team wants a program on air in the New Year and will be arriving in Cambridge in just four days to inspect a machine. When Hauser asks how on earth they will show a computer that does not yet exist, Curry admits he had his foot stuck in the door and could hardly confess they had nothing ready. Knowing their lead engineers Roger Wilson and Steve Furber will balk at the impossible timetable, Hauser decides to apply some clever psychological manipulation.

He calls Roger Wilson first, asking if the new machine can meet the BBC specification within a week. When Roger declares it impossible, Hauser rings Steve Furber, falsely claiming that Roger thought the task could be done in a few days. Playing on their mutual professional pride, Hauser then calls Roger back, insisting that Steve is utterly confident and ready to pull it off. Hooked by the manufactured rivalry, both engineers agree to show up the following morning.

> “Don't come because the computer I'm trying to sell you doesn't actually exist?” — Chris Curry

---

[45:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2700s) The 72-Hour Sprint to Friday Morning

On Tuesday morning, Chris Curry lays down the challenge to Roger Wilson and Steve Furber: the BBC delegates will arrive Friday morning, and Acorn must present a fully working prototype that matches the BBC specification to the letter. Offering to keep them supplied with tea, Curry leaves the pair to gut and rebuild their architecture from scratch.

Over the next seventy-two hours, the Acorn workshop descends into round-the-clock chaos. Wilson and Furber pore over schematics, reposition the space bar, strip down board traces, and solder connections by hand. With roughly three thousand hand-wired joints required across the experimental boards, missing a single wire means complete failure. By the early hours of Friday morning, exhaustion sets in as they race against sunrise to bring the machine to life.

---

[48:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2920s) The Severed Cord and the Functional Prototype

With minutes remaining before the BBC delegation arrives, the prototype refuses to initialize. Suspecting an intermittent contact failure, Wilson and Furber test line after line in mounting panic. Below in the hallway, Chris Curry meets the arriving BBC officials and desperately stalls for time, guiding them down the wrong corridors and taking them upstairs and downstairs to buy every possible second.

Upstairs, the engineers realize that a wire connecting the development system is using an external clock feed, introducing a fatal timing skew to the internal clock. Steve Furber reaches for the cutters to snip the umbilical wire, but Roger warns him that the connection serves as the board's backup life support. Invoking the metaphor that a newborn’s umbilical cord must be cut for the child to thrive, Furber snips the wire.

Curry pushes the door open to unveil what he breathlessly advertises as their working machine. As the monitors flare into crisp life with the prompt flashing cleanly, the BBC team inspects the unit with visible delight: “Marvelous, let’s see what she can do.”

---

[51:15](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3075s) Sinclair’s Fury and the Spectrum Counter-Attack

At Sinclair Research, Clive waits by the phone, instructing Cynthia that he will take no calls unless they originate from the BBC. When the telephone finally rings, Clive eagerly answers, expecting to be handed the nationwide educational contract. Instead, the BBC informs him that the contract has been officially awarded to Acorn. Clive erupts into a volcanic expletive-laden tirade, slamming down the receiver in utter disbelief.

Shortly after, television news broadcasts the government’s public endorsement. Standing beside the machine, the Minister announces that the BBC Micro will anchor a national initiative placing a computer into every school in Britain. Acorn has already logged double their expected initial orders, sparking national enthusiasm. Watching the broadcast from his office, Clive Sinclair fumes at the sight of the bulky beige unit, scoffing: “This new BBC micro looks like it was invented by a blind Bulgarian bricklayer.”

Refusing to surrender the market to Curry, Clive orders Jim Westwood to fast-track their experimental color project, the ZX Spectrum, despite Jim's protests that the hardware is nowhere near ready for commercial release. Determined to strike head-on, Clive outlines his counter-strategy: - Offer high-resolution graphics, sound, and full eight-color capability. - Provide memory options scaling up to a massive 48K of RAM. - Undercut the BBC Micro by setting the retail price at just £125—half the price of Acorn’s machine. - Open advance mail orders immediately to beat Acorn on volume and price.

> “The next computer has to do everything theirs does and more, and it has to be half the price of theirs.” — Clive Sinclair

---

[55:13](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3313s) The BBC Computer Literacy Broadcast

The BBC's landmark educational television series, *The Computer Programme*, debuts on national television. Presenter Chris Serle and technical expert Ian McNaught-Davis demonstrate how microcomputers are poised to transform British daily life and commercial office work. Showing off the BBC Micro’s text and data capabilities, they explore how paper invoices, bills, and massive filing cabinets will soon give way to electronic processing, while reassuring the home audience that traditional stationery is not disappearing overnight.

Live on air, McNaught-Davis types commands directly into the BBC Micro's keyboard—entering line `20 PRINT "WHAT IS YOUR WORD?"` followed by `30 INPUT WORD$`—illustrating to millions of viewers the fundamentals of manipulating strings, text, and variables on Acorn's flagship computer.

[56:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3381s) The British Microcomputer Boom and the Gaming Craze

The United Kingdom finds itself gripped by home computer mania. British television broadcasts demonstrate the fundamentals of programming, highlighting basic commands such as `CLS` ("clear screen") in standard BASIC. Following the Department of Industry's multi-million-pound "Micros in Schools" program, microcomputers have been placed into every secondary school and nearly half of all primary schools across the nation. Observers remark that Britain leads the world in computing adoption, with consumers choosing from brands like the Commodore PET, Apple, Acorn, Tangerine, and the NewBrain.

```mermaid flowchart TD accTitle: The UK Home Computer Boom Dynamics accDescr: Diagram illustrating government school initiatives fueling massive market expansion into gaming and corporate growth.

subgraph Adoption ["Market Drivers"] A["Dept. of Industry Scheme<br/>'Micros in Schools'"] --> B["Widespread Adoption<br/>Every secondary & half of primaries"] end

subgraph Culture ["Consumer Reality"] B --> C["Boom in Home Use"] C --> D["Gaming Sensation<br/>(Manic Miner, Hungry Horace, Chucky Egg)"] end

subgraph Corporate ["Corporate Growth"] B --> E["Acorn Computers<br/>BBC Micro & Electron"] C --> F["Sinclair Research<br/>ZX Spectrum"] E --> G["Turnover exceeds £90M"] F --> H["Hundreds of thousands sold"] end ```

Simultaneously, the gaming phenomenon overtakes the initial promise of home education and domestic utilities. Broadcast surveys reveal that British children log more hours on computers than their peers anywhere else in the world, enthusiastically playing titles like *Manic Miner*, *Hungry Horace*, and *Chucky Egg*. While promoters attempt to frame home computers around an exciting variety of practical applications, ordinary users frankly admit they buy and use them almost exclusively for games.

- Acorn Computers expands from a small enterprise into a multinational company boasting a turnover of more than £90 million over a six-year period. - Sinclair Research sells hundreds of thousands of ZX Spectrum units, firmly establishing itself at the forefront of the mass-market consumer boom.

[59:39](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3579s) Retail Realities and Diverging Corporate Visions

Burgeoning demand strains operational capacity at Acorn. Confronted with endless telephone calls and a pressing need for capital to boost production and payroll, leadership decides to float the company on the stock market. Hermann Hauser pitches the idea enthusiastically to Chris Curry: “A share issue, we float the company. It's computers, it's cutting-edge technology, the City'll love us. Come on, what can go wrong?” On the retail front, high-street store clerks awkwardly explain the rudimentary operation of Sinclair machines to prospective buyers, showing how pressing combinations of keys can change screen border colors, while customers interrupt to demand games for both the Spectrum and the BBC Micro.

```mermaid flowchart LR accTitle: Acorn vs Sinclair Strategic Split accDescr: Comparing the strategic directions of Acorn moving downmarket and Sinclair moving upmarket.

subgraph Acorn ["Acorn Computers"] A1["Float on Stock Market"] --> A2["Acorn Electron"] A2 --> A3["Cut price, go downmarket<br/>Compete directly with Spectrum"] end

subgraph Sinclair ["Sinclair Research"] S1["Spectacular Spectrum Profits"] --> S2["Sinclair QL (Quantum Leap)"] S2 --> S3["Add proper keyboard & MicroDrives<br/>Go upmarket into business"] end ```

Observing the ongoing frenzy, Sinclair feels bitter disgust toward Acorn's institutional support, dismissing their prestige as merely riding government coattails. The two competitors subsequently outline completely inverted corporate pivots: - **Acorn's Downmarket Push:** Chris Curry reveals his strategy to take the capital raised from the share flotation and pour it into the Acorn Electron, a pared-down, cost-reduced BBC Micro designed to battle the ZX Spectrum directly. When Hauser wonders if they are moving downmarket, Curry insists, “The squeeze is on in this industry. In case you didn't notice, there's a rival machine launching every week. We have to keep growing.” - **Sinclair's Upmarket Ambition:** Clive Sinclair decides to pivot in the opposite direction. He introduces the Quantum Leap (QL), intended to be an upmarket, serious business machine complete with a proper keyboard and office-oriented software.

[01:03:11](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3791s) Clive Sinclair's Frustration and His Knighthood

Within Sinclair Research, staff challenge the decision to build the QL. Colleagues note that Sinclair Research is valued at £136 million based on the phenomenal success of the Spectrum, warning that designing a computer from scratch with a brand-new operating system and hardware will take years. Furthermore, retailers like W.H. Smith are clamoring to place an order for 120,000 Spectrums, with Sinclair Microdrives and peripherals already generating massive profits. The team urges him to expand their software branch to capitalize on video games.

Clive erupts at the suggestion, harboring intense resentment for the entertainment market: “Games! Everywhere I go, games! This is what my lifetime of achievement has been reduced to? Clive Sinclair, the man who brought you *Jet Set* fucking *Willy*?!” He laments that players have reached level eight and that developers have even coded a game about him chasing a knighthood, shouting, “This is a serious company, damn it, making serious technological advances!” His tirade is cut short when an aide enters with a letter, prompting an unexpected, humbled announcement: Clive Sinclair has indeed been awarded a knighthood.

- Sinclair values the company at £136 million on the back of the rubber-keyed Spectrum. - W.H. Smith readies an order for 120,000 units, demonstrating the massive retail demand Sinclair is actively trying to steer away from. - Clive announces the QL will be ready for launch in just three months, brushing aside internal technical concerns.

[01:05:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3900s) The Launch of the Sinclair QL and Acorn's Overconfidence

Sir Clive Sinclair officially debuts the Sinclair Quantum Leap (QL) at a press conference, hailing it as professional power incarnate, packaged with an innovative built-in Microdrive data storage system, a revolutionary keyboard, and a SuperBASIC operating system. Rather than pricing it in the thousands, he undercuts the market by setting the price at £399. Nigel Searle, Sinclair's head of computing, is invited forward, as Clive makes a fateful pledge: “Let me be the first to say: the future is here, and it's ready to ship in 28 days.”

| Machine Profile | Sinclair QL (Quantum Leap) | Acorn Electron | |:--- |:--- |:--- | | **Intended Market** | Upmarket business and executive offices | Budget consumer and home computing | | **Launch Price** | £399 | Budget-conscious lower tier | | **Key Features** | SuperBASIC, built-in Microdrives, proper keyboard | Stripped-down BBC Micro architecture | | **Fatal Flaw** | Severe delivery delays, unpolished hardware | Mass overproduction just as demand cooled |

Meanwhile, over at Acorn, Chris Curry confirms massive orders for the Acorn Electron, brushing away Hermann Hauser's caution regarding newspaper warnings that the home micro market might have peaked. Curry retorts, “They've just ordered 120,000 computers. Does that sound like it's peaked?” But behind the scenes, operational expenditures are escalating. Sinclair is siphoning millions into side projects, including an electric vehicle project that drains £12 million from company coffers. At the same time, Nigel Searle confronts Clive over the unfulfilled QL orders, warning that Microdrives do not work, memory chips are hanging loose out of the back of the casing, and customers are calling non-stop demanding machines that were promised 28 days after launch—a deadline missed by 60 days.

[01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) The 1985 Market Crash and the Emergence of Amstrad

By late 1984 and early 1985, the British microcomputer boom hits a devastating wall of market saturation. As commentators describe, every child who wanted a home computer for Christmas in 1983 received one, and by Christmas 1984, the consumer appetite had completely evaporated. The saturated marketplace, featuring roughly 600 domestic manufacturers, enters a brutal shakeout.

Both Sinclair and Acorn scramble to put on a brave face in televised interviews, touting their respective flagships—the QL and the Electron. However, the commercial reality turns grim: - **Sinclair's QL Flops:** Dogged by severe hardware flaws and extensive delivery delays, the QL completely fails to penetrate the corporate sector and sees its £400 price slashed by 50%. - **Acorn's Electron Disaster:** The school purchasing boom fades, leaving Acorn hopelessly oversupplied with unsold Electrons just as retailers pull back. - **Alan Sugar's Amstrad Arrives:** Alan Sugar steps into the void to target the market, deriding both camps for their academic and ivory-tower approach: “And that's where Amstrad comes in. We are businessmen. We're not made up by a team of ex-graduates who've thrown a few electronic components in a plastic box.”

As 1985 begins, both companies find themselves trapped in a devastating industry collapse, dealing with angry distributors, warehouse surpluses, and catastrophic inventory logjams.

[01:11:04](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4264s) Order Cancellations, Quality Issues, and Advertising Rivalry

The commercial rivalry between Acorn Computers and Sinclair Research reaches a fever pitch just as severe operational crises strike both companies. At Sinclair, Nigel Searle brings grim news regarding the flagship Sinclair QL: customers who have waited up to three months are the fortunate ones, while the machines actually arriving at customer doorsteps simply do not function properly. Despite Nigel's insistence that they cannot keep advertising a non-working machine, Clive Sinclair remains utterly dismissive, maintaining that the public's unwavering faith in him will carry the brand through. Clive orders that faulty units simply be swapped out and refuses to pull back, demanding an aggressive counter-offensive against Chris Curry's competing Acorn Electron. As Clive vehemently declares to Nigel: “If Curry wants to muscle in on the Spectrum market with his ugly tat, then I'll be damned if we don't respond. I'll chop him off at the knees in his own territory.”

Meanwhile, Acorn faces its own catastrophic bottleneck. Chris Curry learns that high-street retail giants are refusing delivery because the long-delayed Electron machines arrived months too late to capitalize on peak retail demand. Hermann Hauser warns Chris that major retailers like Harrods, Asda, and Dixons may follow WHSmith's move to cancel their massive 120,000-unit orders. With parts suppliers aggressively hounding Acorn for payment, Hermann suggests liquidating unsold inventory or trimming their promotional spending. Chris refuses to divert a single penny from their high-profile television campaign, insisting they must maintain parity with corporate giants like IBM and Commodore. The lavish £99 Acorn Electron television commercial broadcasts into homes nationwide, pitching the micro as the machine that shares the BBC BASIC language taught to British school children.

```mermaid flowchart TD accTitle: The Parallel Crises of Sinclair and Acorn accDescr: Diagram illustrating how production and supply chain issues at Sinclair Research and Acorn Computers simultaneously triggered financial panic.

subgraph Sinclair["Sinclair Research"] SQ["Sinclair QL Delays"] --> FQ["Faulty Hardware Shipped"] FQ --> CS["Clive Demands Aggressive TV Ads"] end

subgraph Acorn["Acorn Computers"] ED["Electron Production Delays"] --> OC["Retailers Cancel 120k Orders"] OC --> CC["Chris Refuses to Cut TV Budget"] end

CS --> Cl["Escalating Ad War & Cambridge Pub Confrontation"] CC --> Cl ```

- WHSmith had placed an advance order for 120,000 Acorn Electrons, but cancelled due to delivery missing the critical pre-Christmas retail window. - Harrods, Asda, and Dixons were on the brink of cancelling their inventory orders as well. - The Acorn Electron television campaign promoted the computer at a retail price of £99, emphasizing compatibility with BBC BASIC. - Sinclair QL customers experienced delivery delays of over three months, with initial shipments suffering heavy failure rates.

---

[01:13:11](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4391s) Unsold Stock, The C5 on the Road, and the Attack Ad

The reality of the home computer glut sets in at Acorn's cavernous storage facility, where Chris Curry wanders among towering aisles of boxed, unsold Electrons. His former assistant Valerie visits him, bringing a bite to eat. When Chris asks what she hopes to receive for Christmas, she mentions one of the new compact disc players—provided her partner can locate one in the shops. Chris somberly reflects on his own plight, remarking that all he wants for Christmas is an empty warehouse. The encounter stirs a wistful moment of nostalgia between the two, remembering the tight-knit, modest early days when building computers was still genuinely fun.

Outside, Clive Sinclair takes to the public road to pilot his pet project, the low-slung, open-cockpit Sinclair C5 electric vehicle. His ride is immediately met with hostility and ridicule from ordinary motorists; a frustrated driver pulls up alongside the tiny trike and shouts out the window, mocking Clive's vehicle as a road hazard and telling him to get onto the pavement where pedestrians belong. Back at Acorn, the bitter marketing war escalates into overt hostility. Disregarding standard etiquette, Chris Curry approves a scathing print advertisement directly attacking Sinclair. When his colleague asks whether he is entirely certain he wants to run an advertisement aimed squarely at knocking Sinclair, Chris coldly demands: “Just run it, I want full pages everywhere.”

- Chris Curry's inventory problem is symbolized by full warehouses of unsold Acorn Electron microcomputers sitting idle while audio CD players become the hot consumer tech of the season. - Clive's Sinclair C5 faces real-world road friction, with passing motorists shouting: “Dangerous walking in traffic, keep to the side if I were you! That's the place for pedestrians!” - Acorn authorizes full-page comparative advertisements in major publications directly disparaging Sinclair machines.

---

[01:16:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4604s) The Cambridge Pub Brawl

The smoldering personal and commercial animosity between Clive Sinclair and Chris Curry explodes into violence in a local Cambridge pub. Clive, brandishing a copy of Acorn's aggressive newspaper advertisement, stormily enters the establishment and confronts Chris at his table. After angrily tossing the paper down and swearing at Chris over the personal affront, Clive lunges at him, knocking drinks over and sending both men crashing to the carpeted pub floor. Patrons and staff scramble to pull the grappling computer moguls apart, while a furious barman orders Clive to leave the premises immediately.

Dusting himself off while being ejected, Clive snaps, “Someone needs to teach you a lesson!” Chris fires back with years of pent-up resentment, shouting: “That's funny, because everything I learned, I learned from you!” When Clive counters that Chris learned nothing and merely took from him without giving back, Chris lays bare the fundamental tragedy of their split: “We could have been the British IBM, but you wouldn't listen to me when you should have! And now look at us!” The brawl marks the humiliating nadir of their once-visionary partnership, exposing how personal pride and mutual obstinacy ruined their chances of dominating the global computing market together.

---

[01:17:57](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4677s) Market Crash, Public Ridicule, and Impending Layoffs

The physical brawl coincides with the rapid financial unraveling of Britain's home computing industry. Television news broadcasts report that trading in Acorn Microcomputer shares has been abruptly suspended on the London Stock Exchange following rumors of severe financial distress and catastrophic losses in their American expansion efforts. Simultaneously, reports highlight that Sir Clive Sinclair's Sinclair Research is sinking under deep financial strain as the consumer microcomputer boom collapses just as quickly as it had arrived. To add humiliation to financial ruin, regional morning television anchors deliver lighthearted, mocking segments about the “battle of the boffins,” joking about Cambridge eggheads rolling across a pub floor over a commercial squabble.

Inside Acorn's offices, Chris Curry and Hermann Hauser survey the bleak aftermath. Confronted with the morning broadcast, Chris bitterly laments, “It's official, we're a joke.” Hermann attempts to console him, explaining that the entire market has imploded across the board and that Sinclair is suffering the exact same fate. When Hermann asks whether knowing Clive is in the same boat brings any comfort, Chris quietly admits that it does not. Facing the painful duty of laying off their loyal engineering staff, Chris wonders aloud what all their brilliant employees will do next. Hermann remains confident in their resilience, observing: “They are clever people, they'll think of something. Maybe they already have.”

| Company | Immediate Catalyst of Collapse | Public & Commercial Outcome | |:--- |:--- |:--- | | **Acorn Computers** | Severe losses in the American market and massive warehouse overstock of unsold Electrons. | Shares suspended on the Stock Exchange; mass layoffs initiated; business rescued through outside restructuring. | | **Sinclair Research** | Critical QL hardware flaws, delivery delays, and heavy capital diversion into the Sinclair C5. | Severe financial shortfall; home computer line eventually sold off to Amstrad. |

---

[01:19:33](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4773s) Reconciliation in the Pub and the Next Horizon

Months later, Clive Sinclair breaks the silence by leaving a tentative, hesitant telephone message for Chris Curry, suggesting that if Chris is not too busy, they might meet for a drink like old times. Chris accepts, and the two former partners sit quietly across from each other in a pub, having set aside their rancor. Clive openly concedes that the golden era of the home computer boom has passed, remarking that the market now belongs to high-street merchants and opportunistic consumer electronics firms rather than visionary pioneers: “Now it belongs to ghastly barrow boys like this Amstrad fellow.”

Reflecting on their journey, Clive philosophizes that corporate rise and fall is merely part of a larger continuum, maintaining that true British progress has never come from corporate boardrooms, but from eccentric tinkerers: “A quiet chap scuttling off to his shed to work on that idea that he and he alone knows will change the world, that's the British way.” Quoting Robert Browning, Clive recites, “A man's reach must exceed his grasp, or what's a heaven for?” When Chris gently assents, Clive brightens up and reveals that his appetite for inventing the future remains undiminished, casually informing Chris that he has already begun exploring the possibility of building a flying car. Chris smiles in amused resignation, raises his glass with Clive, and toasts to the gentlemen inventors who dared to dream.

- Clive Sinclair refers to Alan Sugar and Amstrad's takeover of the mass home computing sector as the era of "ghastly barrow boys." - Clive summarizes his philosophy of British innovation: “Ultimately the path of the future will always be laid by the amateur.” - The film concludes on Clive Sinclair revealing his next conceptual venture to Chris Curry: a flying car.

## Notable quotes > [01:19:33](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4773s) Ultimately the path of the future will always be laid by the amateur. — Clive Sinclair

> [01:19:33](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4773s) A quiet chap scuttling off to his shed to work on that idea that he and he alone knows will change the world, that's the British way. — Clive Sinclair

> [02:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=158s) What is the point of funding an invention if you can't stomach the inventor? — Clive Sinclair

> [01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) We are businessmen. We're not made up by a team of ex-graduates who've thrown a few electronic components in a plastic box. — Alan Sugar

## Mentioned Acorn Atom, Acorn Computers, Acorn Electron, Alan Sugar, Amstrad, Ann Sinclair, Apple, Asda, BBC, BBC Computer Literacy Project, BBC Micro, British Mensa, Cambridge Processor Group, Camputers, Chris Curry, Chris Serle, Chucky Egg, Clive Sinclair, Commodore PET, Cynthia, Department of Industry, Dixons, Dragon, Harrods, Hermann Hauser, Hungry Horace, IBM, Ian McNaught-Davis, Jet Set Willy, Jim Westwood, London Stock Exchange, Manic Miner, Microvision, MK14, MOS Technology 6502, National Enterprise Board (NEB), NewBrain, Newbury Laboratories, Nigel Searle, Oric, Robert Browning, Roger Wilson, Science of Cambridge, Sinclair Black Watch, Sinclair C5, Sinclair Computers, Sinclair Microdrive, Sinclair QL (Quantum Leap), Sinclair Radionics, Sinclair Research, Steve Furber, SuperBASIC, Tangerine, The Computer Programme, Valerie, W.H. Smith, ZX Spectrum, ZX80, ZX81

## Video description http://www.bbc.co.uk/programmes/b00n5b92

DURATION: 1 HOUR, 20 MINUTES

Affectionately comic drama about the British home computer boom of the early 1980s.

Legendary inventor Clive Sinclair battles it out with ex-employee Chris Curry, founder of Acorn Computers, for dominance in the fledgling market.

The rivalry comes to a head when the BBC announce their Computer Literacy Project, with the stated aim of putting a micro in every school in Britain. When Acorn wins the contract, Sinclair is furious, and determines to outsell the BBC Micro with his ZX Spectrum computer.

Home computing arrives in Britain in a big way, but is the country big enough for both men?

BBC - Please release this on Blue Ray with some nice extras, it is a work of art.

Credits Clive Sinclair Alexander Armstrong Chris Curry Martin Freeman Hermann Hauser Edward Baker-Duly Steve Furber Sam Phillips Roger Wilson Stefan Butler Jim Westwood Colin Carmichael Nigel Searle Derek Ridell Valerie Rhona Croker Cynthia Anne Beth Hayes Ann Sinclair Nicola Harrison Director Saul Metzstein Producer Andrea Cornwell Writer Tony Saint

[Source](https://www.youtube.com/watch?v=XXBxV6-zamM)

中文简报

《微型电脑大战》- 720p (2009) 影片讲述了发明家克莱夫·辛克莱(Clive Sinclair)与前同事克里斯·卡里(Chris Curry)的分道扬镳。卡里离职后联合创立了艾康电脑公司(Acorn Computers),与辛克莱争夺新兴家用电脑市场的主导地位。艾康在最后一刻完成工程冲刺,凭借BBC Micro拿下了英国广播公司电脑普及计划(BBC Computer Literacy Project)的合同,辛克莱则凭借ZX Spectrum巨大的商业成功予以反击,推动了全英游戏与家用电脑的繁荣。然而,两家公司都因灾难性的误判而扩张过度——辛克莱推出了存在缺陷的QL以及Sinclair C5电动代步车,艾康则面临Acorn Electron的大量库存积压。在1985年的市场崩盘中,面临财务崩溃的对手在酒吧发生了一场有失体面的斗殴,随后在感叹他们业余爱好者式的先锋时代已被Amstrad等商业大众零售商取代时,悄然达成和解。 克莱夫·辛克莱与前员工克里斯·卡里之间的激烈竞争推动了20世纪80年代英国微型电脑的繁荣,并以艾康击败辛克莱斩获标志性的BBC电脑普及计划合同告终。 (29:21) 激进的成本工程塑造了英国消费市场,其中以辛克莱售价低于100英镑的ZX80和ZX81邮购机型为代表,这迫使艾康迅速从Atom迭代至BBC Micro。 (21:19) 到了1984年至1985年,因Acorn Electron的大量库存积压以及面向商务市场的Sinclair QL灾难性的硬件延期,过度饱和的国内微型电脑市场走向崩溃。 (68:40) 随着艾康面临停牌,辛克莱向Sinclair C5电动三轮车投入大量资金造成失血,艾伦·休格(Alan Sugar)的Amstrad等商业实用主义者取代了这两位剑桥远见者。 (77:53)

Reading summary

The British home computing revolution was catalyzed by the intense rivalry between Clive Sinclair and his former protégé Chris Curry. While their opposing philosophies democratized personal computing and placed machines in schools across the country, rapid market saturation and aggressive overreach caused both Sinclair Research and Acorn Computers to unravel. Philosophical Schism and the Birth of Acorn (12:31) The split between Clive Sinclair and Chris Curry stemmed from fundamentally divergent commercial instincts. At Sinclair Radionics, heavy state intervention from the National Enterprise Board—which invested nearly £8 million before liquidating the firm—frustrated Sinclair's ambitions for pet projects like the electric vehicle and the pocket television. When Curry urged Sinclair to pivot toward pre-assembled microcomputers following the modest hobbyist success of the MK14 kit, Sinclair dismissed computing as an unglamorous pursuit and expelled Curry during a bitter dispute over automotive funding. Curry partnered with Austrian physicist Hermann Hauser to found Acorn Computers, funded partly by Curry's £10,000 severance. Tapping into Cambridge University talent such as Roger Wilson and Steve Furber, Acorn adopted an engineering-led philosophy centered on the MOS Technology 6502 processor and robust hardware. Meanwhile, Sinclair established Sinclair Computers, mandating that his engineers break the market open by producing a sub-£100 consumer machine at all costs, resulting in the £99 ZX80. The BBC Literacy Contract and Spectrum Response (40:16) The rivalry crystallized when the BBC sought a standardized microcomputer for its national Computer Literacy Project after Newbury Laboratories' NewBrain venture collapsed. While Sinclair refused to alter his designs for television producers, Acorn seized the opening. Hauser leveraged professional pride to convince Wilson and Furber to construct a fully functioning prototype within an impossible four-day sprint, severing an external timing wire minutes before the BBC delegation arrived to initialize the system. Acorn secured the official endorsement, establishing the BBC Micro across British schools and propelling the company to over £90 million in turnover. Refusing to yield the market, Sinclair retaliated by fast-tracking the ZX Spectrum. Offering 48K of RAM, full color, sound, and an aggressive retail price of £125—half that of Acorn's offering—Sinclair captured the consumer mail-order and burgeoning gaming market, selling hundreds of thousands of units. Inverted Pivots: The QL and Acorn Electron (59:39) As British children embraced gaming sensations like Manic Miner and Chucky Egg, both companies paradoxically attempted to capture the other's market segment. Sinclair, knighted and presiding over a company valued at £136 million, expressed open disdain for being remembered as a video game merchant. He pushed upmarket with the Sinclair QL at £399, targeting corporate offices. However, the machine suffered from severe delivery delays, buggy operating software, and defective Microdrives, while Sinclair diverted £12 million of company resources into his C5 electric tricycle. Conversely, Acorn moved downmarket after floating on the stock exchange. Curry channeled capital into the Acorn Electron, a cost-reduced machine designed to undercut the Spectrum and capture high-street home retail. Convinced by massive advance retail demand, Acorn ignored industry warnings of market cooling and overextended production lines. Market Saturation, Commercial Collapse, and Reconciliation (68:40) By late 1984, the British microcomputer boom hit absolute saturation. Retailers faced inventory gluts and cancelled purchase commitments, including WHSmith dropping a 120,000-unit Electron order. Acorn was stranded with warehouses of unsold stock just as consumer interest shifted toward compact disc players. As both companies hemorrhaged cash, marketing tensions erupted into an aggressive print advertising war, culminating in Sinclair physically tackling Curry inside a Cambridge pub. The commercial fallout was swift: Acorn shares were suspended on the London Stock Exchange following American market losses, forcing a bailout and mass layoffs, while Sinclair's computer division was eventually absorbed by Alan Sugar's Amstrad. Months later, Sinclair and Curry reconciled over drinks, conceding that high-street merchants had supplanted early hobbyist tinkerers, while Sinclair casually revealed his next ambition: developing a flying car. The trajectory of Acorn and Sinclair underscores how technical ingenuity and rapid early growth can be undone by unchecked personal ambition, misread consumer demand, and manufacturing bottlenecks. Ultimately, the pioneering era of Cambridge's eccentric inventor-entrepreneurs was extinguished not by technical shortcomings, but by market saturation and the pragmatic commercial discipline of corporate competitors.

精炼阅读摘要

《微型电脑人》(Micro Men)描绘了20世纪70年代末至80年代初英国个人电脑工业的兴衰历程。克莱夫·辛克莱(Clive Sinclair)代表的技术浪漫主义与克里斯·库里(Chris Curry)倡导的工程实用主义在此交汇,两人的激烈竞争缔造了英国计算史的黄金时代,但也因产能盲动与战略误判在市场残酷出清中双双陨落。 理念裂变:发明家情怀与务实计算之争 (0:09) 20世纪70年代,辛克莱凭借超薄袖珍计算器和微型音频设备享誉业界,自封为预见未来的发明家,执着于便携电视与电动汽车等超前构想。然而,由于数字石英手表“Black Watch”元器件缺陷导致商业灾难,其公司Sinclair Radionics在耗尽国家企业委员会(NEB)近800万英镑救助资金后面临清算。在国家机构的财务约束与官僚干预下,辛克莱脾气愈发暴躁,痛斥管理层与工程师的无能,并设立壳公司Science of Cambridge作为避风港,指派助手克里斯·库里负责运营以图东山再起。 在Science of Cambridge,库里与拥有剑桥大学卡文迪许实验室物理学博士背景的奥地利学者赫尔曼·豪瑟(Hermann Hauser)合作推出了面向业余爱好者的MK14单板微型电脑套件。库里坚信组装套件将催生家用整机市场的巨大需求,但崇尚产品外观与优雅设计的辛克莱却对其裸露的主板不屑一顾,斥其为无法与IBM竞争的丑陋玩具。随着库里对辛克莱将资源全盘倾注于电动车项目提出严厉质疑,两人彻底决裂。库里带走1万英镑遣散费,与豪瑟凭借剑桥大学背景获得银行信贷,正式自立门户创立Acorn Computers。 抢占高地:BBC教育合约与技术路线突围 (40:16) 分道扬镳后,辛克莱成立Sinclair Computers,誓言以低于100英镑的价格打破市场壁垒,并于1980年3月推出仅售99英镑、重量仅12盎司的ZX80,随后以每周2076台、每月近9000台的惊人产能抢占大众视野。尽管该机型因薄膜键盘手感不佳、扩展内存松脱需用蓝丁胶固定等妥协饱受Acorn工程师批评,但其极具杀伤力的定价迅速引爆市场。与此同时,Acorn则招募剑桥处理器实验室的技术骨干罗杰·威尔逊(Roger Wilson)与史蒂夫·弗伯(Steve Furber),坚持采用MOS Technology 6502处理器与高规格硬件,推出内存翻倍且具备实体键盘的Atom电脑。 当英国广播公司(BBC)启动全国计算机普及项目并寻找官方示范机时,原定合作方Newbury的退出让合约争夺白热化。辛克莱因固执己见、拒绝迎合广播公司的技术规范,甚至傲慢宣称电视制作人应安心做节目;而Acorn的豪瑟则利用心理战术激起威尔逊与弗伯的专业自尊心,工程团队在72小时内昼夜奋战,手工焊接数千个连接点,在BBC代表进门的最后一刻剪断测试线消除时钟偏差,成功展示了运行完美的样机。Acorn因此一举斩获全国教育电脑大单,促使BBC Micro进驻全英学校;痛失政府背书的辛克莱则愤怒反扑,紧急推进ZX Spectrum,以125英镑的半价策略、彩色显示与高至48K的内存配置正面围剿Acorn。 战略错位:冲击企业端与下沉市场的溃败 (59:39) 在英国工业部“电脑进校园”政策与《Manic Miner》等游戏热潮的推动下,英国跃升为全球电脑普及率最高的国家,Acorn在六年中营业额突破9000万英镑并推进上市,辛克莱研究公司估值亦达到1.36亿英镑。然而,两家企业均对市场红利做出了方向完全相反的战略误判。辛克莱极度痛恨公司沦为纯粹的“游戏机商贩”,将游戏消费贬低为对自己技术成就的侮辱;在获得爵士头衔后,他不顾内部警告,强行在三个月内推出定位于商务办公的Sinclair QL,定价399英镑并宣称28天内交付。但该机器存在严重硬件故障,其内置Microdrive驱动器频频失效,内存芯片甚至脱露在机壳外,引发了长达数月的交付延误与大面积退货。 与辛克莱急于向上攀升相反,Acorn的库里在行业竞争加剧的恐慌下执意向下开拓大众消费市场,将上市融得的重金砸向精简版机型Acorn Electron,试图正面抢夺Spectrum的家用市场份额。与此同时,辛克莱还将1200万英镑利润抽调至其执念已久的单人电动代步车Sinclair C5项目中,这项缺乏防护的露天三轮车一经上路便沦为公众笑柄。双方在产能和研发开销急剧扩大的同时,对宏观市场的冰冻毫无防备。 行业出清:库存危机与实用主义商业接管 (68:40) 1984年底至1985年初,英国多达600家电脑制造企业迎来了致命的市场饱和:上一年度普及期过后,消费者对微型电脑的狂热在圣诞节瞬间退潮。WHSmith等大型零售商相继取消了高达12万台的订单,Harrods、Asda和Dixons亦纷纷退单,Acorn陷入庞大的库存积压之中,数以万计未售出的Electron堆满仓库。为挽回败局,库里不顾资金压力推行高额电视广告并刊登攻击辛克莱产品的整版平面广告,极度愤怒的辛克莱手持报纸冲入剑桥的一家酒吧,两人在吧台大打出手,曾经的盟友彻底沦为公众早间电视节目的笑柄。 恶性斗殴发生的同时,两家先驱在资本市场全面崩溃。Acorn在伦敦证券交易所的股票被紧急停牌,陷入破产边缘并启动大规模裁员,最终被迫接受外部重组;辛克莱研究公司亦因财务断流无以为继,其电脑业务被阿兰·休格(Alan Sugar)掌舵的Amstrad全面收购。休格以纯粹的商人视角冷酷评价道,市场不再需要从象牙塔里扔出来的电子元件,而需要务实的商业经营。数月后,辛克莱与库里重归于好,在酒吧对饮时辛克莱感慨产业已落入市井商人之手,并重述罗伯特·勃朗宁的名句,随即兴奋地透露自己正着手研发飞行汽车,为这段技术狂想画上宿命般的句点。 《微型电脑人》揭示了早期技术革新中个人英雄主义与现代产业规律之间的深刻张力。辛克莱与库里凭借惊人的洞察力与热情,从剑桥的车库和酒馆中孵化了整个国家的计算机启蒙,但缺乏规范的供应链管理、技术质量失控以及被个人自负所绑架的市场拓展,终究使他们未能如愿成为“英国的IBM”,最终被更加精明、缺乏情怀却高度务实的商业机器所收编。

Detailed notes — zh

## Background 该视频由 YouTube 频道 gimpymoo 于 2013 年 7 月 28 日上传,内容为 2009 年 BBC 出品的电视剧情电影《Micro Men》(微型风云)。根据简介,本片是一部带着温情与幽默色彩的剧情片,讲述了 1980 年代初期英国个人电脑繁荣时期,传奇发明家克莱夫·辛克莱(Clive Sinclair)与创立 Acorn Computers 的前雇员克里斯·柯里(Chris Curry)围绕家用电脑霸权及 BBC 计算机普及项目展开的激烈商战。 ## TL;DR 故事围绕克莱夫·辛克莱与克里斯·柯里从亲密搭档走向宿命对手的历程展开:两人因产品理念决裂后,柯里联手赫尔曼·豪泽创办 Acorn,以过硬架构拿下全英“一校一机”的 BBC 官方微机大单;辛克莱则以极致低价的 ZX Spectrum 掀起平民电脑狂潮与游戏热潮。随着两家公司在激进扩产中双双陷入高端机难产、库存积压与电动车 C5 的研发泥潭,1985 年英国微机泡沫彻底破裂,导致双方在残酷的公关抹黑与酒吧互殴后被 Amstrad 等现实商业势力接管。影片最终以两位疲惫的先锋在公园长椅上重归于好、再度畅谈未来发明作为落幕。 ## Atmosphere & style 全片洋溢着英式黑色幽默与复古极客的浪漫主义情怀,既有技术宅在实验室争分夺秒极限赶工的紧张热血,也有商海博弈中傲慢狂妄与偏执内耗的滑稽荒诞。辛克莱的神经质、暴躁与超前远见,与柯里克制、务实却又屡屡被激怒的姿态形成了极富张力的对手戏。整部作品以时代挽歌的形式,深刻勾勒出理想主义业余发明家在冷酷商业资本和市场周期面前的幻灭与悲凉,却又在片尾留有一抹对纯粹科技探索的温情敬意。 ## Bulletin - [20:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1221s) 1980年代初,英国爆发家用微机热潮,克莱夫·辛克莱的 Sinclair Research 与克里斯·柯里创立的 Acorn Computers 展开了关于定价、架构与市场标准的宿命对决。 - [40:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2416s) Acorn 团队在短短四天内赶制出 Proton 运行原型机,成功拿下英国广播公司(BBC)计算机识智计划的官方标配合同,促成 BBC Micro 进驻全英学校,年营业额一度突破 9000 万英镑。 - [56:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3381s) 辛克莱强推 99 英镑的 ZX80 及后续彩色机型 ZX Spectrum,引发全国性的廉价家庭电脑与电子游戏狂热,公司估值一度触及 1.36 亿英镑。 - [01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) 因盲目扩产与技术缺陷,两家公司先后在 1984 至 1985 年遭遇断崖式崩盘:Sinclair QL 故障频发、C5 电动车耗尽现金流,Acorn Electron 遭退单且股票停牌,最终英国微机市场被精明的商业整合者 Amstrad 扫荡接盘。 ## Key takeaways - [00:09](https://www.youtube.com/watch?v=XXBxV6-zamM&t=9s) 早期技术天才克莱夫·辛克莱凭借超薄口袋计算器与口袋电视成名,但因黑表(Black Watch)质量灾难被迫接受英国国家企业局(NEB)注资与监管,埋下了反抗体制的种子。 - [02:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=158s) NEB 否决电动汽车研发预算引发辛克莱暴怒,他秘密指派克里斯·柯里打理空壳公司 Science of Cambridge 作为技术避难所,并推出了简陋的 MK14 微型计算机套件。 - [11:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=698s) 柯里主张深耕个人计算机市场,与沉迷于个人电动代步车的辛克莱产生根本理念分歧,被逐出师门后与剑桥博士赫尔曼·豪泽联合创办 Acorn Computers。 - [20:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1221s) 辛克莱立足于极致压缩成本与普及大众的哲学,提出震撼行业的“99 英镑魔术定价”战略,并在短时间内推出仅售 99 镑的极简机型 ZX80。 - [17:53](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1073s) Acorn 吸纳史蒂夫·弗伯与罗杰·威尔逊等剑桥顶尖极客,坚持采用性能更强的 MOS 6502 处理器与实体键盘,推出 Acorn Atom 正面叫阵辛克莱。 - [43:10](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2590s) 面对 BBC 官方教育微机竞标,辛克莱试图联手柯里反垄断并独吞合同,但豪泽施展双簧心理战激发两名天才工程师斗志,在 4 天极限时间内手工焊接完成 Proton 原型机并惊险夺标。 - [52:15](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3135s) 错失官方背书的辛克莱加速推出 ZX Spectrum,以低价与全彩图形向 BBC Micro 宣战;两款机器意外引爆了全英电子游戏狂热,使英国儿童面对屏幕的时长跃居世界第一。 - [01:02:25](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3745s) 在狂热期两家企业发生战略换位:主打教育高端的 Acorn 决定上市并打造廉价机 Electron 向下沉市场渗透;荣获骑士爵位的辛克莱为摆脱“游戏机”污名,执意向上研发高端商务机 Sinclair QL。 - [01:05:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3900s) 过度扩张引发生存灾难:Sinclair QL 因 Microdrive 故障与内存外挂迟迟无法稳定交付,且辛克莱向 C5 电动车挥霍 1200 万英镑;Acorn 则因盲目扩产 Electron 遭遇退单潮与流动资金枯竭。 - [01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) 1984 年底英国微机市场瞬间饱和,以阿兰·休格掌舵的 Amstrad 为代表的实用派低价整合商趁虚而入,给陷入供应链与退货泥潭的本土技术先驱致命一击。 - [01:16:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4604s) 公关战与退货危机让两位创始人彻底决裂并在剑桥酒吧大打出手,随后 Acorn 股票停牌、辛克莱资不抵债,英国微机黄金时代在两败俱伤中落幕。 - [01:18:55](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4735s) 泡沫散去后,辛克莱与柯里在公园长椅重归于好,肯定了英国业余爱好者在小棚子里改变世界的发明家精神;而 Acorn 工程师团队日后开创的 ARM 架构,则在未来移动计算中奠定了世界级基石。 ## Detailed walkthrough ### [00:09](https://www.youtube.com/watch?v=XXBxV6-zamM&t=9s) 远见与技术先锋的辉煌起点 电视纪录片以充满激情的旁白拉开序幕,宣称今晚将展现一幅成功人士的画像——这些人富有想象力、自信、对未来充满信念,并且“永远不接受被拒绝”。在提到几位逆袭创业的典范后,镜头聚焦到了英国电子奇才克莱夫·辛克莱(Clive Sinclair),称他能够在日本人和美国人擅长的领域击败他们。辛克莱面对镜头自信地描绘自己的使命:“我认为我的职责在很大程度上就是预见未来,比如,我预见完全自动化的个人汽车,由内置电池或电网供电,这是一个非常真实的目标。” 从1960年代初开始,辛克莱就接连推出了多项轰动行业的技术突破:微型放大器、个人收音机,以及震惊业界的全球首款超薄口袋计算器(Slimline Pocket Calculator)。他在国外竞争对手以廉价塑料产品泛滥市场之前生产了数十种型号。然而,技术创新的道路并不平坦,随后的数字石英手表(Black Watch)因零部件缺陷导致灾难性的质量危机,将公司推向破产边缘。为了挽救企业并为未来项目筹措资金,辛克莱不得不向政府妥协,将部分股权出售给国家企业局(National Enterprise Board, NEB)。政府注资带来了监管,同时也带来了两方联合推出的重点项目——号称世界首款商业化便携口袋电视(Pocket Television),并在伦敦和美国两地同步发布。 - 关键早期发明:微型放大器、袖珍收音机、世界首款超薄口袋计算器、数字石英手表、口袋电视。 - 政府介入:因石英手表质量灾难面临破产,英国国家企业局(NEB)介入注资换取控制权。 --- ### [02:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=158s) 国家企业局的控制与辛克莱的愤怒爆发 政府对辛克莱激进研发的容忍度很快见底。在一次针锋相对的会议上,NEB 代表果断否决了辛克莱对电动汽车的研发预算,明确表示账目不容乐观,政府无法再拿纳税人的钱去资助所谓的“概念产品”。面对辛克莱的辩解,NEB 代表冷酷地回应:“这里是梦幻乐园吗,克莱夫?我们在这里经营的是一家正规企业,不是游乐场。汽车项目没有更多的研发资金了,我很抱歉,对事不对人。” 被剥夺研发控制权的辛克莱陷入了歇斯底里的愤怒。走出会议室后,他直接对下属咆哮发泄,痛骂身边的每一个人。他对着电话那头怒斥,不在乎什么元件短缺,只想看到机器运转,甚至当众暴怒:“我身边全是一群饭桶!高层全是一帮无能之辈,底层则是连个该死的电话都接不好的废物!”在酒吧里喝着苦啤酒,辛克莱向他的得力助手克里斯·库里(Chris Curry)倒苦水,痛斥那些算计每一分钱的官僚正在摧毁辛克莱雷迪奥尼克斯(Sinclair Radionics)的创新灵魂。他坚信企业的存在就是为了突破界限,绝不能被官僚锁死。 ```mermaid flowchart TD accTitle: NEB and Sinclair Radionics Conflict accDescr: 展现辛克莱雷迪奥尼克斯在国家企业局干预下的控制权矛盾与后续分裂 subgraph GovControl["英国国家企业局 (NEB)"] A["注资近 800 万英镑"] --> B["否决电动汽车研发"] B --> C["口袋电视销量惨淡宣告破产接管"] end subgraph SinclairReaction["克莱夫·辛克莱的反抗"] D["愤怒对抗体制束缚"] --> E["秘密启用空壳公司 Science of Cambridge"] E --> F["指派 Chris Curry 独立运作维持火种"] end C -.->|"最终决裂"| E ``` - 核心矛盾:辛克莱执着于超前概念(电动汽车),而 NEB 强调稳健的财务回报与商业现实。 - 名言引用:辛克莱引用诗人勃朗宁的名句表明心志:“一个人的追求必须超越他的能力所及,否则要天堂何用?” --- ### [05:25](https://www.youtube.com/watch?v=XXBxV6-zamM&t=325s) 偶遇赫尔曼·豪泽与秘密的“避难”计划 在酒吧里,辛克莱高谈阔论自己的发明哲学,强调“实用、简约与优雅”是辛克莱美学不可动摇的三大支柱,并告诫员工必须将优雅置于一切之上。此时,克里斯·库里引荐了他的朋友赫尔曼·豪泽(Hermann Hauser)。当辛克莱得知赫尔曼是奥地利人且正在剑桥大学卡文迪许实验室攻读金属氧化的博士学位后,他流露出未受过大学正规教育的实业家独有的傲慢,出言讥讽:“我们当中有些人没上过大学,克里斯,我们更喜欢现实世界里的真刀真枪;不过我相信看东西生锈肯定也有它的乐趣。” 不久后,辛克莱将克里斯叫到他的劳斯莱斯车内私下谈话。面对 NEB 过去六个月以来的严格控制,辛克莱已无法忍受。他宣布解除克里斯在 Sinclair Radionics 的正式职务,但要求他秘密为自己打理另一家名为“剑桥科学”(Science of Cambridge)的空壳公司,在国王游行街(King's Parade)租下一处办公地点。辛克莱让克里斯拿仓库里积压的计算器芯片搞点小项目,并直言:“当这个斯大林式的怪胎分崩离析时——它肯定会垮的——你所做的一切就是在为我接手铺平道路。你,克里斯,将成为保留火种的人。” --- ### [08:50](https://www.youtube.com/watch?v=XXBxV6-zamM&t=530s) 棋局隐喻与 MK14 微型计算机的诞生 克里斯接手新公司后全身心投入,与赫尔曼密切合作研发微型计算机套件。在与赫尔曼下国际象棋时,克里斯表达了对辛克莱的敬佩,认为他虽然脾气暴躁,但拥有无人能比的信念与忠诚。赫尔曼则借棋局点醒克里斯,质问兵(Pawn)的意义就是替国王卖命,而国际象棋的最终目标是杀死国王:“克里斯,你是一个兵,还是棋盘上更重要的棋子?” 随后,辛克莱前来视察克里斯的成果。克里斯展示了包含 CPU、RAM 芯片、8位数字 LED 显像管和 5V 稳压器的 MK14 简易微处理系统套件,向辛克莱解释用户可以借此学习芯片原理和编程语言,进而催生出对更强大电脑的市场需求。然而,沉浸在宏大构想中的辛克莱对这台满是裸露电线和芯片的简陋电路板极其不屑,认为它根本算不上真正意义上的个人电脑,既丑陋又不符合辛克莱品牌的优雅定位:“这玩意儿可不会让 IBM 吓破胆。这是个丑陋透顶的东西,不过总比没有强。” - 产品原型:MK14 微型计算机套件,面向电子极客和业余爱好者。 - 硬件构成:微处理器芯片、RAM 内存芯片、8位 LED 显示屏、5伏稳压器。 --- ### [11:38](https://www.youtube.com/watch?v=XXBxV6-zamM&t=698s) 破产清算、理念决裂与分道扬镳 口袋电视的惨淡销量成为了压垮骆驼的最后一根稻草。在 NEB 会议上,面对辛克莱要求追加投资与时间的申诉,政府代表直接摊牌,指出国家已经为 Sinclair Radionics 砸进去了近 800 万英镑却血本无归。NEB 宣布不再挽救整个公司,而是正式引入接管清算人(Receivers),将公司拆分出售。辛克莱虽然失去了计算器和测量仪器业务,但他仍保住了便携电视和电动汽车的设计权。 摆脱 NEB 束缚的辛克莱兴致勃勃地准备全面接手“剑桥科学”,重整旗鼓。但在家中举行的庆功宴上,克里斯·库里正式提出希望将业务重心放在全新升级的微型计算机上,而不是继续执着于昂贵难产的汽车项目。辛克莱不仅嘲笑这只是业余爱好者的玩具,还怀疑克里斯是受到了“普鲁士朋友”赫尔曼的唆使。克里斯按捺不住,直言辛克莱沉迷的电动汽车项目在现实面前根本行不通。被触碰逆鳞的辛克莱当场雷霆大怒,咆哮着将克里斯赶出了自己的家门:“看在上帝的份上,克莱夫,看看那辆车!”克里斯的这句质疑直接引来了辛克莱的绝情怒吼:“滚出我该死的房子!滚出去!” --- ### [14:52](https://www.youtube.com/watch?v=XXBxV6-zamM&t=892s) 创立 Acorn Computers 与获得第一笔贷款 被逐出师门的克里斯一度陷入恐慌和自责,但赫尔曼坚定地支持他,指出克里斯尝到了自己做主的滋味,已经不可能再甘心回去当一个当下属的兵。赫尔曼的父亲原本希望他回奥地利继承家族的葡萄酒庄,但赫尔曼直言受不了自家的酒,宁愿留在剑桥与克里斯合伙进军计算机市场。 最终,克里斯从辛克莱那里拿到了一笔象征遣散费性质的支票(“按照美国人的说法,这是一笔黄金降落伞”)。紧接着,克里斯和赫尔曼一同来到银行申请创业贷款。保守的英国银行经理对“计算机”这种听起来如同科幻小说般的业务半信半疑,但在询问赫尔曼的背景、得知他是剑桥大学的博士生(且赫尔曼顺手指向窗外标志性的学院建筑)后,经理的态度立刻发生了一百八十度的大转弯,顺利批准了 10,000 英镑的贷款。克里斯·库里与赫尔曼·豪泽的全新事业(Acorn Computers)就此正式启航,与辛克莱的宿命对决全面拉开序幕。 - 资金起步:克里斯获得遣散费,随后凭借赫尔曼的剑桥学者光环在银行顺利获得 10,000 英镑启动贷款。 - 核心分歧点:辛克莱坚持开发电视与电动汽车;克里斯与赫尔曼则押注家用微型计算机的爆发。 ### [17:53](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1073s) 剑桥的秘密武器与 Acorn 的天才工程师们 在剑桥,商业成功的秘诀在于善用身边的资源,而这里最不缺的就是顶尖的技术头脑——剑桥处理器组(Cambridge Processor Group)。这群年轻人把制造计算机系统纯粹当作乐趣,也成了克里斯·柯里(Chris Curry)和赫尔曼·豪瑟(Hermann Hauser)眼中不可多得的“秘密武器”。克里斯和赫尔曼亲自拜访了这群年轻奇才,其中就包括正在攻读博士的史蒂夫·弗伯(Steve Furber),以及刚刚在暑期为哈罗盖特(Harrogate)一家农场设计并编写了自动化母牛喂食器程序的罗杰·威尔逊(Roger Wilson)。 ```mermaid flowchart TD accTitle: Acorn与Sinclair在个人电脑市场的竞争格局 accDescr: 展示Acorn与Sinclair针对家用电脑的技术路线、产品策略与BBC竞选冲突 subgraph ACORN["Acorn Computers (柯里 & 豪瑟)"] A1["招募天才技术力量<br/>(Steve Furber & Roger Wilson)"] A2["技术路线: MOS 6502 处理器<br/>配备完整键盘与内置汇编器"] A3["推出产品: Acorn Atom<br/>(2K RAM / 8K ROM)"] end subgraph SINCLAIR["Sinclair Computers (克莱夫·辛克莱)"] S1["确立超低价核心战略<br/>“魔术定价” 99 英镑"] S2["抢先上市: Sinclair ZX80<br/>(Z80 处理器 / 1K RAM / 廉价薄膜键盘)"] S3["后续迭代: 秘密研发 ZX81<br/>解决屏幕闪烁与扩展卡松动"] end subgraph CONFLICT["转折点: BBC 计算机识智计划"] B1["BBC 寻求旗舰教学电脑配合电视节目<br/>原定热门: Newbury Laboratories 的 NewBrain"] B2["克莱夫邀约柯里午餐表面联手<br/>实则企图独吞 BBC 认证合同"] end A1 --> A2 --> A3 S1 --> S2 --> S3 A3 --> B1 S3 --> B1 B1 --> B2 ``` 与此同时,克莱夫·辛克莱(Clive Sinclair)正坐在办公室里翻阅成堆的计算机行业杂志。面对市场上动辄接近 2000 英镑的微型计算机,克莱夫深感价格高得荒谬,普通家庭根本无法企及。在他看来,微型电脑不应只是实验室或专业机构的昂贵玩物,一场颠覆性的大众普及革命正在酝酿之中。 - 史蒂夫·弗伯(Steve Furber)与罗杰·威尔逊(Roger Wilson)被克里斯·柯里拉拢进入早期 Acorn 团队。 - 罗杰·威尔逊在大学暑假期间独立为一家农场开发了电脑控制的母牛喂食设备。 - 当时的专业级计算机售价普遍接近 2000 英镑,对普通家庭和年轻人而言属于不可承受的奢侈品。 --- ### [20:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1221s) 99 英镑的狂想:克莱夫·辛克莱的平民电脑愿景 在一次轻松的下午茶聚会中,克里斯·柯里和他的技术骨干们回顾起辛克莱早期的音响套件。有人回忆起小时候攒钱买克莱夫的 Hi-Fi 套件,虽然哑光黑的外观非常漂亮,但系统总是出故障;大家一致决定,Acorn 的新架构必须选用 MOS 6502 处理器,并彻底告别简陋的裸板散件形式,配备真正的模具成型键盘与内置汇编器。克里斯向团队承诺,新公司的产品将完全由工程师主导。 另一边,克莱夫·辛克莱召集手下宣布成立全新的独立公司——辛克莱计算机公司(Sinclair Computers),并由奈杰尔·瑟尔(Nigel Searle)挂帅。克莱夫激情澎湃地重申了他的商业哲学:抢占市场先机,在人们意识到自己想要什么之前,就把产品推到他们面前。虽然 MK14 取得了一定成功,但克莱夫的野心远不止于小众极客。他当场驳斥了行业杂志关于“个人电脑将在五年内降至 100 英镑”的保守预测: > “胡说八道,先生们,我们要在几个月内实现这一目标。价格是关键,无论发生什么,我都想要一台售价为 99 英镑这一神奇数字的电脑。”(“Poppycock because gentlemen, we are going to achieve that in a matter of months. Price is the key, whatever happens I want a computer that we can sell for the magic sum of £99.” —— 克莱夫·辛克莱) 克莱夫坚信,只要价格压到 99 英镑,即便平民百姓完全不知道买来能做什么,也绝对会争相抢购。他要求工程师们想尽一切办法压缩成本,“去求、去借、去偷元器件”,并亲自敲定了极简紧凑的外壳工业设计。 - 克莱夫创立 Sinclair Computers,宣布进军平民个人计算机市场。 - 确立了震撼业界的 99 英镑“魔术定价”目标。 - Acorn 团队确定选用 6502 芯片,并坚持配备实体模具键盘和内置系统语言。 --- ### [23:05](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1385s) ZX80 抢滩登陆:BBC 报道与 Acorn 的技术解剖 克里斯·柯里原本满怀信心地认为,凭借自己组建的梦幻工程师阵容,Acorn 的进度绝对远远领先于老东家。然而现实却给了他当头一棒:BBC 财经栏目《金钱计划》(The Money Program)播出了克莱夫·辛克莱的专题报道。辛克莱仅耗时 9 个月便开发出了突破性的 ZX80 计算机,并于当年 3 月正式通过邮购发售。这台仅售 99 英镑的机器重量只有 12 盎司,尺寸为 9×7 英寸,用户只需接上普通的家用电视机和廉价磁带录音机便能运行。 Acorn 团队迅速搞来了一台 ZX80 进行拆解与逆向分析。罗杰·威尔逊在试用其薄膜键盘时讽刺道,这感觉就像“戴着一副园艺手套在摸盲文”。尽管如此,团队不得不承认克莱夫在极致节省成本方面的天才构思: | 评估维度 | Sinclair ZX80 | Acorn 团队技术评估与应对方向 | |:--- |:--- |:--- | | **中央处理器** | Zilog Z80A 处理器 | 架构受限但成本低;Acorn 坚持使用更强大的 MOS 6502 | | **内存配置** | 1KB RAM,超大专用 ROM | 内存极小;Acorn 规划搭载 2KB 甚至更大内存 | | **输入设备** | 一体化平板薄膜键盘(手感极差) | 规划采用真正行程的实体模具键盘 | | **工业与电路设计** | 极致压缩元件数量,巧妙利用软件生成视频信号 | 承认“虽然做得极其廉价,但确实非常聪明” | | **市场影响** | 售价低于 100 英镑的破局之作 | 克里斯感叹“魔鬼已经被放出了瓶子,他抢先了一步” | 面对克里斯对辛克莱抢占先机的沮丧,赫尔曼·豪瑟用扑克作比喻安慰克里斯,认为先出牌的克莱夫是在亮底牌,如果他是在虚张声势,Acorn 正好可以寻找反击的王牌。 > “我知道,但魔鬼已经从瓶子里放出来了,他成功了,他抢先了一步。这是一台售价不到一百镑的实用电脑,简直绝了,他把我们甩在了身后。”(“I know, but the genie is out of the bottle. He's done it, he's got there first. It's a working computer for less than a ton. It's brilliant. He's got a clear run on us.” —— 克里斯·柯里) --- ### [25:51](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1551s) 隔空交火:Acorn Atom 叫阵与蓝丁胶“神技” 克莱夫并没有在 ZX80 的胜利中止步,他指示吉姆·韦斯特伍德(Jim Westwood)抓紧研发下一代机型 ZX81,务必解决屏幕在处理按键输入时频繁闪烁的通病,并打听克里斯·柯里的动向。不久后,Acorn 正式推出了抗衡产品——Acorn Atom。克里斯在发布会上直言不讳地将矛头对准辛克莱,宣传 Atom 配备了 2K RAM(两倍于 ZX80)和 8K ROM,以及一块绝不会敲出关节炎的真正键盘,称其为“严肃电脑用户期待已久的产品”。 面对媒体关于他处处针对前老板的质问,克里斯坚称这绝非个人恩怨,纯粹是产品优劣的问题。随后,克莱夫在接受《Sinclair User》等专业杂志采访时毫不留情地予以还击。他指责行业内许多没有商业头脑的小公司在“放风筝”——大肆宣扬根本没准备好的半成品。在采访中,记者尖锐地提到了辛克莱外接 RAM Pack 内存扩展包接触不良、极易脱落的硬件硬伤,克莱夫却泰然自若地给出了一套极富讽刺意味的官方解决方案: > “我们已经意识到了这个问题。我们的工程师已经研究过了,据我所知,使用一块大约四季豆大小的蓝丁胶(Blu-Tack)就能解决这个问题。”(“We are aware of this issue. Our engineers have looked into it and I am informed that the use of a piece of Blu-Tack about the size of a runner bean will resolve the problem.” —— 克莱夫·辛克莱) 为了防止被竞争对手超越,克莱夫在公司内下达了最高密级封口令,严禁泄露 ZX81 的任何研发进展,全力以赴要在市场上彻底抹杀所有对手。 - Acorn Atom 参数:2KB RAM、8K ROM、完整行程键盘。 - ZX80 外挂 16K 内存扩展包存在严重的物理接口松动问题,克莱夫建议用户用“四季豆大小”的蓝丁胶粘贴固定。 - 克莱夫向全体员工发布保密备忘录,将 ZX81 列为公司绝密项目。 --- ### [30:51](https://www.youtube.com/watch?v=XXBxV6-zamM&t=1851s) BBC 识智计划风暴与虚情假意的午餐会面 英国广播公司(BBC)宣布了一项雄心勃勃的宏图大计:制作一档计算机科普电视节目,并在全英国每所学校推广一台官方微型计算机,以使英国成为世界上计算机普及率最高的国家。对于任何一家计算机制造商而言,这无异于历史上规模最大的免费广告和点石成金的特许权。然而业内消息称,BBC 已经有了内定首选机型——纽伯里实验室(Newbury Laboratories)开发的“NewBrain”。克里斯正与团队感叹这台机器根本不适合教学时,前台转来了一个出人意料的电话,来电者正是克莱夫·辛克莱。 克莱夫将克里斯约在了一家极具传统英式风格的餐厅见面,并自作主张为克里斯点了一份“暖胃又有营养”的牛尾汤。一番唇枪舌剑的寒暄与试探后,克莱夫终于切入正题,痛斥 BBC 的做法是对其非商业特许状的公然践踏,赋予了 NewBrain 极其不公平的垄断优势: > “至少这应该是一场公开竞争的合同竞标。至少这样才算公平,特别是对像你们这样的小公司而言。”(“At the very least it should be an open competition for the contract. At the very least. It seems only fair, especially for smaller companies like yours.” —— 克莱夫·辛克莱) 克莱夫道貌岸然地提出两人应共同致信 BBC 提出抗议,联手维护剑桥作为计算机产业中心的地位,并声称这是“为了大局与正义”。然而克里斯回到公司后瞬间看穿了克莱夫的险恶用心:由于 BBC 要求机器在几周内随节目播出同步就绪,根本没时间搞耗时漫长的大规模公开竞标;克莱夫表面上是呼吁公平竞争,实则自认为能稳稳接盘,企图借克里斯的手除掉 NewBrain,然后凭借辛克莱的规模一口吞下 BBC 的整块大蛋糕。一旦辛克莱拿下 BBC 官方电脑合同,全英国的微机市场将被他彻底垄断,Acorn 等小公司将万劫不复。识破圈套的克里斯当即下定决心:Acorn 绝不做垫脚石,必须全力加入这场争夺战。 - BBC 推出“计算机识智计划”(Computer Literacy Project),计划通过电视节目带动微型机进入全英校园。 - BBC 最初属意 Newbury Laboratories 开发的 NewBrain 架构。 - 克莱夫以“反垄断、促公平”为由游说克里斯联名致信抗议,实则企图独吞 BBC 认证合同。 - 克里斯看穿辛克莱意图,决定带领 Acorn 全面参与争夺 BBC 微机项目。 ### [35:52](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2152s) 数量与质量的较量,以及 BBC 计算机项目的诱惑 Chris Curry 与团队讨论当前的竞争格局。克里指出,Clive Sinclair 拥有巨大的制造优势,其工厂每周生产多达 276 台电脑,平均每月出货 8,996 台。然而,Curry 坚信 Acorn 的 Atom 电脑在性能上远胜对手,并直言:“数量是他的优势,质量是我们的;我们只需要让 BBC 相信他们需要我们的东西。”与此同时,Curry 也敏锐地预判 Sinclair 绝不会放过英国广播公司(BBC)计算机素养项目这块肥肉。 ```mermaid flowchart LR accTitle: BBC Micro Contract Bidding Contest accDescr: A diagram showing the competitors vying for the BBC Computer Literacy Project contract. subgraph Competitors["竞标竞争者"] A["Sinclair Research<br/>(产量优势 / 坚持自身极简方案)"] B["Acorn Computers<br/>(性能与架构过硬 / 积极配合 BBC 标准)"] C["Newbury Laboratories<br/>(NewBrain,原定首选后退出)"] D["Dragon / Oric / Camputers<br/>(其他备选厂商)"] end subgraph Target["BBC 计算机素养项目"] BBC["BBC 官方规格标准<br/>(全英学校普及计划)"] end A -.->|"傲慢拒绝改动规格"| BBC B -->|"4天极限赶工原型机"| BBC C -.->|"研发不及,退出竞争"| BBC D -.->|"提交方案"| BBC ``` 在 Sinclair 阵营中,Clive Sinclair 对 BBC 的官僚作风不屑一顾。当助手提醒 BBC 的需求规格与他们正在研发的机型截然不同时,Sinclair 傲慢地反驳道:“我们会告诉他们他们想要什么,而不是倒过来。一台买得起但优雅的机器,带几个基本功能,就像我们正在开发的那样;我们才是计算机专家,他们还是老老实实去拍《神秘博士》和《妈妈在身边》吧。”他认定,一旦 Newbury 实验室的 NewBrain 项目泡汤,BBC 最终只能哭着回来求他。 - Sinclair Research 出货数据:平均每周 276 台,每月 8,996 台。 - Sinclair 的产品逻辑:坚持极简主义与低成本,认为客户无需复杂功能。 - Newbury Laboratories 的进展受阻成为全剧关键转折点。 ### [37:33](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2253s) 门萨演讲与微型化的执念 在剑桥大学的聚会上,Acorn 凭借 5 万英镑的亮眼业绩让投资人和学校倍感自豪。而在门萨俱乐部(Mensa),Clive Sinclair 正以新任主席的身份发表演讲,向台下自诩智商超群的会员们宣布:“我很自豪能担任这个由志同道合者组成的组织的会长——在这里,聪明意味着身处朋友之中。” 演讲结束后,几名女会员(Susan、Mindy 和 Barbara)围上前奉承,惊叹他居然能同时推进掌上电视、家用电脑以及他最引以为傲的个人电动车项目。一名会员询问他此前声称能将“全人类有史以来所有书籍装进方糖大小的机器”是否当真,Sinclair 热情洋溢地解释道:“将物品尺寸缩小,使其更高效、更便捷——这正是发生在我所做的一切的核心所在。”不过女宾们在离开前却揶揄道,偶尔能碰到点“大东西”也不错。 ### [40:16](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2416s) Newbury 退出引发的四天原型机赌局 Curry 不断致电 BBC 争取接洽机会,竭力推介 Acorn 的机器。在电话沟通中,他意外得知 Newbury 已经正式退出竞标。几乎在同一时刻,Sinclair 也从助理处获知此消息。BBC 不仅向 Sinclair 发出方案征集邀请,还同时联系了 Dragon、Oric、Camputers 以及 Acorn。Sinclair 怒不可遏,立刻致电 Curry,暗讽 Curry 宛如毒蛇利齿般狡诈,但也讥笑 Acorn 根本没有准备好的原型机,断定他们会在 BBC 面前出丑。 Curry 挂断电话后面临绝境:BBC 要求在周五上午看到一台完全符合其严苛技术规格的运转原型机,而此时距离周五仅剩短短 4 天。Acorn 的新机器(代号 Proton)在硬件上几乎只存在于图纸中,关键工程师 Steve Furber 与 Roger Wilson 也认为这绝无可能。 - 获得 BBC 竞标邀请的厂商:Sinclair、Acorn、Dragon、Oric、Camputers。 - 交付时限:仅剩 4 天(周五早晨)。 ### [43:10](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2590s) Hermann Hauser 的心理战术与极限赶工 面对工程师的抵触情绪,Acorn 联合创始人 Hermann Hauser 施展了一手精妙的双簧激将法。他先给 Roger Wilson 打电话询问能否在一周内改造出符合 BBC 规格的样机,Roger 直言不可能;随后 Hauser 立刻拨通 Steve Furber 的电话,故作惊讶地撒谎称:“Roger 跟我说,他觉得花几天时间完全可行。是的,他似乎很有信心,但我会转告他你不同意。”Steve 顿时被激起了好胜心。接着 Hauser 再次打回给 Roger,谎称 Steve 极其自信且认为完全办得到。被挑起斗志的两位顶尖极客双双中计,答应次日一早进实验室开工。 在随后昏天暗地的 4 天 3 夜里,Roger 与 Steve 带领团队几乎不眠不休地工作:重新布局键盘走线、手工焊接底板。整台机器有多达 3,000 个焊点,一旦接错任何一根导线整机便彻底报废。Curry 和 Hauser 则在一旁不断端茶倒水、清扫垃圾并提供后勤支援。 ### [48:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=2920s) 惊险演示:剪断“脐带”的瞬间 周五早晨,BBC 的考察团已经步入 Acorn 办公楼,而地下室的原型机却依然黑屏无法启动,似乎存在接触不良。为了争取时间,Curry 故意在大楼里带考察团绕路,装作走错房门、在楼梯间兜圈子拖延数分钟。 与此同时在实验室里,Roger 和 Steve 紧张地排查时钟故障。Steve 突然察觉他们连在开发机上的一根线缆可能造成了内部时钟倾斜(skew)。但这根线同时也是原型机的备用生命支持线路,一旦切断可能直接烧毁或彻底失灵。在千钧一发之际,Roger 喊道:“在出生的那一刻,如果孩子要活下去,就必须剪断脐带!”随后果断剪断飞线。当 Curry 满头大汗推门引进 BBC 官员时,屏幕应声点亮,BBC Micro 原型机完美运行。 ### [51:15](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3075s) BBC Micro 中选与 Sinclair 的全面宣战 在 Sinclair Research 办公室,Clive Sinclair 焦躁地等待 BBC 的最终消息,甚至对秘书放言不接听除 BBC 外的任何电话。然而电话接通后,传来的却是 Acorn 中选的噩耗。Sinclair 当场失态,破口大骂。 不久后,英国政府部长在电视新闻中正式宣布,政府全力支持 BBC 计算机素养项目(BBC Computer Literacy Project),并将 BBC Micro 作为全英“一校一机”计划的核心采购设备,而 Acorn 收到的订单量瞬间达到预期的两倍。 面对 Acorn 的巨大胜利,Sinclair 怒火中烧。尽管公司的 ZX81 销量极其火爆、年营业额预计突破 3,000 万英镑,Sinclair 仍决意与 Acorn 决一死战。他痛骂道:“这台新 BBC Micro 看起来就像是一个瞎眼的保加利亚砌砖工发明的!下一台电脑必须能做到他们能做的一切,甚至更多,而且价格必须只有他们的一半!” Sinclair 下令将仍在开发中的 ZX Spectrum 强行提前推向市场,以超低定价与全彩图形向 BBC Micro 宣战: | 对比维度 | Acorn (BBC Micro) | Sinclair (ZX Spectrum) | |:--- |:--- |:--- | | **官方背书** | BBC 计算机素养项目专属机型、全英中小学校标配 | 独立面向大众消费市场 | | **设计定位** | 功能完整、扩展性强、坚固的专业教育/商用计算机 | 极致小巧、超低成本、面向普通家庭的娱乐/编程电脑 | | **主要规格** | 满足 BBC 严格定制标准(含网络、接口、高规格硬件) | 最高达 48KB RAM、高分辨率、内置声音、8 色色彩输出 | | **市场价格** | 售价高昂(约 £235 - £399) | 起售价仅为 **£125** | ### [55:13](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3313s) 电视浪潮与计算机时代的来临 BBC 的计算机素养节目《The Computer Programme》如期开播。主持人 Ian McNaught-Davis 在镜头前向全英国观众展示现代化办公室的演变,现场演示用打字机、纸质文件与计算机数据处理的区别。 屏幕上演示着正在输入的 BASIC 代码: ```basic 20 PRINT "WHAT IS YOUR WORD?" 30 INPUT WORD$ ``` 计算机不再是象牙塔中的神秘机器,随着 BBC Micro 与 ZX Spectrum 的全面碰撞,英国的微型计算机时代正式拉开帷幕。 ### [56:21](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3381s) 英国微机狂热与游戏热潮的爆发 随着英国工业部大张旗鼓地推行耗资数百万英镑的“学校微机计划”(Micros in Schools),计算机浪潮席卷了英伦三岛。全英每一所中学和近半数小学都配备了至少一台微型电脑,使英国在这一领域遥遥领先于全球。货架上摆满了各种品牌——Commodore PET、Apple、Acorn、Tangerine 甚至 NewBrain。Acorn 凭借 BBC Micro 的辉煌战果,在短短六年内从一家名不见经传的小作坊,一跃成为年营业额超过 9000 万英镑的跨国科技巨头。 与此同时,家庭电脑的实际用途迅速偏离了早期倡导的技术启蒙与严肃计算。尽管业界对外宣扬家用电脑能处理家庭财务、取代日常购物甚至改变世界,但现实中引爆全英家庭的却是《矿工马尼克》(*Manic Miner*)、《饥饿的霍勒斯》(*Hungry Horace*)和《查克蛋》(*Chucky Egg*)等风靡一时的游戏。英国儿童面对屏幕的时间跃居世界第一,辛克莱公司(Sinclair Research)的 ZX Spectrum 更是卖出了数十万台。面对公众对电脑“是否只是用来玩游戏”的质疑,玩家和店员给出的坦白答案打破了所有严肃包装。 - 普及规模:全英所有公立中学与将近一半的小学均已配置微机,电脑成为校园和家庭的标配。 - 产业增长:Acorn 电脑公司的年营业额飙升突破 9000 万英镑。 - 文化现象:电脑游戏成为全国性狂热,电视调查显示孩子玩电脑的时间达到全球之最,而 Spectrum 几乎成为低成本游戏机的代名词。 --- ### [59:31](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3571s) 产能瓶颈与资本狂欢:Acorn 筹划上市 在供不应求的市场风口下,Acorn 内部面临着严重的产能与扩张压力。电话铃声此起彼伏,零售商与用户的订单如雪片般飞来,现有员工和生产线完全无法负荷如此巨大的需求。克里斯·柯里(Chris Curry)与赫尔曼·豪瑟(Hermann Hauser)商讨如何应对这一局面,一致认为要想维持几何级数般的扩张,必须注入巨额资本。柯里毫不犹豫地提出将公司推向公开市场上市: > “A share issue. We float the company. It's computers, it's cutting-edge technology, the City'll love us. Come on, what can go wrong?” 在他看来,伦敦金融城对前沿科技与微机革命正处于极度狂热之中,上市募资不仅能解决资金短缺,更能将 Acorn 推向更宏大的舞台。 ```mermaid flowchart TD accTitle: Acorn Expansion and Capital Strategy accDescr: Acorn面对市场供不应求的产能危机,决定通过公开发行股票上市来融资,并将资金投入低成本机型研发与扩产。 subgraph MarketDemand ["市场激增与产能短缺"] A["订单雪崩式增长"] --> B["现有生产线负荷过载"] end subgraph Financing ["资本市场运作"] B --> C["策划公开上市 (Float the Company)"] C --> D["从伦敦金融城吸纳巨量资金"] end subgraph Execution ["产品线向下渗透"] D --> E["打造精简版机器:Acorn Electron"] E --> F["压低价格直接正面阻击 ZX Spectrum"] end ``` --- ### [01:02:25](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3745s) 宿敌的换位战略与克莱夫·辛克莱封爵 在零售终端,店员向顾客展示 ZX Spectrum 笨拙复杂的换色操作,而顾客却只关心能不能玩游戏;与此同时,专程寻找 BBC Micro 游戏软件的顾客也络绎不绝,微机彻底沦为娱乐载体的现实让克莱夫·辛克莱(Clive Sinclair)倍感愤怒。他轻蔑地将家用电脑热潮斥为一种“转瞬即逝的流行狂热”,对人们寄托在电脑身上的救世幻想嗤之以鼻。两位昔日搭档此时却作出了耐人寻味的战略互换: 克里斯·柯里决定拿上市融来的资金打造一款精简版 BBC Micro——Acorn Electron。通过削减多余接口、大幅拉低售价并实行大规模量产,Acorn 准备撕下“体制内高贵机器”的标签,直接“向下沉市场进军”,在主流大众家庭市场正面绞杀辛克莱的 ZX Spectrum。柯里直言市场竞争日益严峻,每周都有新的竞品推出,唯有不断蚕食份额才能生存。 反观辛克莱公司,估值已高达 1.36 亿英镑,但克莱夫·辛克莱却无法忍受自己被钉在游戏产业的耻辱柱上。管理层建议顺应市场潮流,投入更多资金开发游戏周边与专有软件(如畅销的 Microdrive 微型磁带机),甚至 WH Smith 刚刚意向订购了 12 万台设备,但辛克莱严词拒绝,咆哮道: > “Games, games, everywhere I go, games! This is what my lifetime of achievement has been reduced to? Clive Sinclair, the man who brought you Jet Set fucking Willy!” 他极度反感外界传闻甚至有游戏专门讽刺他苦求爵位,坚称自己的公司必须推进严肃尖端的技术革新。辛克莱决定逆向“向上走”,立项开发面向办公室和教育商务的全新高端微机——Sinclair QL(Quantum Leap,意为“量子飞跃”),配备全新操作系统、全功能键盘和商务套件,并下令 3 个月内必须发布。就在内部争执不下时,秘书送来一份公文,正式宣告克莱夫·辛克莱因科技贡献荣获英国皇家骑士爵位。 - 战略逆转:Acorn(原主打高端教育)推出廉价机 Electron 向低端进攻;Sinclair(原主打平民低价)推出 QL 向高端商务办公突围。 - 公司估值:此时 Sinclair Research 的账面估值已达 1.36 亿英镑。 - 历史时刻:克莱夫·辛克莱正式受封爵士(Sir Clive Sinclair)。 --- ### [01:05:00](https://www.youtube.com/watch?v=XXBxV6-zamM&t=3900s) 盲目大跃进:QL 的谎言与 Electron 的盲目压货 受封爵位后,克莱夫·辛克莱爵士风光无限地举行了 QL 发布会。他向媒体与业界极尽吹嘘之能事,盛赞这款搭载全新多任务操作系统 SuperBASIC、内置 Microdrive 磁带存储和革命性键盘的机器是“辛克莱风格的纯粹专业力量”。在全场屏息之中,他公布了颠覆商务机市场的震撼低价——仅仅 399 英镑,并当场许下致命承诺: > “The future is here, and it's ready to ship in 28 days.” 然而在幕后,QL 的研发根本就是一场灾难。首席计算机工程师奈杰尔·瑟尔(Nigel Searle)焦头烂额:Microdrive 故障频发,系统根本不稳定,甚至连扩展内存都裸露悬挂在塑料机壳外面。承诺的 28 天交货期转眼过去了 60 天,愤怒的预订用户把咨询电话打到爆,辛克莱却固执地拒绝推迟广告宣传,反而要求工程师硬着头皮顶上。同时,辛克莱私下对自己的 C5 电动车项目走火入魔,不顾研发人员关于电机过载和电池续航极度匮乏的警告,从金库中挥霍了 1200 万英镑执意追加投资。 在 Acorn 一方,同样沉浸在虚幻的乐观中。WH Smith 零售商正式确认了 12 万台 Electron 的巨额订单。当赫尔曼·豪瑟提醒市场可能已经见顶、质问是否真的要把生产线开到极限时,被巨大胜利冲昏头脑的克里斯·柯里反驳道,仅仅一家零售商就敢订购 12 万台,市场绝不可能见顶。Acorn 决定马力全开,全线扩大生产。 ```mermaid flowchart LR accTitle: Sinclair and Acorn Overexpansion Crises accDescr: 展现辛克莱因虚假承诺与硬件缺陷导致QL难产,以及Acorn盲目扩产导致库存危机的双重失控局面。 subgraph SinclairCrisis ["Sinclair 的 QL 与资金泥潭"] S1["发布会许诺 28 天内出货"] --> S2["Microdrive 损坏 / 内存外挂 / 系统崩溃"] S2 --> S3["超期 60 天未交付,退款电话不断"] S4["C5 电动车消耗 1200 万英镑现金"] end subgraph AcornCrisis ["Acorn 的非理性生产扩充"] A1["WH Smith 签署 12 万台订单"] --> A2["忽视市场见顶信号,满负荷生产"] A2 --> A3["海量压货与庞大员工薪酬压力"] end ``` --- ### [01:08:40](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4120s) 泡沫碎裂:1985 年英国微机大崩盘 盛宴在 1984 年底戛然而止。英国微机市场呈现出灾难性的断崖式下跌:1983 年圣诞节时,全英每个孩子都渴望拥有一台 Spectrum;而到了 1984 年圣诞节,几乎所有想要电脑的孩子都已经拥有了一台,市场在极短时间内彻底饱和。全英曾一度涌现出近 600 家微机厂商,残酷的“适者生存”法则让极度碎片化的市场开始大洗牌。 两家领头羊双双跌入深渊: 1. **Sinclair QL 惨败**:这台标榜专业严肃的高端机因无休止的技术故障与生产延期彻底砸了招牌,在商用市场颗粒无收,被迫在发售不久后宣布价格腰斩 50%(降至不足 200 英镑清仓)。 2. **学校采购红利见顶**:曾将 Acorn 从两人团队推上 9300 万英镑年营业额巅峰的校园补贴采购计划步入尾声,学校市场不再有大规模新增采购。 3. **零售退货与渠道积压**:Acorn 为 Christmas 季盲目赶制的海量 Electron 积压在仓库。零售商严格执行“按需进货,卖不掉就退回”的代销机制,庞大的物料与薪酬支出瞬间抽空了现金流。 4. **外部强敌 Amstrad 的崛起**:由阿兰·休格(Alan Sugar)掌舵的 Amstrad 以务实精明的商人姿态切入,公开嘲弄 Sinclair 和 Acorn 不过是“一群把几块电子元器件塞进塑料盒里的前大学毕业生”,其平价兼顾实用的大众机型给摇摇欲坠的英国本土微机业补上了致命一刀。 进入 1985 年,曾经引领全球个人电脑风潮的英国两大巨头,已不再是角逐谁主沉浮,而是陷入了一场在行业全面崩塌中竭力避免破产清算的残酷生存绝搏。 ### [01:11:04](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4264s) 交付延误、质量危机与狂热宣传 Acorn 与 Sinclair 两家公司在消费电子热潮退去前夕双双陷入供应链与销售泥潭。在 Acorn 方面,零售商对 Acorn Electron 的需求早已错过黄金期——零售连锁店 WHSmith 早在三个月前就急需货源,如今却积压如山;而针对 WHSmith 下订的 120,000 台 Electron,Chris Curry 被质疑当初是否拿到了具有法律效力的书面订单。与此同时,市面上真正畅销的是 CD 播放机等全新潮流数码产品。在 Sinclair Research 方面,情况同样极其严峻:用户为购买 Sinclair QL 苦等了三个月,然而即便送达用户手中的机器也故障频频、根本无法正常开机运行。 面对手下主管 Nigel Searle 暂停广告的理性劝告,Clive Sinclair 执拗拒绝,断言:“People trust Sinclair, they trust me. If they don't work, give them another one that does.”(“人们信任 Sinclair,他们信任我。如果机器坏了,就给他们换一台能用的。”)他坚信高强度的广告攻势能扭转乾坤,并恶狠狠地扬言如果 Chris 想用那台“丑陋的垃圾”抢夺 Spectrum 的市场,自己必定要在他自己的领地上将其彻底击垮。 ```mermaid flowchart TD accTitle: 市场危机与两败俱伤 accDescr: 展示 Sinclair 与 Acorn 在产品质量、销售与广告上的冲突过程 subgraph Sinclair["Sinclair Research 危机"] S1["QL 计算机延误 3 个月交付"] --> S2["已交付产品故障率极高"] S2 --> S3["Clive 执意砸钱打商业广告"] end subgraph Acorn["Acorn Computers 危机"] A1["Electron 错失 3 个月最佳销售期"] --> A2["WHSmith、Harrods、Dixons 撤单退货"] A2 --> A3["存货积压,供应商逼债"] end Sinclair -->|"争夺家庭微机市场"| Conflict["酒吧激烈冲突与市场崩盘"] Acorn -->|"针锋相对广告攻击"| Conflict ``` - WHSmith 曾下订 120,000 台 Acorn Electron,但交货严重滞后。 - Sinclair QL 在经历了长达三个月的延迟交付后,首批送达客户的产品大量无法正常工作。 - Clive 拍板投入重金制作 Sinclair QL 电视广告,拍摄甚至反复到了第 17 次。 --- ### [01:12:04](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4324s) 渠道退单与库房惨淡的圣诞前夕 Acorn 面临零售巨头 Harrods 以及 Dixons 相继取消或缩减 Electron 订单的巨大威胁。面对供应商络绎不绝的催款,Hermann Hauser 提出变卖库存或削减高昂的电视广告预算以解燃眉之急,但遭到了 Chris Curry 的断然拒绝。Chris 坚称电视广告是生存命脉,Acorn 必须像 IBM 和 Commodore 那样大打广告,广告预算一分钱也不能挪用。电视广告屏幕上正反复播放着售价仅 99 英镑的 Acorn Electron 宣传片,宣传它使用的是与英国绝大多数学童在校学习相同的“BBC BASIC”语言,号召孩子们“把所学教给父母”。 然而现实却无比萧条。深冬的库房里堆满了无人问津的机器箱子。秘书 Valerie 为加班的 Chris 送来简单的食物充饥。谈到圣诞愿望,Valerie 笑着说想要一台市面上很难抢到的 CD 播放机,而筋疲力尽的 Chris 苦涩地表示自己只想要一个“空荡荡的仓库”。两人追忆起创业初期艰苦却充满纯粹激情的岁月,不由得感叹昔日创业的美好已一去不返。 - Acorn Electron 电视广告主打 99 英镑低售价,以“BBC BASIC 进万家”为卖点。 - 零售商 Harrods、Dixons 出现退单潮,供应商追讨欠款,流动资金链处于断裂边缘。 - Chris 坚拒挪用电视广告预算,认为必须维持与行业巨头 IBM、Commodore 的正面竞争。 --- ### [01:14:30](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4470s) 阴影下的 C5 与报纸抹黑攻势 与此同时,Clive 沉迷于推销他的 Sinclair C5 个人电动代步车。当他亲自驾驶着贴地行驶的塑料敞篷三轮代步车行驶在伦敦阴冷的街道车流中时,因车身极其低矮而频遭路人白眼与卡车司机的嘲讽,路人甚至高声警告他:“Dangerous walking in traffic! Keep to the side if I were you, that's the place for pedestrians!”(“在车流里开太危险了!要是我是你,我就靠边走,那是行人的地方!”) 另一边,身处绝境的 Chris Curry 不再顾忌旧日情分,批准了一组直接针对 Sinclair 产品可靠性进行嘲讽、甚至含有贬损意图的全面报纸广告。面对下属“是否真要刊登攻击 Sinclair 的广告”的最后核实,Chris 冷酷而坚定地下令:“Just run it. I want full pages everywhere.”(“直接登。我要让整版广告铺满所有报纸。”)两家公司之间的公关恩怨升级到了水火不容的地步。 - Sinclair C5 走上公路实测,安全性与低矮设计饱受公众和司机质疑。 - Chris Curry 授意市场部门刊发全版报纸广告,正面公开嘲弄 Clive Sinclair 及其产品。 --- ### [01:16:44](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4604s) 剑桥酒吧大打出手与市场幻灭 刊登着抹黑宣传的报纸彻底激怒了 Clive Sinclair。他抓着报纸怒气冲冲地闯入剑桥著名的 Baron of Beef 酒吧,直接冲到正在喝酒的 Chris Curry 面前破口大骂,并拿起手中的报纸狠狠抽打 Chris 的面部。双方在吧台前扭打撕扯,现场一片狼藉,引来酒客纷纷侧目,最终酒吧老板将 Clive 强行轰了出去。 站在酒吧门口的石阶上,满腔怒火的 Chris 斥责道:“Still got that temper, Clive? Someone needs to teach you a lesson!”(“还是那么大脾气,Clive?真该有人给你点教训!”)Clive 则反唇相讥,说自己一身本事,但教出来的门徒却一无所获。Chris 痛心疾首地回击指出 Clive 永远听不进任何劝告:“You took and you took and you gave nothing. You wouldn't listen to me! What choice did I have? We could have been the British IBM, but you wouldn't listen to me when you should have! And now look at us!”(“你一味索取、一味掠夺,却什么也不愿付出。你根本不听我的话!我能有什么选择?我们原本可以成为英国的 IBM,但在该听的时候你从来不听!现在看看我们成了什么样子!”) 随之而来的电视新闻印证了两败俱伤的下场:Acorn Computers 因美国市场遭遇灾难性亏损、陷入严重财务危机,其股票在伦敦证券交易所被紧急停牌;与此同时,曾经名满天下的 Clive Sinclair 与 Sinclair Research 也陷入资不抵债的低谷。英国主营家庭计算机的市场泡沫在经历了早期的爆发式扩张后迅速崩塌,电视早间新闻节目甚至在播报天气前,将昨夜两个昔日剑桥天才学者(Boffins/Eggheads)在酒吧拳脚相向的丑态当成市井笑话调侃。 - 80 年代中期的英国个人电脑市场迅速萎缩、泡沫破裂。 - Acorn 进军美国市场遭受巨亏,股票被伦敦证交所宣布暂停交易。 - 两位行业领军人物在酒吧因商业广告发生肢体冲突,沦为电视早间新闻的八卦笑料。 --- ### [01:18:55](https://www.youtube.com/watch?v=XXBxV6-zamM&t=4735s) 尾声:长椅会面与永不落幕的极客精神 在 Acorn 的空旷办公室内,Chris 面对着即将大批解雇员工的残酷事实,沮丧地感慨道:“It's official: we're a joke.”(“官方实锤了:我们成了个笑话。”)但 Hermann 宽慰他并非一家之过,而是整个微机市场的底盘彻底塌了。Chris 放心不下那些即将失业的顶尖工程师,Hermann 则坚信这群聪明绝顶的人总能找到新出路(此细节暗示了他们日后在 ARM 架构芯片上的伟大重生)。 不久后,Chris 接到了 Clive 略带尴尬与诚恳的电话录音留言,邀请他像过去那样出来喝一杯。两个在电脑市场上拼得筋疲力竭的男人坐在公园的长椅上重归于好。回顾这一切,Clive 洒脱地表示自己早就预言过计算机热潮终将消退,如今市场被像 Amstrad(阿兰·休格,Alan Sugar)那样毫无情怀的“粗俗商人”(ghastly barrow boys)接管。但他依然对英国式的个人发明狂热充满信仰,并饱含深情地总结道: > “Businesses come, businesses go. This was but one step on a greater journey. And you know, ultimately the path of the future will always be laid by the amateur — a quiet chap scuttling off to his shed to work on that idea that he, and he alone, knows will change the world. That's the British way. That's what made this the greatest country on Earth. A man's reach must exceed his grasp, or what's a heaven for?” > > (“企业来来去去,这不过是更宏大旅程中的一小步。归根到底,通往未来的道路永远是由业余爱好者铺就的——一个安静的家伙悄悄溜进自家后院的小棚子里,埋头捣鼓那个唯独他自己知道能够改变世界的想法。这就是英国人的方式。这正是让这个国家成为世界上最伟大国度的原因。一个人的追求必须超越他的能力所及,否则要天堂何用?”) 听罢这番话,Chris 露出了理解而温和的笑容。此时,Clive 再次神采飞扬地向 Chris 透露,未来的世界仍等待着被发明出来,而自己最近已经在着手研究“飞行汽车”(flying car)的可行性了。两个曾经缔造了英国个人电脑黄金时代的先驱在笑声中相视碰杯,影片在悠扬的音乐声中落幕。 - 随着市场泡沫破灭,低价集成的商业品牌 Amstrad 吞并了 Sinclair Research 的计算机业务。 - Acorn 旗下的研发团队在此后开发了 ARM 处理器,为现代移动计算奠定了基石。 - 历经残酷商业内耗后,Clive 与 Chris 放下芥蒂,再度沉醉于对科技发明的无尽幻想之中。 ## Notable quotes > [00:09](https://www.youtube.com/watch?v=XXBxV6-zamM&t=9s) 我认为我的职责在很大程度上就是预见未来,比如,我预见完全自动化的个人汽车,由内置电池或电网供电,这是一个非常真实的目标。 — 克莱夫·辛克莱 (Clive Sinclair) ## Mentioned 克莱夫·辛克莱 (Clive Sinclair), 克里斯·库里 (Chris Curry), 赫尔曼·豪泽 (Hermann Hauser), 史蒂夫·弗伯 (Steve Furber), 罗杰·威尔逊 (Roger Wilson), 吉姆·韦斯特伍德 (Jim Westwood), 奈杰尔·瑟尔 (Nigel Searle), 阿兰·休格 (Alan Sugar), 辛克莱雷迪奥尼克斯 (Sinclair Radionics), 剑桥科学 (Science of Cambridge), Sinclair Research, Acorn Computers, 剑桥大学 (University of Cambridge), 英国国家企业局 (NEB), 英国广播公司 (BBC), IBM, Commodore, Amstrad, Newbury Laboratories, WH Smith, Harrods, Dixons, 超薄口袋计算器 (Slimline Pocket Calculator), 数字石英手表 (Black Watch), 口袋电视 (Pocket Television), MK14, Sinclair ZX80, Sinclair ZX81, Acorn Atom, BBC Micro, Sinclair ZX Spectrum, Acorn Electron, Sinclair QL, Sinclair C5, ARM 架构, MOS 6502, Zilog Z80, Microdrive ## Video description http://www.bbc.co.uk/programmes/b00n5b92 DURATION: 1 HOUR, 20 MINUTES Affectionately comic drama about the British home computer boom of the early 1980s. Legendary inventor Clive Sinclair battles it out with ex-employee Chris Curry, founder of Acorn Computers, for dominance in the fledgling market. The rivalry comes to a head when the BBC announce their Computer Literacy Project, with the stated aim of putting a micro in every school in Britain. When Acorn wins the contract, Sinclair is furious, and determines to outsell the BBC Micro with his ZX Spectrum computer. Home computing arrives in Britain in a big way, but is the country big enough for both men? BBC - Please release this on Blue Ray with some nice extras, it is a work of art. Credits Clive Sinclair Alexander Armstrong Chris Curry Martin Freeman Hermann Hauser Edward Baker-Duly Steve Furber Sam Phillips Roger Wilson Stefan Butler Jim Westwood Colin Carmichael Nigel Searle Derek Ridell Valerie Rhona Croker Cynthia Anne Beth Hayes Ann Sinclair Nicola Harrison Director Saul Metzstein Producer Andrea Cornwell Writer Tony Saint [Source](https://www.youtube.com/watch?v=XXBxV6-zamM)

Source quotes

[0:09] 克莱夫·辛克莱 (Clive Sinclair): 我认为我的职责在很大程度上就是预见未来,比如,我预见完全自动化的个人汽车,由内置电池或电网供电,这是一个非常真实的目标。

Source quotes

[79:33] Clive Sinclair: Ultimately the path of the future will always be laid by the amateur. [79:33] Clive Sinclair: A quiet chap scuttling off to his shed to work on that idea that he and he alone knows will change the world, that's the British way. [2:38] Clive Sinclair: What is the point of funding an invention if you can't stomach the inventor? [68:40] Alan Sugar: We are businessmen. We're not made up by a team of ex-graduates who've thrown a few electronic components in a plastic box.

Original transcript

[0:09] tonight we're going to paint a picture [0:11] of success people with characters who [0:13] have imagination confidence in [0:15] themselves faith in the future and a [0:18] very positive attitude to life which [0:20] means simply that they never ever take [0:23] no for an answer like Joe Radley driller [0:27] of fine holes for the electronic spol [0:30] like George talor who has turned 15 of [0:33] holiday money into a 3 million pound [0:35] business like Clive Sinclair Electronics [0:38] wizard who could beat the Japs and the [0:40] Americans at their own [0:43] game I consider it very much my role to [0:46] foresee the future uh for example I [0:49] anticipate totally automatic [0:51] personalized cars uh powered by [0:53] electricity drawn from internal [0:55] batteries or the mains uh that's a very [0:57] real [0:58] goal [1:04] [Music] [1:15] starting in the early 1960s Sinclair has [1:17] introduced the world to a series of [1:19] remarkable technological advances [1:21] miniature amplifiers personal in radios [1:23] and his real breakthrough the world's [1:25] first Slimline pocket calculator [1:27] Sinclair went on to produce dozens of [1:29] models before foreign manufacturers [1:31] flooded the [1:35] market undaunted Sinclair moved onto the [1:38] world's first digital quartz [1:42] watch but 40 components spell [1:46] [Music] [1:49] disaster faced with financial ruin [1:52] Sinclair had to turn to the government [1:53] for help selling a share of his company [1:56] to the National Enterprise board in [1:57] order to fund future projects what we [1:59] we've brought in his public investment [2:01] and business knowhow and we're confident [2:04] the portable television we've developed [2:06] together will be a great [2:08] [Music] [2:12] success this is claimed to be the [2:14] world's first truly commercial Pocket [2:16] television it's being launched by an [2:18] English company in London today in [2:21] America later this week this is one of [2:23] the things we hope will be making money [2:24] for Britain this year and in years to [2:26] come whether it does or not you can at [2:28] least say that it works [2:30] and that goes into your [2:34] [Music] [2:38] pocket the answer is [2:41] no but why have you even looked at these [2:45] accounts we're in no position to throw [2:47] away taxpayers money on concept products [2:51] this is not a concept product it's [2:54] Dreamland Clive we're running a proper [2:57] business here not an amusement arcade [3:00] he there is no more research money for [3:03] the car I'm [3:07] sorry nothing [3:17] personal who are these people what do [3:20] they think they're running here you was [3:22] a point of funding an invention if you [3:25] can't stomach the [3:28] inventor [3:31] CDE Jesus Christ what the bloody hell's [3:34] the matter with you I don't give a [ __ ] [3:36] about components just get it working [3:39] what the bloody hell do you think I pay [3:41] you for [ __ ] sake I'm surrounded by [3:44] incompetence the top end I got people [3:46] who don't know their from their elbow at [3:48] the bottom end I got people who can't [3:50] even answer a [ __ ] [3:55] telephone sorry about [3:57] that I was maybe later [4:16] [Music] [4:20] come on [4:28] P [4:34] cheers [4:39] man I've had enough of these bullig [4:42] Penny pinches I buger technical [4:45] instruments we've taken technical [4:47] instruments and highi as far as they can [4:49] go I've watched the pocket calculator we [4:51] invented be hijacked by the Japanese in [4:53] their ugly plastic grot I'll be damned [4:56] if they take away my [4:58] car I they don't have the first idea [5:01] about Sinclair radionics can't they see [5:03] we exist to push barriers we won't be [5:07] constrained like [5:09] this what a line from browning a man's [5:12] reach must exceed his grasp or what's a [5:15] heaven [5:16] for who's that [5:18] for no grudges you know [5:25] me as inventors we're obliged to dream [5:29] to be unconstrained in our quest for [5:31] Progress always to be pushing up the [5:33] barriers but we must never forget that a [5:35] lied to Innovation is a clear Sinclair [5:39] aesthetic practicality Simplicity and [5:42] elegance are the pillars of my vision [5:45] remember that boys Elegance above [5:48] all excuse me cve um I'd like you to [5:51] meet a friend of mine Herman Hower [5:54] Herman this is Clive Sinkler oh a [5:56] pleasure to meet you German I'm Austrian [6:00] uh a common eror I was just talking [6:02] about the importance of Elegance in [6:04] Innovative design oh s with your black [6:06] watch oh yes but your watch didn't work [6:10] properly uh elegance and functionality [6:15] no Herman's doing a PhD at the cend dish [6:19] uh it's on [6:20] oxidization yes well some of us didn't [6:22] go to university did we Chris we prefer [6:25] the cut and thrust of the real [6:28] world [6:30] but I'm sure watching things rust has [6:33] its [6:37] interest I'm I'm sorry you'll have to [6:39] forgive [6:44] him Chris Clive here I'd like to have a [6:47] word with you in private meet me in the [6:49] rolls in 5 [6:58] minutes [7:01] we've had 6 months of this state control [7:04] and it's been even worse than I [7:07] thought this interference in my business [7:11] is [7:13] intolerable I've asked you here because [7:16] I trust you [7:17] Chris I want you to consider yourself [7:22] freed from your employment at Sinclair [7:24] radionics what don't worry you'll still [7:26] work for [7:28] me I hold another company [7:31] name science of Cambridge is a shell no [7:34] more than that but I want you to start [7:37] operating [7:38] it right I've rented a property in [7:41] King's parade probably start with a [7:43] couple of small [7:45] projects there some of those calculator [7:47] chips down in the store do help yourself [7:50] to [7:52] those [7:54] okay I mean I have been speaking to [7:56] Herman about a basic micro Computing kit [7:59] yes yes what you'll be doing is [8:01] preparing the ground for me to move in [8:03] when this stalinist shth crumbles as it [8:06] surely will UK Chris will be keeping the [8:09] flame [8:24] Alive 8 [8:28] okay [8:30] [Music] [8:50] sure he'll drive you up the wall but [8:52] there is something about him an absolute [8:56] belief in what he's doing and he's loyal [8:58] to his staff like nobody else you know [9:00] he took me and Jim on when we were just [9:02] kids and this whole thing starting this [9:05] company it's been great a real chance to [9:07] show what I can [9:08] do he's coming to see the new Computing [9:10] kit [9:12] tomorrow I think he's going to like it [9:15] now uh whose [9:17] move what is a [9:20] porn a piece whose only function is to [9:23] protect the king to lay down his life if [9:27] necessary as part of a great plan but [9:30] the object of the game this is to kill [9:34] the [9:35] king now are you a porn Chris or a [9:39] bigger piece on the [9:47] board [9:54] Checkmate uh no it's [9:57] not oh maybe you're ride I don't really [10:00] know the [10:02] [Music] [10:16] rules [10:18] CPU RAM chips 8 digit LED [10:23] display 5vt [10:26] regulator it's a basic micro press ing [10:29] system it's a [10:31] kit to make your own computer at [10:36] home whatever [10:44] for right well uh you can find out how [10:47] chips [10:48] work how to program using computer [10:51] language once they've got that they'll [10:53] want more powerful computers computers [10:55] we can [10:56] produce [10:58] h hardly going to have IBM quaking in [11:00] their boots it's a bloody ugly [11:04] thing but it's better than [11:08] nothing some people like putting these [11:10] things together I suppose is this the [11:12] best furniture you could [11:15] find uh well uh yes it doesn't exactly [11:18] smack of the Sinclair [11:21] brand still W be long before I'm out of [11:24] this neb cage then I can really get [11:27] cracking start work on some serious [11:38] products we've got to face [11:41] facts sales of the television have been [11:45] disappointing with a little more time [11:48] and further investment what more money [11:52] as I keep telling [11:55] you Innovation is not something you can [11:59] pay for in green shield stamps excuse me [12:03] we've pumped nearly 8 million into [12:04] Sinclair [12:07] radionics for [12:09] what the taxpayer has to get something [12:11] back for their investment there are some [12:14] areas of the business we can [12:17] salvage [12:19] Salvage it's time to break this business [12:24] up we're calling in the [12:27] receivers [12:31] it'll be wonderful to be running my own [12:33] company again oh it's marvelous it's [12:35] been a terrible time for C so nice to [12:38] see him happy and relaxed [12:40] again so a brave new future lies before [12:45] us I've mapped out a number of new [12:48] products the company might set about [12:50] developing those Communists of the neb [12:53] have got the instruments and the [12:54] calculators but I've held on to the [12:56] television and the car it's still [13:00] mine yes I I was going to suggest that [13:03] we try developing a new upgraded [13:05] microcomputer Chris Chris it's an [13:08] amusing little Gizmo aimed at a few [13:10] Hobbies it's something I want to pursue [13:13] well it's not exactly the Commodore pet [13:15] no it's not meant to be it's a brand new [13:16] did your Prussian friend put you up to [13:19] this I don't know what you [13:22] mean I don't wish to discuss it any [13:25] further wonder why that [13:27] is [13:30] I beg your pardon I'm sorry Clive but [13:32] I've always believed in what you've been [13:34] trying to do now I'm asking for the [13:36] chance to take this forward I I feel I [13:39] can do something with this it's a [13:41] worthwhile project it's pointless amrish [13:43] ugly all I am asking is that you allow [13:45] me the chance to develop the [13:53] idea no but why because we haven't got [13:57] the funds to wait [13:59] waste we have to concentrate on [14:01] developing authentic Sinclair products [14:03] like the television the electric car the [14:06] car Christ sake GL look the [14:11] car get out of my bloody [14:16] [Music] [14:19] house get [14:27] out [14:36] is everything all right there's [14:39] nothing he'll be back at work tomorrow [14:48] [Music] [14:52] morning I can't believe what I said I me [14:55] you don't know what he thinks of that [14:56] car Christ what have I done freed [15:00] yourself you've had a taste of being the [15:03] boss and you liked it there's no going [15:05] back so what am I going to [15:07] do my father wants to know if I'm coming [15:10] back to work in the family firm what are [15:12] they [15:13] in they make wine oh really I didn't [15:15] know that but I like [15:17] Cambridge I've been thinking of starting [15:19] a business here computers interest [15:23] me maybe you could do with a [15:25] partner [15:27] seriously you'd give all that up to go [15:30] into business with [15:32] me have you ever tried Austrian wine [15:36] Chris if you had you might [15:43] [Music] [15:57] understand [16:00] [Music] [16:08] as the Americans would say a golden [16:10] handshake good luck with your future [16:18] [Music] [16:27] endeavors [16:32] £10,000 you [16:35] say what sort of business did you say [16:38] was uh [16:40] computers oh I say how [16:44] interesting very science [16:50] fictional well we like to help new [16:52] concerns where we can just need to check [16:56] a few boner fides you know how it is is [16:59] tell me again which college were you [17:05] at that [17:10] one jolly good not as much just by [17:14] looking at [17:25] you a fresh [17:27] start [17:29] [Music] [17:39] Goodbye old [17:40] [Music] [17:53] friend [17:55] [Music] [17:57] better [17:58] [Music] [18:04] they say in business he the success is [18:06] to use the resources you have well here [18:09] in [18:10] Cambridge you have one resource in [18:13] abundance Cambridge processor [18:16] [Music] [18:18] group they build computer systems for [18:23] fun our secret [18:27] weapon [18:32] [Music] [18:40] [Music] [18:43] St Steve furber um could we could we [18:48] have a [18:55] word uh that's him Roger Wilson [18:59] spent the summer holiday building and [19:00] programming a computerized cow feeding [19:02] device for a firm up in [19:03] [Music] [19:13] harri the computer journals you asked [19:18] for you said you wanted all of [19:21] them thank you [19:27] nigela [19:28] [Music] [19:37] it's nearly [19:43] 2,000 for young man such as [19:49] yourself still too [19:57] much so [20:02] expensive but why so [20:07] [Music] [20:21] expensive we must observe the British [20:23] tea [20:24] [Music] [20:26] ritual thank you [20:30] so we all know the [20:32] MK14 M sin Clair I saved up for one of [20:36] his Hi-Fi kits when I was a kid look [20:38] nice Matt Black system 2000 system 3000 [20:42] system 2000 was in silver 20 watts as [20:45] opposed to 40 watts in the system [20:48] 3,000 whatever it was called never [20:51] bloody [20:52] worked anyway we all want to go with the [20:55] 6502 processor of course [20:58] is the only choice for the moment plus a [21:02] whole new look that's right we start [21:05] with kits but we want to Market it with [21:06] a proper readymade molded keyboard and [21:09] built-in assembler the products we [21:12] produce are going to be led by you the [21:15] engineers and so I'm pleased to announce [21:17] that Nigel will be heading the new [21:19] computer division not just a division [21:21] but an entirely new company Sinclair [21:27] computers [21:31] a new company gentlemen A New Beginning [21:35] perhaps we should remind ourselves of [21:36] the secret of the Sinclair success that [21:39] is being first to Market letting people [21:43] know what they want before even they [21:45] know about it now the MK14 has been a [21:48] modest success as I knew it would be [21:50] appealing to a specialist interest and [21:53] yes there are companies making more [21:55] Advanced Computers but these are [21:57] affordable own only for use in offices [21:59] or [22:00] Laboratories but is the personal [22:04] computer not a desirable [22:06] notion something every citizen would [22:09] quietly crave if he actually knew what [22:11] it was this is my [22:13] vision a Computing device in every home [22:18] in [22:22] Britain I quote personal computers will [22:25] become steadily cheaper prices could [22:28] drop to around £100 within the next 5 [22:32] years [22:34] poppycock because gentlemen we are going [22:36] to achieve that in a matter of months [22:38] price is the key whatever happens I want [22:41] a computer that we can sell for the [22:43] magic sum of [22:45] £99 at that price the man on the clap [22:47] Omnibus will want one even if he has [22:49] absolutely no idea what to do with it [22:52] beg borrow or steal components but one [22:55] thing is clear in my mind it has to [22:59] look like [23:02] [Music] [23:05] this now just imagine a future where [23:07] anybody could go and buy a computer kit [23:09] to program at home we could sell what [23:12] 8,000 maybe even 10,000 [23:15] computers what programming language are [23:18] you proposing which one's the best they [23:21] all have their [23:23] limitations then why don't you write us [23:25] a better one look I've heard some might [23:28] be developing a new computer of his own [23:31] is that true I don't know we don't speak [23:35] besides with the team we've assembled [23:37] I'm 100% certain that we're way ahead of [23:48] [Music] [23:56] Sinclair [23:57] [Applause] [24:00] good evening and welcome to the money [24:02] program tonight we enter the world of [24:04] the microchip and report on a story of [24:06] British perseverance and invention and [24:09] we ask will the personal computer be [24:11] Clive Sinclair's ticket to a [24:13] fortune it took Sinclair just 9 months [24:16] to develop the zx80 and he began to sell [24:19] it by mail order in March this [24:22] year it costs £99 measures 9 by7 in and [24:26] weighs just 12 O all you have to do is [24:29] add an ordinary TV and a cheap cassette [24:32] recorder eventually there'll be some 200 [24:35] programs available mostly educational [24:37] some technical and many suitable for [24:46] children Jesus it's like trying to re [24:49] Braille through a pair of gardening [24:51] gloves clumsy programming language [24:55] limited Z ATA Pro processor big [25:00] ROM nice bit of circuitry [25:04] there ah well it's like we thought it's [25:09] clever done on the cheap but clever so [25:12] we know what we're up against we produce [25:15] something better better keyboard bigger [25:17] memory smarter chip and improved [25:19] language I know but the genie is out of [25:22] the bottle he's done it he's got there [25:24] first it's a working computer for less [25:25] than a ton it's a brilliant the clear [25:28] run on us look at the positive Clive is [25:32] playing his hand first if he is bluffing [25:35] we will know if he is holding the full [25:38] house we will be able to look through [25:41] the pack and find the three Aces with [25:43] which to beat [25:45] him you don't play cards either do you [25:51] no so it goes well we still need to push [25:56] on progress on the x81 uh first specs [25:59] are done and we start work on an initial [26:02] prototype next week what about that [26:04] Bloody screen flicker hopefully [26:14] not [26:16] Jim I was wondering if you'd had any [26:19] contact with um [26:24] Chris I'm always in the [26:26] lab [26:30] I hear he might be going to Market with [26:31] a new [26:32] product well I have he hasn't [26:37] um I'm not really [26:39] sure it seems a shame he's not still [26:42] with us you'd have enjoyed [26:51] this that's [26:56] all [26:59] [Music] [27:13] 2K of ram twice as much as the zx80 8K [27:18] of ROM again double what the Sinclair [27:20] computer offers and a a proper [27:23] integrated keyboard that won't give you [27:25] arthritis the acorn atom is the product [27:28] that serious computer users have been [27:30] waiting for you seem intent on attacking [27:32] Clive [27:34] Sinclair that's not personal it's a [27:36] vastly superior product as all you're [27:38] attacking him again it's about computers [27:40] that's all [27:43] the [27:45] demon it pains me to say it but uh many [27:48] of these companies won't survive this [27:50] gold rush in the personal Computing [27:53] Market there may be many clever people [27:55] in the industry but business anuman is [27:57] thin on the ground far too much what I [28:00] call kite flying that is to say people [28:02] announcing products that are just aren't [28:05] ready but make no mistake I welcome [28:08] competition we are a market leader but [28:10] we uh we don't take our position for [28:13] granted um great okay um can I ask you [28:18] about the new ramp pack [28:21] attachment yes well it was thought that [28:23] we might do something to boost the [28:25] machine's memory that's right cuz a lot [28:28] of our readers are saying um that the [28:29] connection's not that good um that they [28:32] fall [28:35] off we are aware of of this issue our [28:39] Engineers have looked into it and I am [28:40] informed that the use of a piece of Blac [28:43] about the size of a runner beam will [28:45] resolve the problem Blac quite [28:49] so well that's genius see our readers [28:53] would love that which magazine did you [28:56] say um Sinclair user ah yes yes well you [29:02] have my [29:05] [Music] [29:19] blessing [29:21] C Chris everything uh going [29:26] well [29:29] I've given [29:36] up what's the progress on the new [29:38] machine the boys in the lab are doing [29:40] their best well they need to do better [29:42] getting it out quickly is vital it needs [29:44] to Trump the 80 but also to obliterate [29:45] the competition we need to keep our Reds [29:47] cth here take a memo to all staff in [29:49] this competitive environment we cannot [29:52] afford information to leak out about our [29:53] new products be hereby notified that [29:56] work on the zxa 81 is top [30:02] [Music] [30:26] secret [30:35] [Music] [30:51] priz giving at the boys school [30:56] today [30:59] do you mind I'm [31:11] reading I plan to make Britain the most [31:13] computer literate country in the world [31:15] that's quite a thought they're making a [31:17] TV series about Computing and they want [31:19] their own machine to use in [31:21] demonstrations it's the biggest free [31:23] advertising campaign in history whoever [31:25] gets the license to produce it they'll [31:28] make a [31:30] fortune hello Acorn [31:34] computers it says they already have a [31:36] favorite yeah the new brain in Newbury [31:40] newb new brain but why them it's the [31:43] wrong machine what they want is [31:45] something closer to what we're doing yes [31:47] but the same thought will be crossing [31:49] the mind [31:50] of someone on the line for you says he's [31:53] an old friend [31:56] Clive [32:10] [Music] [32:18] [Music] [32:26] that [32:32] Chris CL you well yes fine you thriving [32:37] you don't object to my choice of venue I [32:40] like these places they're traditional [32:42] and honest quintessentially [32:46] British I took the liberty of ordering [32:49] for [32:51] you their oxtail soup is [32:55] warming and nutritious [33:25] for [33:28] very [33:35] fitting business going well yes [33:38] fantastic good if I'm pleased there's [33:41] room left in the market for nich [33:43] products oh no the cream will always [33:45] rise to the top yeah but cream can go [33:50] sour none of it's kept cool well let's [33:54] hope your cream can withstand the heat [33:56] of the kit [34:00] but you uh wanted to [34:02] talk um I don't know if you'd heard but [34:05] there's this BBC computer project that [34:09] yes I uh think I read something about it [34:12] somewhere I'm sure it won't amount to [34:14] much but I wanted to discuss it in case [34:16] you had any [34:18] concerns [34:20] concerns clearly it amounts to a breach [34:22] of their non-commercial Charter it's [34:24] outrageous any machine bearing the B DC [34:27] logo would carry an enormous Advantage [34:29] you think their patronage of the Newbery [34:32] project is [34:33] intolerable but the very least it should [34:35] be an open competition for the contract [34:37] at the very least what seems only fair [34:40] especially for smaller companies like [34:43] yours very [34:45] altruistic assuming you are intending on [34:50] bidding uh I hadn't [34:52] really given it much thought what about [34:55] you I I think we should both write to [34:58] the BBC making our feelings clear it is [35:01] in both our interests that Cambridge [35:03] remain at the heart of the computer [35:05] industry you're asking for my help I'm [35:09] looking to join forces for the common [35:13] good this is about doing the right [35:19] thing so he's sitting there suggesting [35:22] that we should I don't know join forces [35:26] to stop them but I can't believe he's [35:27] not actually pitching for the job so [35:29] there would be a [35:30] competition with him as El own favorite [35:33] there wouldn't be time for a competition [35:35] the DBC want this machine ready in weeks [35:38] in time for the broadcast now Clive [35:39] knows that he's ready to step in and if [35:42] Clive gets it he'll have the whole [35:43] Market in his pocket it'll be curtains [35:45] for us and every other computer business [35:47] in the country and he wants me to help [35:49] him win the bloody [35:50] contract we'll have to throw a hat in [35:52] the ring but he's got a huge Advantage I [35:55] mean he's already manufacturing God [35:56] knows how many computers a week 276 per [35:59] week [36:01] 8,996 per [36:03] month on [36:07] average but the atom is a superior [36:09] computer no question absolutely quantity [36:12] is his strength quality is ours we just [36:15] have to convince the BBC that they need [36:17] what we've [36:25] got Nest his real intentions from [36:29] him if there's a BBC contract in the [36:31] offing he'll beit I'm sure of it even [36:35] though he knows he hasn't got a [36:40] chance our next machine gentlemen will [36:43] win hands down because we know so much [36:47] better what is needed and how to do it [36:50] than the BBC I don't know if it'll be [36:52] that simple Clive well we're pretty well [36:55] Advanced with development already [36:57] the BBC specs are quite different to [36:59] what we're doing we'll tell them what [37:01] they want not the other way [37:03] around an affordable but elegant machine [37:07] with a few basic functions just as we're [37:10] developing we are the computer experts [37:13] they can stick to making Doctor Who and [37:15] home with [37:16] Mother [37:18] 29 [37:22] 30 don't [37:23] worry when the newb project fails [37:27] they'll come to [37:33] us we are expanding even quicker than [37:36] anticipated well things do seem to be [37:39] going [37:42] well £50,000 [37:47] doing the old College proud [37:52] eh and so it is with great pride [37:58] that I take on this role of [38:02] President of this organization of [38:04] like-minded [38:07] individuals where to be [38:09] clever is to be among [38:13] friends thank [38:25] you [38:35] Mr [38:35] Sinclair Excuse me yes we'd love to [38:39] congratulate you on your speech my [38:40] name's Susan and this is Mindy and [38:43] Barbara hello [38:45] hello and you're you're enjoying the the [38:48] Symposium oh yeah everyone's very lovely [38:51] and all these clever people it's so [38:55] inspiring that you you can develop so [38:57] many projects at once quite uh Sinclair [39:00] research is uh making significant [39:02] progress with the portable television [39:05] the uh home Computing system and uh what [39:08] I'm most proud of the uh a personal [39:11] electric transport um yeah well I'm just [39:15] full of admiration for any man that can [39:17] take care of three things at the same [39:20] time good good that's that's good [39:22] because as um president I'm I really [39:26] want to promote the organization as [39:29] being [39:31] fundamentally social uh um what you were [39:35] saying about being able to put every [39:37] book ever written into a machine that [39:39] the size of a sugar cube were you [39:41] serious oh absolutely yes so this quest [39:43] for miniaturization is a a major Credo [39:46] of mine to reduce the size of something [39:49] um making it more efficient and [39:52] convenient that's right at the heart of [39:54] of everything I I do [39:57] still it's nice to get your hands on [40:00] something big once in a [40:05] while yeah see you [40:07] later good than [40:16] bar uh no I appreciate you calling me [40:21] back it's not easy to actually speak to [40:23] someone from the [40:25] BBC [40:29] well a computers custom well [40:32] quite yeah look what I want to stress is [40:35] that we're doing some really interesting [40:37] work here have you actually plugged it [40:40] in and all we're saying is that we [40:42] should get the same chance that newbur [40:44] is getting [40:49] to when did they pull [40:55] out [40:58] [Music] [41:17] afternoon sir ah yes hello did the [41:21] speech go well yes it seemed to create [41:24] some interest that's nice Nigel told me [41:29] to give you a message he said the newb [41:31] new brain is out of the race I knew it [41:34] have the BBC called us yet yes they [41:37] wanted a proposal from us as I predicted [41:40] and also proposals from dragon oric [41:44] camputer and [41:47] acorn get me Acorn on the phone [41:53] now this is Clive Sinclair I'd like to [41:56] speak to Chris [41:58] Curry he's bloody [42:10] we he's sharper than a Serpent's tooth [42:14] yes but he's nowhere near ready how do [42:16] you know everyone knows not like us CLI [42:20] don't operate in secret cocky like [42:24] that very well [42:27] let him make a fool of himself and these [42:29] broadcasters will have to come grumbling [42:32] to [42:33] me how [42:36] long 4 days 4 days they want the program [42:40] on the air in the New Year 4 days Christ [42:44] I know but I was standing there with my [42:46] foot in the door what was I supposed to [42:48] say don't come because the computer I'm [42:50] trying to sell you doesn't actually [42:55] exist [43:00] is there any chance by [43:03] Friday what will Roger and Steve say [43:06] what do you think they will say say it [43:07] can't be [43:10] done perhaps they just need a little [43:14] [Music] [43:21] encouragement Roger hman I have a [43:24] question for you can you adapt the new [43:27] machine for the BBC [43:28] spec we've got a [43:30] [Music] [43:32] week I [43:33] [Music] [43:37] understand he says it cannot be done I [43:40] knew it [43:43] [Music] [43:45] burer so I ask you Steve you think it [43:47] can be [43:49] done [43:51] no I'm surprised when you tell me [43:53] this oh because Roger told me that that [43:56] he thought it was possible to do it in a [43:57] few days yes he seemed to believe so but [44:01] I will tell him that you disagree [44:02] [Music] [44:11] no Roger Herman again now I need your [44:15] advice Steve says he thinks he can do [44:18] it no he really does he seemed very [44:22] confident no I didn't tell him that you [44:24] said it was impossible [44:27] do you want me to call him back and tell [44:28] him that [44:29] [Music] [44:31] now [44:34] okay see you [44:36] [Music] [44:38] tomorrow say [44:46] good they'll fall flat on their faces we [44:50] need do nothing and the contract is ours [44:52] that's what we're going to do nothing of [44:55] course not never stand [45:01] still the BBC will be here on Friday [45:05] morning we need to be able to show them [45:08] a working prototype that fits this [45:11] spec uh I know you can do [45:15] it I'll make the [45:16] [Music] [45:24] tea [45:28] [Music] [45:52] [Applause] [45:54] one [45:58] [Music] [46:15] what if we move the space bar to here [46:16] then we can just lose all of [46:19] this at the moment I can't see how that [46:22] [Music] [46:24] s [46:27] [Music] [46:28] good BS [46:29] [Music] [46:54] everyone [46:56] [Music] [46:58] that [47:02] [Music] [47:09] [Music] [47:17] [Music] [47:24] one [47:30] good night [47:36] Sir this was the spectacular scene only [47:39] a few days [47:51] ago right now we need to wire up the [47:53] whole thing good miss one connection and [47:56] it won't work it shouldn't take too long [47:57] should it well um I've done the first [48:00] seven great about 3,000 to [48:24] go [48:40] This Time come [48:43] [Music] [48:45] on Christ damn it I must be some kind of [48:49] contact failure I don't know I thought [48:51] we had it [48:54] working [48:56] [Music] [49:05] must be something they're here I'll try [49:08] and St them you've had [49:14] it well uh very good of you to [49:17] come [49:19] uh we do really appreciate the the [49:22] opport sorry the opportunity to uh [49:26] uh it's a sorry I think it's it's about [49:28] to [49:30] break this is the wire to the [49:32] development system [49:35] yes you've used a clock wire for this [49:38] [Music] [49:40] mhm this is a breakthrough for us I hope [49:43] and the BBC as well to um to have you [49:47] here sorry wrong door [49:50] this that can't be I'm so sorry [49:53] gentlemen I feel very embarrassed [49:57] sorry [49:58] [Music] [50:00] uh what if the wire is causing a skew on [50:03] the internal clock [50:07] huh it's directly beneath I'm so sorry [50:10] why am I going upstairs it's absolutely [50:12] downstairs [50:13] ridiculous if we cut this cord but [50:15] that's its backup life [50:17] support at the moment of birth If the [50:19] child is to prosper the cord must be [50:23] cut no no no no no no [50:26] [Music] [50:29] here we are gentlemen uh as you can see [50:31] we only able to show you a fully [50:33] functioning [50:40] prototype [50:42] marvelous let's see what she can [50:54] do [50:55] [Music] [51:15] yes sir Cynthia I'm not taking any calls [51:17] except from the [51:24] BBC [51:26] [Applause] [51:40] [Music] [51:47] hello [51:54] yeah [51:59] [Music] [52:16] c [52:17] sincl ah yes yes I was expecting your [52:22] call huh mhm [52:29] you've bloody [ __ ] [52:36] hell sorry sorry that wasn't my I'm [52:39] hoping that's [52:41] [Music] [52:52] all I'd like to add the government back [52:55] backing to the BBC computer literacy [52:58] program and I'm proud to announce that [53:00] the BBC micro will be at the heart of a [53:03] new government initiative to put a [53:05] computer into every school in the [53:08] country the exclusive manufacturers of [53:11] the BBC micro Acorn computers tell me [53:14] they've already taken twice the number [53:16] of anticipated orders the public is [53:19] excited by this new technology and [53:21] Britain is at the Forefront of it can we [53:23] just see you using the machine Minister [53:26] yes yes of [53:27] course if you remember it's the turn [53:33] key [53:35] oh isn't that absolutely [53:43] marvelous why even bother with them [53:46] demand for the zx81 has been phenomenal [53:49] our only problem is how to meet the [53:51] orders we're having to step up [53:53] production turnovers looking like like [53:55] over 30 million it's incredible I want [53:58] the Spectrum brought forward it's still [54:00] in the developmental stage Clive I'm [54:03] sorry I don't know we'll make them head [54:04] on Acorn may have their friends in [54:06] government and at the BBC but Sinclair [54:09] understands what the man in the street [54:10] wants Simplicity affordability elegance [54:14] elegance above all this new BBC micro [54:17] looks like it was invented by a blind [54:19] Bulgarian brick [54:21] lay it's not [54:24] funny the next computer has to do [54:26] everything theirs does and more and it [54:28] has to be half the price of [54:30] theirs we start taking orders now if [54:33] Chris Curry wants a battle well let's [54:36] show him what we've got up Our [54:40] Sleeve high resolution Graphics up to a [54:43] massive 48k of Ram sound and full eight [54:48] color capability all available from [54:53] £125 I give you you the Sinclair ZX [54:58] [Music] [55:13] Spectrum well let's take a look at a [55:15] typical office of today and what are the [55:17] first things you see apart from the man [55:18] working in it it's the filing cabinets [55:20] now what's going to happen to them Mac [55:22] well most of them are going to go Chris [55:24] along with invoices and bills those are [55:25] all going to be sent through by the [55:27] computer what about our old office [55:28] friend the faithful typewriter are we [55:30] going to say goodbye to that as [55:33] well about 30 seconds [55:37] before so a secretary's job will really [55:39] be enhanced as she's able to help her [55:41] boss in understanding the sort of speed [55:43] at which his business is [55:45] changing Done Right 20 print what is [55:50] your [55:52] word does that mean you're going to do [55:54] away with paper all together are the [55:55] stationary doors finally going to close [55:58] no they're not because people really do [56:00] still like to read things on paper and [56:01] not on screens 30 input words string [56:10] return but in fact a lot of the time [56:12] they are used for manipulating data [56:14] characters words and letters and so on [56:17] and we can show you some of the [56:18] instructions on here you recognize that [56:21] I'm beginning to recognize what looks [56:22] like the beginning of a program yes a [56:24] computer program first one is probably [56:25] new to it's CLS which is a very nice we [56:28] of saying clear screen and and that's a [56:31] bit of your standard basic that's right [56:33] yes computer j well I think [56:38] I afternoon [56:40] C just do it properly next time all [56:44] right good [56:53] lad [56:56] [Applause] [57:00] since the department of Industry [57:01] launched its multi-million pound micros [57:03] in school scheme with a great Fanfare [57:05] there's now at least one in every [57:07] secondary school and one in almost half [57:09] the primaries Brit it is said is ahead [57:12] of anyone else in the world you can buy [57:14] a pet an apple an acorn a tangerine even [57:19] a new brain in Fact Computers suddenly [57:21] seem to be [57:23] everywhere [57:25] I'm sorry did you say [57:29] million as you can see we are [57:31] experiencing growth at an exponential [57:35] rate I'd have to make a [57:42] call which college was it [57:45] again in six years Acorn who make the [57:47] BBC micro and electrons has grown from a [57:50] small company to a multinational with a [57:52] turnover of more than 90 million [57:56] [Music] [58:03] I think you've been doing what computers [58:04] for 6 months and you're completely [58:06] fascinated by it uh my mom can't keep it [58:09] under [58:13] control hello again people in Britain at [58:16] the Forefront of the computer Revolution [58:18] with titles like manic Miner hungry [58:20] horrus and Chucky egg computer games [58:22] have become the latest craze to sweep [58:24] the nation according to a survey today [58:26] British children spend more time using [58:28] computers than anywhere else in the [58:30] world Sinclair has sold hundreds of [58:32] thousands of its ZX Spectrum computers [58:35] this is a small home [58:38] computer press that [58:46] [Music] [58:53] button [58:58] [Music] [59:02] so what can the average user actually do [59:04] with a home computer an exciting variety [59:07] of useful [59:09] applications so not just [59:12] games no absolutely not what do you use [59:16] your compies for uh mainly [59:19] [Applause] [59:23] games [59:31] [Music] [59:39] you know we can't cope with this demand [59:40] then we take on more people boost [59:42] production can somebody get that phone [59:44] we'll need a further cash injection to [59:46] expand at the rate we are growing [59:47] exactly and I know how to get [59:51] it a share issue we float the company [59:55] it's computers it's Cutting Edge [59:56] technology the city of lovers come on [59:59] what can go [60:02] [Music] [60:15] [Music] [60:23] wrong [60:29] and then you just delete it by pressing [60:30] these two buttons here together [60:33] um so you press this button [60:37] here and this button here no sorry no [60:41] this button yeah that's right this [60:43] button here and you see the thingy [60:45] flashes on the screen there that's [60:46] that's perfectly normal and all you need [60:48] to do is press enter and it [60:50] changes color changes color [60:55] what else can you do on it uh me I can [60:58] change the border to um another color um [61:02] let's try blue can you play games on it [61:05] yes yes you can hundreds of games for [61:07] the uh for the [61:10] Spectrum uh yes excuse me do you have [61:12] any games for the BBC [61:14] micro uh yes somewhere yeah yes we [61:23] do [61:38] [Music] [61:46] [Applause] [61:51] making the most of your establishment [61:53] connections more likely [61:56] oh yes so respectable no games for the [62:02] micro damn the BBC and the government [62:05] and all the rest of your [62:06] lackes people seem to forget that this [62:10] is just a fad nothing [62:12] else all this nonsense about computers [62:14] replacing shopping saving people a trip [62:16] to the bank these things would save the [62:19] world so for of the time [62:23] it's [62:25] so that's the plan we pumped the money [62:27] from the share issue into a pair down [62:29] version of the BBC micro the electron we [62:32] drop the price produce on a big scale [62:34] and go head-to-head with Uncle Clive's [62:37] Spectrum we go down [62:41] market look The Squeeze is on in this [62:45] industry in case you didn't notice [62:47] there's a rival machine launching every [62:50] week we have to keep growing so there we [62:53] have it gentlemen new strategy alongside [62:56] an upgraded Spectrum we launch the [62:57] Quantum Leap or ql a new computer [63:00] designed for use in the office with a [63:02] proper keyboard and functions for [63:04] business and education an upmarket [63:07] computer a serious [63:11] computer do we need to change tag now [63:15] Clive I mean the success of the spectrum [63:17] has been you've got a company valued at [63:20] 136 million you're talking about making [63:22] a computer from scratch new hardware new [63:25] operating systems it will take years [63:27] we're announcing in 3 [63:32] months and anyway this spec I mean it's [63:34] a backward step for us we should be [63:37] working on improving the hardware 16bit [63:39] technology our own processor look [63:43] computers for the common man now games [63:45] entertainment that's where the money [63:48] is wh Smiths are ready to order [63:53] 120,000 [63:57] peripherals like the micro driver [63:59] selling well and really logic suggests [64:01] that we expand into building our own [64:03] software for the Spectrum exactly I mean [64:05] the games Market alone is games games [64:07] everywhere I go games this is what my [64:09] lifetime of achievement has been reduced [64:11] to Clive Sinclair the man who brought [64:13] you Jet Set [ __ ] Willie my lad's up [64:16] to level [64:17] eight I mean apparently there's even a [64:19] game now about me trying to get a [64:20] Knighthood for Christ's [64:22] sake this is is a serious company damn [64:25] it making serious technological [64:28] advances sorry to interrupt but I really [64:31] thought you should see [64:36] this [64:40] congratulations I've been [64:43] um given a [64:53] Knighthood [64:54] [Music] [64:57] [Applause] [65:00] the ql or Quantum Leap represents just [65:04] that in the home and Business computer [65:06] Market with its brand new operating [65:09] system incorporating super basic an [65:11] Innovative built-in Micro Drive data [65:14] storage system and yet another [65:17] revolutionary keyboard it really is [65:20] sheer professional power in the sink [65:23] aair [65:29] Style with all these features you could [65:31] be forgiven for expecting to pay quite [65:34] literally thousands of pounds but no the [65:37] Sinclair ql will sell for merely [65:45] 399 just before I hand you over to our [65:48] head of computing Nigel's C just to fill [65:51] you in on some details let me be the [65:53] first to say [65:54] the future is here and it's ready to [65:58] ship in 28 [66:00] days so it connects to Circuit C4 no no [66:04] no if we reverse the configuration then [66:07] no I understand that [66:12] [Music] [66:14] yes yes no that that's no problem now [66:19] we're fully geared up to produce that [66:23] volume [66:25] definitely yes you have my [66:29] word no thank [66:31] you okay [66:33] bye-bye wh Smiths have confirmed the [66:36] electrons I knew it says here the market [66:38] might have peaked do we want to run the [66:41] production lines that hard Herman [66:43] they've just ordered 120,000 computers [66:45] does that sound like it's peaked Chris [66:48] remember you've got meetings with the [66:49] lawyers and accountants later this [66:51] afternoon have I [66:53] right [67:04] thank [67:11] you is that the [67:15] payroll [67:18] Christ [67:22] again [67:28] no no no no needs more power on the [67:30] start off well that will drain the [67:31] battery then spend more improving the [67:36] battery 12 million quid out of the [67:39] coffers for [67:40] this well he's a genius [67:43] remember trying [67:52] to [67:55] Clive um sorry to interrupt again about [67:59] the Quantum Leap Christ not again we we [68:03] can't keep advertising it the phones are [68:05] ringing off the hook with people wanting [68:06] to know where their machines are well [68:08] get the bloody things out then we're not [68:10] ready the micro drives aren't working [68:12] half the memory is hanging out the b we [68:14] employ more people on the job Clive more [68:16] people isn't the issue we need more time [68:18] to Iron out all the problems for [ __ ] [68:20] sake n we announced the 2 will be [68:23] shipping in 28 days it will [68:27] be that was 60 days [68:33] [Music] [68:40] ago sales of the spectrum have slumped [68:44] in December 1983 every child wanted one [68:46] for Christmas and by December 1984 every [68:49] child who wanted one had one there are [68:52] currently some 600 home computer [68:54] manufacturers in Britain how many of [68:56] them will still be around by this [68:58] Christmas well certainly less than 600 [69:00] that's for sure and uh the market is [69:03] very fragmented it cannot contain [69:04] anything like that number over a long [69:07] period the cheapest of all is this one [69:09] made by the newly knited sir Clive [69:11] sinlar it's survival of the fittest uh [69:15] who's most Innovative who best meets the [69:18] end user requirements it's a tough [69:20] Marketplace for our Rivals but as far as [69:23] they on the concern then interest in our [69:25] computers is still in the ascendency um [69:29] at synclair Computing we've recently uh [69:31] developed a truly groundbreaking machine [69:34] uh the Quantum Leap just recently we [69:37] received our biggest ever order for our [69:40] latest product the electron we've [69:42] already taken a huge number of orders [69:45] from eager consumers consumers who want [69:48] the very best the ql or Quantum Leap [69:51] computer designed for the upper end of [69:52] the market has has been dogged by [69:54] production and marketing problems from [69:57] next week the Sinclair ql now priced at [70:00] just under £400 is to be reduced by 50% [70:04] and although Sinclair originally [70:06] promoted this machine as being capable [70:08] of more serious applications could fail [70:10] to make any inroads into the business [70:12] computer market and that's where amstrad [70:15] comes in we are businessmen we're not [70:18] made up by a team of exg graduates who [70:21] throwing a few electronic components in [70:22] a plastic box [70:24] to make matters worse the Boom in [70:25] schools buying computers has also passed [70:28] and it was demand from schools which [70:30] helped catapult acor from being a Twan [70:32] outfit to a turnover of £93 million I [70:36] believe with the right products at the [70:38] right price then market demand will just [70:40] keep growing and [70:42] growing and so for 1985 the most serious [70:45] computer game of all is being played by [70:48] the companies themselves trying to turn [70:50] around the continuing and devastating [70:52] slide in their [70:55] industry well you see the way it works [70:57] is this we send them out when the shops [70:59] order them Jesus Christ and the shops [71:01] order them when they need them uh-huh [71:04] the thing is they needed them 3 months [71:07] ago not now Smith's ordered 120,000 [71:10] electrons did you get that order in [71:14] writing now if it was your CD players we [71:18] can't send them out quick enough this [71:22] year [71:24] some people have been waiting 3 months [71:26] for the QRS and they're the lucky ones [71:28] the ones we're actually managing to [71:29] deliver just don't work we can't keep [71:32] advertising it C people trust Sinclair [71:36] they trust me if they don't work give [71:38] them another one that [71:39] does stop fretting Nigel our advertising [71:43] campaign will guarantee healthy sales if [71:45] car wants to muscle in on the Spectrum [71:47] Market with his ugly tap then I'll be [71:49] damned if we don't respond I'll chop him [71:52] off at the knees in his own territory [71:53] yeah take [71:55] this Sinclair ql commercial takes [72:04] 17 hars aser and Dixons might be [72:08] next [72:10] what they can't all be pulling their [72:12] electron orders well not yet Jesus [72:15] Herman I've got suppliers all over me [72:17] for money well we cash in more of the [72:19] stock no can't do that or what about [72:22] using some of the advertis budget no way [72:25] that's vital we have to advertise on TV [72:27] like IBM and commodore we can't spare a [72:29] penny of that money going have to find [72:31] it from somewhere [72:37] else this is the new Acorn electron it's [72:41] powerful it's versatile and it's only [72:45] £99 but there's one feature that will [72:47] make it particularly welcome in homes [72:49] all over Britain it speaks the same [72:51] language as most school children BBC [72:53] basics [72:54] the electron now your children can teach [72:56] you all they [72:58] know the acor electron can be found at [73:00] local Acorn dealers and major High [73:02] Street [73:04] stores [73:11] Jesus just s a check on [73:20] you what are you getting for Christmas [73:22] Valerie oh one of those new CD players [73:25] that's if s could find one in the [73:28] shop what about [73:30] you I'd be happy with an empty [73:33] Warehouse brought something for you to [73:35] eat oh it's like old [73:48] times it was fun then wasn't [73:52] it [74:01] [Music] [74:24] [Music] [74:30] dangerous walking in traffic keep to the [74:33] side if I were you that's the place for [74:40] [Music] [74:52] pedestrians [75:22] for [75:28] are you sure you want to go with the one [75:30] knocking sinkle just run it I want full [75:33] Pages [75:49] everywhere a [75:52] to [75:54] in love our problems [75:59] disappear but all in all we soon [76:04] discover that one and one is all we long [76:10] to [76:14] you all around the [76:17] world little children being born to the [76:22] world [76:23] got to give him all we [76:26] [Music] [76:44] can what the [ __ ] hell is all thisit [76:46] about [76:47] that fing [ __ ] [76:52] [ __ ] [76:55] right Jesus [77:00] Christ [77:02] ridiculous don't do that [77:06] [Music] [77:19] again get out stay [77:22] out [77:26] still got that temper Clive someone [77:27] needs to teach you a [77:30] lesson that's funny because everything I [77:33] learned I learned from [77:35] you you learned [77:37] nothing you you you took and you took [77:41] and you gave nothing you wouldn't listen [77:44] to me what choice did I have we could [77:46] have been the British IBM but you [77:48] wouldn't listen to me when you should [77:49] have and now look at [77:51] us you and [77:57] shares in the acorn micro computer [77:59] company were suspended on the stock [78:01] market this afternoon it follows rumors [78:03] of financial problems at the company [78:05] share prices in acorn have been under [78:07] pressure since the city heard that [78:09] they'd made a big loss in America for [78:11] some months now it's been known that [78:13] Britain's most famous inventor sir Clive [78:15] Sinclair has had financial problems his [78:17] company Sinclair res search brought [78:19] computers out of the lab and into the [78:21] home and was a runaway success UC in the [78:23] early ' 80s but the market has slumped [78:26] as rapidly as it [78:29] [Music] [78:32] peaked and just before the weather and [78:34] you'll like this bu will I indeed I'll [78:36] be the judge of that it were a battle of [78:37] the buffins in a Cambridge Pub last [78:39] night tell me more as two rival computer [78:42] clever clogs came to blows over a [78:44] business disagreement CS Greg eye [78:46] witness is reported the pair of Eggheads [78:48] having a crack at each other joke on the [78:50] carpet [78:51] Greg [78:55] it's official we're a [78:58] joke hope all the people we have to L [79:01] see the funny side we're not a joke [79:03] Chris the bottom has fallen out of the [79:05] whole Market that's all it's the same [79:07] for everyone the same for Clive does [79:10] that make you feel [79:13] better no it [79:17] doesn't I'll go and start letting [79:19] everyone know what are they all going to [79:21] do they are clever people they'll think [79:23] of [79:24] something maybe they already [79:33] have Chris it's Clive here uh Clive [79:37] Clive Sinclair uh we haven't spoken in [79:39] months and I um wondered if if you [79:43] weren't too busy just wondered if you [79:45] might like to meet up for a drink um [79:50] like the old days if you're around [80:08] no [80:12] grudges I've always predicted the [80:14] computer boom would come to an [80:17] end now it belongs to ghastly bar boys [80:20] like this amstrad fellow [80:25] but we adapt Chris we move on businesses [80:29] come businesses [80:31] go this was but one step on a greater [80:33] journey and you know [80:37] ultimately the path of the future will [80:40] always be laid by the [80:42] amater a quiet chap scuttling off to his [80:46] shed to work on that idea that he and he [80:49] alone knows will change the world that's [80:53] the British [80:54] way that's what made this the greatest [80:57] country on earth a man's reach must [81:01] exceed his grasp or what a heaven [81:05] for true [81:08] enough but you know the future still [81:10] needs [81:14] inventing I've been looking into the [81:16] possibility of a flying [81:21] car [81:24] Tom Gentlemen [81:27] [Music] [81:38] [Music] [81:51] please [81:54] [Music] [82:21] n [82:23] [Music] [82:51] a [82:54] [Music] [83:21] oh [83:28] [Music] [83:51] n sticking with the Techno theme now on [83:54] BBC HD we meet the inventor of the [83:57] Silicon chip in the Pod father [84:00] [Music] [84:11] next